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Brand Manager
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LifeStyles HealthcareNew York, NY, United States- Full-time
Brand Manager – North America
New York City | Hybrid (3 days onsite)
120K – $150K / yr
About LifeStyles 🌟
Join a dynamic, private equity-backed company with a bold vision and entrepreneurial spirit. We provide a dynamic environment where your CPG experience is highly valued, giving you a unique edge in driving innovation and growth for our iconic SKYN® and LifeStyles® brands. At LifeStyles, you'll thrive in a collaborative, inclusive environment that fosters creativity and teamwork, offering opportunities to make a lasting impact in the sexual wellness industry.
About the Opportunity
As a Brand Manager, you’ll play a key role in driving growth for SKYN® and LifeStyles®, working cross-functionally with sales, finance and supply chain teams to execute winning strategies in the North American market. Your CPG experience will be invaluable, giving you a distinct advantage in this role.
Key Responsibilities :
- Own brand strategy - ensure consistent positioning and execution across all consumer touchpoints.
- Lead innovation - work with R&D and marketing teams to bring new products to market successfully.
- Manage brand P&L and marketing budgets - ensure profitability and efficiency.
- Leverage data & insight - strong experience with Numerator, panel data, vendor management, distributors and promotions is a MUST.
- Develop and execute go-to-market plans , including media, partnerships and promotional strategies.
Required Qualifications :
Please Note :
This role is 3 days onsite in our New York City office - a non-negotiable part of our collaborative, high-performance culture. We believe face-to-face interaction fuels innovation, teamwork and success.
At LifeStyles Healthcare, we foster an inclusive, diverse workplace where all employees are valued and given equal opportunities to succeed. We welcome applicants of all backgrounds, regardless of race, gender, identity or ability.
Join LifeStyles Healthcare, a fast-moving company with a bold vision and entrepreneurial spirit. Ready to take on the challenge? Let’s talk!
Apply now!
Given the high volume of applications, only shortlisted candidates will be contacted.