Senior Marketing Manager, Geospatial Solutions

Marketing Manager

Woolpert is an award-winning, global leader in architecture, engineering, and geospatial services. We blend design excellence with cutting-edge technology to deliver exceptional client value. Our team is passionate about their work and committed to building the next generation of industry leaders, and as a certified Great Place to Work, Woolpert embraces progress and innovation to create limitless opportunities for career growth.

Position Overview : Woolpert is hiring a Marketing Manager to join our dynamic Marketing and support our Geospatial Sector. This position reports to the Marketing Director and is responsible for the development, implementation, and strategic execution of the marketing plan for the market(s) they are assigned. The Senior Marketing Manager will lead strategic marketing initiatives for geospatial services and technologies, driving brand awareness, market penetration, and supporting revenue growth. This role combines leadership, market analysis, and campaign execution to position the company as a leader in geospatial solutions. You will collaborate with cross-functional teams to deliver integrated marketing strategies that resonate with target audiences in various industries.

What You Will Do :

• Strategic Marketing : Create and execute strategic marketing plans for geospatial services and technologies, working collaboratively with Leadership, Sector Leads, and Market Directors.
• Manage conferences, sponsorships, customer events, association involvement, public relations, internal communications, awards, collateral materials, webinars, advertising campaigns, videos, client interviews and meetings, e-mail campaigns, social media, and demonstrations.
• Collaborate with sales to develop and implement marketing strategy for client capture strategies and client development activities.
• Identify and develop cross-sector opportunities to integrate geospatial marketing strategies to drive sales.
• Demonstrate leadership in advancing Woolpert in the marketplace.
• Build and maintain relationships with geospatial industry associations including SAME, USGIF, OGC, WGIC, MAPPS, and NSGIC.
• Conduct market research and competitive analysis to identify emerging opportunities.

Marketing Communications :

Support :

What You Will Bring :