Senior Marketing Analyst

A company is looking for a Senior Marketing Analyst.

Key Responsibilities

Collaborate with cross-functional teams to enhance performance and efficiency of AI-powered marketing products

Utilize analytical tools to monitor key performance metrics and provide actionable insights to stakeholders

Conduct research to identify opportunities for scaling automation and optimization in programmatic marketing channels

Required Qualifications

5+ years of relevant work experience, with 2-4 years in programmatic digital marketing platforms

Proficient in SQL and Tableau for data extraction and visualization

Experience with campaign execution, audience targeting, and performance evaluation

Bachelor's degree in a quantitative discipline such as Business, Economics, Marketing, Finance, Accounting, or Mathematics

Familiarity with Python scripting and experience in executing AB tests at scale is preferred