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Vice President, Data Strategy & Analytics, Agency Accounts

The Vice President, Data Strategy & Analytics, Agency Accounts reports to the Senior Vice President, Data Strategy & Analytics and serves as a strategic partner to Publicis Groupe agency teams and clients. This role is responsible for driving the adoption and growth of Epsilon's data, identity, analytics, and insights solutions across agency-managed accounts.

The Vice President collaborates closely with agency leadership, Client Growth, New Logo Sales, Product Management, Analytics, Legal, Finance, and Client Services teams to identify business opportunities, develop data-driven solutions, and deliver measurable value for clients. The successful candidate will combine deep expertise in marketing data, consumer insights, analytics, and client engagement to support revenue growth and strengthen strategic client relationships.

Responsibilities

Strategic Business Development & Client Partnership

• Partner with Publicis Groupe agency teams to complete market penetration strategies and drive adoption of Epsilon data and identity solutions.
• Support the sale and implementation of Consumer Insights, Audience Segmentation, Customer Profiles, Analytics Solutions, TotalSource Plus Data Enhancements, and Transactional Spend Data solutions.
• Collaborate with Client Growth and New Logo teams to identify, scope, and develop new business opportunities across Publicis Groupe accounts.
• Serve as a trusted advisor to agency and client partners by translating data and analytics capabilities into business value and actionable recommendations.

Opportunity Management & Solution Development

• Manage Contact Complete and data hygiene opportunities throughout the sales lifecycle.
• Lead Analytics and Consumer Insights opportunities across multiple industry verticals.
• Develop solution recommendations, implementation plans, pricing models, contracts, and client deliverables.
• Document business workflows, data flows, and solution requirements to ensure successful implementation and operational excellence.
• Coordinate the delivery of data and analytics solutions across Epsilon platforms and client environments.
• Manage opportunity pipelines, maintain accurate forecasting, and provide regular status reporting through Salesforce and other reporting tools.

Analytics & Cross-Functional Leadership

• Partner with Analytics, Consumer Insights, Product Management, and Client Services teams to ensure timely and accurate delivery of client solutions.
• Oversee analytical support and ensure findings are translated into meaningful business insights.
• Support the development and presentation of client recommendations, findings, and business impact analyses.
• Collaborate with Legal and Finance teams to facilitate contract development and sales enablement activities.

Reporting & Performance Management

• Prepare and deliver pipeline, revenue, and business performance reporting.
• Maintain accurate opportunity tracking and forecasting data within Salesforce and related systems.
• Monitor progress against established business objectives and key performance indicators.

Qualifications

Who You Are

• Strategic and consultative leader with a strong client-facing presence.
• Skilled at translating complex data and analytics into business strategies and actionable insights.
• Highly collaborative with the ability to influence and drive alignment across a complex, matrixed organization.
• Strong commercial competence with experience managing revenue-generating opportunities and client relationships.
• Effective communicator capable of engaging business, technical, and executive collaborators.

Required Qualifications

• Bachelor's degree in Business, Analytics, Marketing, Mathematics, Statistics, or a related field.
• 10+ years of client-facing experience within advertising, marketing, digital advertising, marketing technology, data, analytics, or related industries.
• Experience supporting data, identity, analytics, audience, or marketing technology solutions.
• Strong understanding of consumer insights, audience segmentation, marketing analytics, and customer data strategies.
• Experience developing and presenting strategic recommendations to executive collaborators.
• Ability to identify and recommend optimal data and analytics solutions to address client business challenges.
• Demonstrated success collaborating across sales, product, analytics, and client-facing organizations.
• Strong project management and opportunity management skills.
• Experience working in a highly matrixed environment.

Preferred

• Advanced understanding of compiled demographic, behavioral, lifestyle, and financial data assets.
• Experience supporting agency relationships or large enterprise marketing organizations.
• Familiarity with Salesforce, CRM systems, and sales pipeline management.
• Advanced degree in Business, Analytics, Data Science, Marketing, or a related field.

Additional Information

When You Join Us, We'll Create Something EPIC Together Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we've provided marketers from the world's leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision, and 1 Voice. 1 View of their universe of potential buyers. 1 Vision for engaging each individual. And 1 Voice to harmonize engagement across paid, owned, and earned channels.

Epsilon's comprehensive portfolio of capabilities across our suite of digital media, messaging, and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek, and the MRC. Epsilon is a global company with more than 9,000 employees around the world.

Our pillars aren't just words. They're how we show up every day.

• People centricity: We focus on employee well-being in an environment where colleagues truly care about each other.
• Collaboration: We work together, support one another, and collectively achieve goals.
• Growth: There are endless opportunities for growth through learning, development, and career advancement.
• Innovation: We drive progress through cutting-edge solutions and forward-thinking approaches.
• Flexibility: We've created a balance between work and personal life, and we encourage adaptability to solve problems creatively.

Our values guide us to create value for our clients, our people, and consumers.

• Act with integrity
• Work together to win together
• Innovate with purpose
• Respect all voices
• Empower with accountability

These pillars and values are our foundationshaping our culture, guiding our decisions, and uniting us in common purpose.

Because You Matter

As an Epsilon employee, you deserve perks and benefits that put you, your family, and your finances first. Our benefits encompass a wide range of offerings, including but not limited to the following:

• Time to Recharge: Flexible time off (FTO), 15 paid holidays
• Time to Recover: Paid sick time
• Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance
• Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Epsilon benefits are subject to eligibility requirements and other terms.

Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to LeaveofAbsence@epsilon.com to request an accommodation.

For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco