Brand Strategist (Auto)

Job Description

Job Description

Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.

Named “Most Innovative Agency” by Campaign US, Canvas Worldwide is an independent media agency that provides ingenious solutions for brands looking to challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Starz and McDonald’s (to name a few…).

Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.

The Role

Reporting to the Supervisor, Brand Strategy, the Strategist will assist and support the development of strategic multimedia media plans. Be a steward of information and a resource for research that helps identify insights that inform strategic direction. The Strategist (sometimes referred as Media Planner), will often take the lead on individual projects but always collaborate on daily business needs.

Key Duties & Responsibilities :

Strategic Development

• Collaborate on media and marketing recommendations using a holistic media approach
• Support the creation and maintenance of strategic and integrated client media plans and marketing recommendations
• Utilize research and planning tools to help generate and support insights
• Current pulse on digital platforms, tools, and trends that are reshaping media and advertising every day
• Focus on details, including having strong data / rationale support recommendations
• Have an intimate knowledge of the client’s brand
• Be proactive : Show interest in constantly learning and growing

Integration

Stewardship and Responsibilities

Qualifications :

Experience & Education :

Salary and Benefits

Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO.

In-Office Work Schedule

This is a hybrid role, requiring a minimum of 2 days in-office per week.

Canvas Worldwide is an Equal Opportunity Employer : All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.

CA Applicants : Canvas Worldwide practices Fair Chance Hiring

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.