Manager, Insights, Strategy & Analytics Scripted Procedurals and Game Shows

Job Title : Manager, Insight, Strategy & Analytics

Sony Pictures Television Studios (SPTS) is one of the industry's leading content providers, producing programming worldwide across genres and platforms. As the largest independent TV studio in the industry, SPTS produces 50+ shows each year including THE BOYS, COBRA KAI, THE GOOD DOCTOR, OUTLANDER, and PLATONIC. SPTS is part of the larger Sony Pictures Television (SPT) division. SPT is a Sony Pictures Entertainment Company, a subsidiary of Tokyo-based Sony Group Corporation.

As part of the SPT Insights, Strategy, and Analytics team, this Manager will work in a consultative manner with senior executives and cross-functional teams to deliver insights that inspire creative development, content strategy, and marketing. This role will be a key member of a team that are experts on the entertainment marketplace, commissioning trends, customer needs, and audience tastes.

This Manager will elevate the voice of the consumer and provide strategic content insights that support Sony Pictures Television's success in our unique role as an independent studio. Using secondary & syndicated data, primary research, ratings & consumption data and social listening, the Manager will support key SPT series throughout their lifecycles and will be responsible for actionable insights and strategies in support of assigned titles / genres. The Manager, Insight, Strategy & Analytics will report to the Executive Director, Insight, Strategy & Analytics Scripted Procedurals & Game Shows

Responsibilities

• Embed with internal teams as the "face of research" on any research aspect of assigned titles
• Provide holistic insights that pull together primary, syndicated, social and performance data on title and synthesize into a cohesive story
• Produce and present insights deliverables on titles, including performance insight memos, social analysis / strategy, franchise insights, etc.
• Lead title research including design, fieldwork, and execution of primary research studies including, but not limited to, IP evaluation, concept explorations, pilot testing, season diagnostics, etc.
• Generate material across life-cycle of title sales, brand partnerships, consumer products, experiences, etc.
• Manage projects both with internal stakeholders and external vendors, actively communicating on project timelines, budget, deliverables
• Coordinate with partners across Sony Pictures Entertainment and contribute to cross-functional teams with multiple stakeholders

Genre Landscape & Trends

Communication

Team Leadership

Qualifications

The anticipated base salary for this position is $90K to $120K. This role may also qualify for annual incentive and / or comprehensive benefits. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held, and if applicable, the location of the position.

Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.

SPE will consider qualified applicants with arrest or conviction records in accordance with applicable law. To request an accommodation for purposes of participating in the hiring process, you may contact us at SPE_Accommodation_Assistance@spe.sony.com.