Director, Product Management, Workfront Planning

Product Management Director

Our company is changing the world through digital experiences. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.

Lead the next phase of Adobe Workfront Planning into an AI-native platform that empowers global marketing and enterprise teams to plan, align, and execute with intelligence and precision. As Director of Product Management, you'll drive strategy and execution for AI-powered features that blend technical innovation (vibe coding) with compelling product narratives (vibe marketing). You'll guide a global team of product managers through scale and complexity-building systems that are intuitive, impactful, and deliver on the promise of Workfront as the enterprise-class Marketing System of Record. This role is ideal for the candidate with deep expertise in the Content Supply Chain and a track record of transforming marketing operations through intelligent systems.

Workfront Planning is entering its next chapter : one defined by intelligent orchestration, predictive insights, and seamless user experiences. You'll lead this evolution, shaping the product roadmap to integrate AI deeply into planning workflows. From machine learning-powered prioritization to generative UX enhancements, you'll ensure Workfront Planning becomes the strategic system of record for marketing teams worldwide. Your understanding of the Content Supply Chain will be critical in aligning Workfront Planning with the broader ecosystem of content ideation, creation, management, and activation.

What You'll Do :

• Lead a global product team focused on AI-first development across Workfront Planning.
• Define and champion vibe coding principles-modular, expressive, and scalable AI architecture.
• Collaborate with engineering and design to deliver intuitive, high-impact AI features.
• Partner with Product Marketing to craft vibe-forward narratives that elevate product positioning and user engagement.
• Translate customer feedback and behavioral data into product decisions that drive adoption and performance.
• Own the strategic roadmap, balancing long-term vision with rapid experimentation and iteration.
• Stay ahead of AI trends, ensuring Workfront Planning remains a category-defining product.
• Integrate Content Supply Chain principles into product strategy, ensuring seamless connectivity across planning, production, and delivery workflows.

What You Bring :

Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of race, gender, sexual orientation, gender identity, disability or veteran status. #InformationTechnology