Digital Marketing Manager

A company is looking for a Senior Digital Marketing Specialist. Key Responsibilities Plan, execute, and optimize omni-channel campaigns to achieve digital pipeline generation and revenue goals Develop tailored content for customer segments to drive cross-sell, upsell, and retention opportunities Collaborate with cross-functional teams to coordinate and measure digital marketing campaigns Required Qualifications Bachelor's degree in marketing, business, or a related field 3-5 years of experience in a B2B marketing environment Strong understanding of Digital Marketing, ABM, retargeting, and automation best practices Proficient with modern B2B MarTech stack including WordPress, Marketo, Salesforce, and Google Analytics Self-starter with a results-oriented approach and ability to manage multiple initiatives in a fast-paced environment