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Last updated: 4 days ago

Digital Marketing Specialist

AM GeneralGrosse Pointe, MI, United States
Full-time

AM General develops and builds specialized ground vehicle systems that get the US Armed Services and our allies to and from their mission safely.Our innovative spirit delivers advanced, rugged, res... Show more

Digital PR Manager (Evergreen)

Ignite VisibilityDetroit, MI, US
Full-time

Please note: This is an evergreen job posting, meaning we are continuously accepting applications for this role.If your experience aligns with our current or future needs, our team will reach out a... Show more

Account Supervisor, Digital & Social Strategy

FINN PartnersDetroit, MI, United States
$70,000.00 yearly
Full-time

Account Supervisor, Digital & Social Strategy.Location: Chicago, Detroit, or Minneapolis.Do you like helping brands win the internet? We are seeking a social-first strategist and high-impact leader... Show more

Senior Manager, Partnership Marketing - Naming RightsNewDetroit, MI 48226

Detroit LionsDetroit, MI, United States
Full-time

Senior Manager, Partnership Marketing - Naming Rights.The Senior Manager, Partnership Marketing Naming Rights will be the centerpiece for naming rights digital and social communications and be cha... Show more

Digital Pathology - Global Partner Manager

BarcoDetroit, MI, United States
Full-time

Digital Pathology - Global Partner Manager.Location: Duluth, GA, US Philadelphia, PA, US Dallas, TX, US Cleveland, OH, US New York, NY, US Detroit, MI, US.Overview: As Global Partner Manager for Di... Show more

Regional Director LoopNet Digital Advertising - Detroit

LoopNetDetroit, MI, United States
Full-time

Regional Director LoopNet Digital Advertising - Detroit.CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketp... Show more

Specialist, Tier 2 & 3 Digital Marketing

Ford Motor CompanyDearborn, MI, United States
$56,400.00 yearly
Full-time

We made history and now we work to transform the future for our customers, our communities and our families.You'll see your work on the road every day, helping people move freely and pursue their ... Show more

Digital Site Merchandiser

CarharttDearborn, MI, United States
Full-time

Digital Site Merchandiser/h2pThe Digital Site Merchandiser is responsible for bringing product to life across the ecommerce experience ensuring it is accurate, discoverable, compelling, and positi... Show more

Digital Asset & FX Trader | Dearborn, MI

Maverick CurrenciesDearborn, MI, United States
Remote
Full-time

Attention Dearborn, MI traders: Maverick Currencies is looking for dedicated individuals to join our prop trading team with firm-backed capital.Want to trade with real capital without risking your ... Show more

Director of Virtual Care and Digital Product

Together Women's HealthGrosse Pointe, MI, United States
Full-time

Director Of Virtual Care & Digital Product.The Director of Virtual Care & Digital Product will lead the strategy, build, and growth of the organization's virtual care service line.Reporting to the ... Show more

Regional Director LoopNet Digital Advertising - Detroit

CoStar GroupDetroit, MI, United States
Full-time

Regional Director LoopNet Digital Advertising - Detroit.CoStar Group (NASDAQ: CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketp... Show more

For Michigan: Social Platforms Director

ArenaDetroit, MI, United States
$6,000.00 monthly
Full-time

Healthcare: Employer-sponsored health insurance offered.Application Instructions: To apply, please submit your application here.We are an equal opportunity employer committed to a diverse, inclusiv... Show more

Digital Enablement Specialist

TechBiz Global GmbHDetroit, MI, US
Full-time

TOP clients from our portfolio.If you're looking for an exciting opportunity to grow in a innovative environment, this could be the perfect fit for you.We are seeking a Digital Enablement Specialis... Show more

Managing Director - Digital Transformation

FTE Factory AdvisorsDetroit, MI, United States
Full-time

Managing Director, Digital Transformation.Location: North America (travel-based) Employment Type: Full-Time | Salary + Performance Bonus.At Factory Advisors, we partner with industrial and manufact... Show more

Automotive Digital Marketing Sales Executive (HYBRID)

C-4 AnalyticsDetroit, MI, US
$70,000.00 yearly
Full-time
Quick Apply

Automotive Digital Marketing Sales Executive:.Detroit, MI – C-4 Analytics The Automotive Digital Marketing Sales Executive primarily works from our Ann Arbor office a minimum of three days pe... Show more

Digital Account Executive

Beasley Media GroupDetroit, MI, US
Full-time
Quick Apply

The Digital Account Executive position puts you face to face with local business owners and advertising agency representatives, from cold calling to closing the sale.You’ll be responsible for... Show more

