Area Vice President

Purpose-Based Advice supports our strategic bets and customer-centric approach of becoming a leader in financial advisory, delivered by our Financial Advisors (FA). Thrivent Financial, a Fortune 500 diversified financial services firm, seeks Area Vice Presidents to lead geographic areas focused on growing new advisors through teams and future team leaders and enabling practices who provide advice and solutions to Thrivent clients. The Area Vice President will partner closely with our COEs focused on Advisor Growth, Practice Growth, and Advice Adoption (Matrix Partners) to ensure Thrivent drives productive capacity growth by attracting, selecting, onboarding, and launching talent into Thrivent. These Area VPs will also work with experienced practices to grow their advisor capacity and their ability to serve clients. This role is responsible for driving total sales for their area that to contribute to Thrivent’s overall growth goals of capacity and total sales. The AVP must possess strong skills to execute a strategy and a proven track record of driving growth and fostering a culture of engagement. Your role will be instrumental in building brand awareness, expanding the client base, and establishing the organization as a trusted leader in the local areas. Collaborate seamlessly within a matrix organizational structure, fostering synergy across departments and leveraging diverse expertise to achieve collective goals. The AVP will support our Front Range Advisor Group which includes all of Colorado, Wyoming, Utah (less the St. George area in the SW corner), Western South Dakota, and Western Nebraska.

• Additional duties and accountabilities :
• Inspire others with Thrivent’s purpose, promise and principles. The Area VP will grow exceptional leaders, connect with regional communities, build relationships, and identify and pursue growth opportunities. They will provide direct leadership for 5-10 field leaders and 50-100 Financial Advisors serving 100,000 clients.
• Ensure execution for advice adoption and solutions and sales in their key geographic area(s) for Thrivent. The AVP will be accountable for delivering total sales growth in their area.
• Monitor and drive results aligned to our key performance indicators (KPIs), financial metrics, and operational benchmarks to assess performance, identify areas for improvement, and drive informed decision-making in the area.
• Connect matrixed partners within the area to grow diverse advisor and client segment.
• Attract and launch talent through market leaders within the area to create future team leaders.
• Encourages experienced advisors to grow their practice capacity with new FAs, grow teams, and create professional practices. The AVP will collaborate well with National Practice Group (NPG) leaders to leverage advanced practices in their geographic area.
• Collaborates across Thrivent’s ecosystem, National Practice Group, and our advisor continuum and channels (e.g. remote advice, TAN). The AVP forges a culture that represents the Thrivent purpose, promise and values.
• DUTIES & RESPONSIBILITIES :
• The
• Area Vice President supports Group Vice President as a key leader
• , growing a key strategic area and leading other Directors, FAs, and staff. She / he exhibits strong leadership and can delegate and lead a team toward reaching regional Advisor Group goals.The Area Vice President (AVP) focuses on 5 key areas :
• Leadership :
• In their key area(s), the AVP
• will attract, develop, and lead exceptional field leaders
• who recruit and launch new advisors on teams or as future team leaders : + The AVP will ensure high talent regional leaders are in place to grow our Financial Professionals in their area. + Drive strong accountability so market leaders deliver on advice adoption and solution sales and advisor capacity growth in an economically viable manner for Thrivent. + Focus resources on their key area(s) with the most opportunity for Thrivent.
• Culture of Courage, Collaboration and Commitment :
• The AVP
• will create a culture that embodies Thrivent’s leadership competencies
• – Model the Way, Rally the Team, and Deliver Outcomes. + The AVP forges a culture that represents the Thrivent purpose, promise and values, ensuring that Thrivent’s trust and reputation remain strong with its clients and across Christian communities. + The AVP will collaborate with the Leader of Group Operations to effectively partner with our Centers of Excellence, help identify and spread best practices, and execute on COE playbooks / systems for capacity, productivity, and advice. + Drive growth through current and future teams, virtual advice partnerships to deliver advice. + Manage the market directors and developers assigned to your area. Indirectly provide guidance to Virtual Advice leaders within your area. + The leader will establish and foster an environment in which Thrivent employees and colleagues are focused on continuous improvement, exceptional workforce engagement, and an unwavering commitment to our clients. + The AVP will connect with the Thrivent Member Network (TMN) and \ Board in the area to help achieve the TMN and Thrivent’s goals.Given their focus on leadership and culture, The Area Vice President leads Thrivent’s execution on three crucial outcomes to serve our clients in their assigned area :
• Advisor Growth :
• Top priority for the Area Vice President is to
• lead advisor capacity growth
• in their key area. The AVP : + Builds a plan to deliver on Thrivent’s capacity growth goals in their area. Partner with other Thrivent leaders including local Community Engagement Leader, Thrivent Member Network, and other partners to develop capacity plan. + Holds field leaders accountable for area goals through weekly accountability sessions and coaching 1 : 1s. + Attracts high quality, diverse talent into financial advisor roles, partnering with the Advisor Growth COE for recruiting, licensing, and training; Ensuring new advisors are placed into practices in key areas or markets. + Ensures client facing talent is given the advice, solutions and business tools, resources and knowledge needed to be successful. + Works to ensure new FAs are connected into Thrivent’s unique affinity marketplace and Christian connections. + Foster a positive and collaborative area culture that promotes accountability, innovation, and continuous improvement leading to increased retention. + Set clear goals and objectives for the team and develop action plans to achieve them, ensuring alignment with organizational objectives and priorities.
• Advice Adoption :
• The Area Vice President
• ensures execution for advice adoption and solutions
• in their assigned key geographic area for Thrivent. The AVP will : + The Area Vice President will partner with matrix partners to ensure her / his area (Leaders / Advisors) adopts Thrivent’s advice offerings. New advisors will be trained on and coached around providing advice to their clients. Experienced advisors / practices will be encouraged to adopt Thrivent’s advice offerings. All leaders will be expected to be competent and committed to ensuring they lead their advisors with Thrivent’s advice principles. + Ensure strong solutions (both ANBP and investments) are recommended in line with advice recommendations. + Is expected to deliver strong total sales results in their area.
• Practice Growth :
• The Area Vice President
• encourages experienced advisors to grow teams and create professional practices
• , The AVP works with practice growth leaders to identify practices looking to add capacity. + Assists practices looking to add talent on their teams to identify roles, responsibilities and talent needs. Connects current candidates to practices for selection. Works with Capacity Growth and Development COE to manage the selection process. + Works closely with the Practice Directors serving their Group, the Practice COE, and National Practice

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