Content manager Jobs in Norwalk ca
Last updated: 1 day ago
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Content Marketing Manager, Global Conferences
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Sr. Manager, Conference Content Operations
GartnerStamford, CT Show moreLast updated: 30+ days ago
- Promoted
- Promoted
Content Creator
Chaffin Luhana LlpStamford, Connecticut, US- Promoted
- Promoted
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General Manager
Hard Hat Restaurant GroupStamford, Connecticut, USSr Content and Policy Analyst
World Compliance, Inc. CompanyConnecticutDirector of Data Content and Strategy
LexisNexis Risk Solutions FL Inc. CompanyConnecticutContent Marketing Manager, Global Conferences
Gartner CareersStamford, Connecticut, US20 days ago
Salary
$84,000.00–$115,920.00 yearly
Job type
- Full-time
Job descriptionBachelor's Degree in related field of study. Minimum of 5 years’ experience in creating content and product marketing. Ability to write compelling copy across various marketing assets and tailor the message to a senior level business audience. Experience in outbound / digital marketing and direct responsibility for delivering revenue through marketing and sales channels. Proven marketing leader and partner to sales and client-facing stakeholders. Knowledge and experience in multi-channel marketing campaign creation, lead management, and pipeline conversion. Email marketing, with marketing automation experience such as Eloqua or similar. Great interpersonal, collaborative and oral / written communication skills. Experience with fundamental principles of design. SEO / SEM, web content creation and content management skills. Left Brain + Right Brain by nature; understand customer insights, data and analysis and be able to use it to develop compelling messaging, copy and content. Intellectually Curious – Able to understand qualitative and quantitative research, the market landscape, new thought leadership and transpose the concepts into simple, engaging messages. Synthesize competitive information on an ongoing basis to inform marketing strategy. Strong communicator – Must have strong presentation and writing / editing skills. Able to write in an engaging way. Self-starter – This individual must be adaptable, persuasive, tenacious, perceptive, and be able to respond appropriately to change. Ability to work in a fast-paced environment and work autonomously to manage and prioritize multiple tasks at one time. Detail-oriented – Pays attention to detail, self-QCs, makes a conscious effort to avoid mistakes and understand causes instead of just the effects. Analytical – Ability to define problems, collect data, establish facts, and draw valid conclusions. Project manager – Ability to coordinate efforts cross-functionally to achieve positive end results. Excellent project management and execution skills, with the ability to prioritize and meet deadlines. Positive – Approaches work with a positive attitude; views challenges or setbacks as opportunities to learn, improve processes and strengthen working relationships. When you join our team, you’ll have access to a vast array of benefits to help you live your life well. A reasonable estimate of the base salary range for this role is 84,000 USD - 115,920 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based, uncapped sales incentive plan. We also offer market leading benefit programs including generous PTO, a 401k match up to $7,200 per year, the opportunity to purchase company stock at a discount, and more.
Content Marketing Manager, Global Conferences
Responsibilities
- We are seeking a hands-on Content Marketing Manager to develop and execute marketing messages and strategies that amplify the Gartner Conferences brand and increase awareness of, and attendance at, global conferences.
- Alongside the Product Marketing Director, this position will be responsible for leading initiatives that help further define Gartner Conferences value proposition and execute marketing campaigns that communicate our value propositions to consumers.
- They will act as a highly cross-functional team player and lead the effort to support business priorities by executing innovative creative content for key strategic initiatives.
- Digital Innovation : The candidate will need a high awareness of the competitive digital landscape, the ability to collaborate with external and internal partners for brand-led moments and work with teams to execute best in class campaigns across web, social, SEO / SEM and other channels.
- Product Strategy : Development of positioning and messaging around specific Gartner conference offerings that empowers our external and client-facing channels to help deliver on commercial conference attendee revenue goals.
- Ultimately, this individual will collaborate with our content, brand, conference marketing, program management, and sales enablement teams to develop innovative programs that drive demand for a senior level business audience.
- Collaborate with program management, conference marketing, brand and marketing communications to develop creative conference messaging that resonates with our target buyer.
- Work with brand, SEO, editors, writers, actors, producers, project managers and other team members to produce content.
- Fully understand the different types of Gartner clients and products to develop messaging aligned to their specific needs and buyer journey.
- Perform content audits to assess how well existing content is performing and content gap analyses to determine what type of content is missing and what is needed.
- Work with Digital Marketing Center of Excellence and analytics tools to inform and identify the best channel mix to drive best possible ROI on campaign spend.
- Assess the effectiveness of the TOFU marketing programs on an ongoing basis, and report back to the business on required changes.
- Research and stay up to date on the latest developments in terms of search engine optimization, content trends and consumer behavior.
- Consume client and conference attendee survey data and competitive analysis to craft messaging and inform market opportunity assessments and campaign strategies.
- Understand the competitive landscape—be an expert on our competition and how they are positioned.
Qualifications
Benefits
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