Digital Print Operator

Wolverine Solutions GroupDetroit, MI, USA
$16.60 hourly
Full-time
Quick Apply

Wolverine Solutions Group is a full-service document management company, specializing in direct mail production and document management services We provide customized, cutting edge solutions for do... Show more

Project Manager (Digital Project Manager)

IntersourcesDetroit, MI, United States
Full-time

Project Manager (Digital Project Manager)/h2pWere looking for an experienced, talented, creative and adaptable Digital Project Manager whos familiar with Agile and wants to help us create a great c... Show more

Skillbridge- Digital Outreach Program & Operations Specialist (for Military members only)

MaximusDetroit, MI, US
Full-time

Essential Duties and Responsibilities: - Plan and implement a talent acquisition marketing and employer branding strategy to attract high-quality applicants.Responsible for developing and de... Show more

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Digital Marketing Specialist

Digital Marketing Specialist

AM GeneralGrosse Pointe, MI, United States
11 days ago
Job type
  • Full-time
Job description

Digital Marketing Specialist

Job Category: Marketing

Full-Time

Hybrid

Auburn Hills, MI 48326, USA

Description

Introduction to AM General

AM General develops and builds specialized ground vehicle systems that get the US Armed Services and our allies to and from their mission safely. Our innovative spirit delivers advanced, rugged, resilient, and dependable mobility solutions. We are one team dedicated to producing the best products for our customers. We have a collective understanding that at AM General our purpose is to serve those who serve to protect us.

We R.I.D.E. with Sgt. Smith!

We are Responsive We have Integrity We are Dynamic We exhibit Excellence

Principle Duties and Responsibilities

  • Responsible for developing digital marketing briefs for upcoming projects and will liaise with program managers to ensure a firm marketing plan is established during the entire planning process
  • Serve as the company's "digital storyteller," possessing the ability to translate large, often complex, concepts into consumable and effective sound bites on our digital platforms
  • Responsible for digital metrics setting and tracking, competitive analysis, and reporting to ensure we successfully manage our digital channels and expand our marketing reach
  • Review existing operational processes and developing plans for improvement and creating new processes where needed
  • Create and execute the overall digital marketing strategy and build and execute digital marketing plan
  • Think strategically to translate large concepts into consumable sound bites for social channels
  • Copywriting and content creation for websites and social media accounts
  • Manage, improve, and provide analysis of online content, considering SEO and Google Analytics
  • Measure ROI and KPIs
  • Prepare and manage digital marketing budget
  • Engage in media monitoring and social listening, communicating results to leadership, such as reports, dashboards, or presentations
  • Monitor competition and provide suggestions for improvement and advise the team on issues, trends and emerging digital marketing platforms and services
  • Stay up to date with latest technology and best practices

Knowledge and Skills

  • 3-5 years of relevant experience as a Digital Marketing Specialist or similar role
  • Bachelor's degree in marketing, advertising, or equivalent experience
  • Demonstrated skills in digital strategy development
  • Proficient in WordPress, LinkedIn, Facebook, Instagram, Twitter, and Google Analytics
  • Ability to strategically communicate with differing audiences
  • High level of communication skills written and oral
  • Ability to maintain workflow of several projects simultaneously under the pressure of multiple deadlines
  • Must be able to work independently and take initiative in problem solving and decision-making
  • Defense or military experience is highly desired for this position
  • Knowledge of graphical tools in Adobe Suite and use them to develop assets for social media and website content
  • Experience developing short form/social video a plus

Physical Effort

  • Sight: must be able to regularly read computer screen, reports, and various documents with detail and clarity to accomplish work tasks in a safe and efficient manner, including regular use of adequate close vision, distance vision, color vision, peripheral vision, and ability to adjust focus
  • Hearing: must be able to regularly hear well enough to communicate

Working Conditions

  • Physical Location: This position operates between an office and manufacturing plant environment and is often assigned to a specific shift or hours. The Employee must be able to perform job functions in an environment with varying difficult work conditions such as extreme cold, heat, inclement weather, at heights, and/or while exposed to constant/intermittent loud noises
  • Teamwork: This position will work with others to ensure efficiency in the workplace
  • Listening Skills: This position will need to understand how to use machinery properly and safely to prevent accidents and ensure all tasks are completed accurately
  • Ability to follow instructions: Managers assign tasks and responsibilities, which vary; this position should be able to follow instructions competently
  • Methodical approach: Production lines follow a set process, so this position needs a methodical approach to ensure all tasks are completed in the correct order for a smooth-running production line
  • Concentration: This position may perform the same or similar tasks repeatedly, so a strong level of concentration when carrying out these tasks is important for quality control purposes. This role is often fast paced, so being able to maintain focus at all times is important

Travel Requirements

Up to 15% travel may be required

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.