Communications specialist Jobs in Grand Rapids, MI

Join the Intertek Team – Marketing Communications Specialist

We are actively seeking a

Marketing Communications Specialist

to join our Transportation Technologies team in

Kentwood, MI

(Hybrid). This role offers a versatile career in marketing and communications with the opportunity to grow across Intertek’s global testing, inspection, and certification services.

Location & Schedule

Kentwood, MI (Hybrid). Monday – Friday, 8 : 00 a.m. – 5 : 00 p.m. Hybrid schedule available after 90‑day training.

What You’ll Do

Develop go‑to‑market plans and processes for new certification programs / services.

Manage brand integrity and content for all communication assets, including web, literature, imagery, video, certification marks, and social outreach.

Write, design, and edit certification literature such as whitepapers, press releases, editorials, and social media efforts.

Design, write, and support mark usage guidelines, sales guides, process guides, brand certificates, client communications, eblasts, and go‑to‑market timelines.

Build and maintain certification programs and services with a focus on user experience, client promotion, and regulatory requirements.

Plan and organize trade shows and events.

Coordinate marketing programs and campaigns to attract potential customers and maximize volume from current customers.

Work in partnership with the Sales & Marketing team on the creation of effective brand marketing initiatives to increase awareness and recognition of the Intertek brand.

Work with sales on the development and implementation of templates for customer‑facing activities.

Develop and curate engaging content (text, images, videos) for various platforms.

Collaborate with marketing, sales, and customer service teams to ensure cohesive messaging and integrated campaigns.

Track, report, and analyze media coverage and industry news.

Perform other duties as required.

Minimum Requirements & Qualifications

Bachelor’s degree in Marketing, Communications, or a related field.

3+ years of marketing experience.

Excellent writing skills, including internal and external content creation and editing for customer communications.

Strong project management and time‑management skills.

Ability to work in a fast‑paced, multi‑tasking environment with shifting priorities and demanding deadlines.

Detail‑oriented with effective prioritization and organization of workload.

Strong verbal, written, and presentation communication skills.

Customer‑focused and quality‑driven mindset.

Ability to travel up to 15% as business needs dictate.

Must reside in or be legally eligible to work in the United States.

Preferred Requirements & Qualifications

2+ years of social media marketing experience.

Ability to maintain strong working relationships.

Salary & Benefits

Competitive compensation package including medical, dental, vision, life, disability, 401(k) with company match, generous paid time off, tuition reimbursement, and more.

About Intertek

Intertek is a world leader in the Quality Assurance market, offering innovative and bespoke Assurance, Testing, Inspection, and Certification solutions for global customers. Our Transportation Technologies team provides confidence to the transportation industry that its products and services meet required safety and quality standards.

Diversity & Inclusion

Intertek is an Equal Employment Opportunity Employer that values inclusion and diversity. We take affirmative action to ensure all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics. For individuals with disabilities who need accommodations, please email

hr.eeo@intertek.com

or call 1‑877‑694‑8543 (option #5).

#J-18808-Ljbffr