Product Marketing Manager

A company is looking for a Product Marketing Manager to drive business impact for AI-powered products through effective messaging and marketing strategies. Key Responsibilities Develop customer personas and ensure marketing efforts are rooted in customer empathy Plan and execute product launches and marketing campaigns to drive feature adoption Create and refine marketing collateral and resources to support sales and enhance brand positioning Required Qualifications 4+ years of product marketing experience in B2B SaaS Proven success in planning and executing launch marketing campaigns Expertise in designing marketing strategies based on customer insights Familiarity with AI-driven technologies and marketing automation tools Demonstrated growth in previous roles and a strong work ethic