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Digital marketing analyst Jobs in Richmond, VA
- Promoted
Digital Marketing Specialist
Empower BrandsRichmond, VA, US- Promoted
- New!
Marketing Analyst, LoopNet
CoStar Realty Information, Inc.Richmond, VA, United StatesDigital Marketing Specialist
NOVA ParksVirginia, US- Promoted
Digital Games Manager
Virginia Department of Human Resource ManagementRichmond, VA, United States- Promoted
Digital Marketing Short-course
General AssemblyTuckahoe, VA, United StatesDigital Marketing Lead
SanofiVirginia- Promoted
Digital Marketing Specialist - Work Remotely
Invest 2 EmpowerVirginia, VA, United StatesHead of Digital and Marketing Technology
Truist IncRichmond, VA, United StatesTarget Digital Network Analyst Level 3
A2 FederalNorthern Virginia, VA, US- Promoted
- New!
Marketing Analytics Analyst
Intermountain HealthRichmond, VA, United StatesSr. Business Analyst - SBB Marketing Team
Capital OneRichmond, VAInternational Digital Marketing Specialist
Hamilton BeachGlen Allen, VA, United StatesConsumer Product Strategy Analyst III- Digital Fraud Strategies
Bank of AmericaRichmond- Promoted
International Digital Marketing Specialist
Hamilton Beach Brands IncGlen Allen, VA, United States- New!
Digital Marketing Strategist
MediabistroRichmond, VA, United StatesMarketing Analyst
RELX Inc. CompanyVirginiaDigital Marketing, Sr. Manager - Adobe Target and Launch
PwC US Group LLPRichmond,VADigital Marketing Coordinator - Shared Services
Colonial Downs + Rosie's Gaming EmporiumRichmond, VA, United StatesDigital Marketing Specialist
Empower BrandsRichmond, VA, US- Full-time
Job Description
Job Description
Digital Marketing Specialist
The Digital Marketing Strategist will work closely with the franchise owners across our family of brands at all stages of their business providing training and ongoing guidance regarding the development, implementation and support of their local online marketing strategies.
This is a highly consultative and strategy-focused position that requires marketing experience and someone that has a genuine passion for helping others succeed. This position is a key member of the marketing team who will work closely with the Digital Marketing team, Brand Marketing teams, and Creative team to support both franchisee and corporate initiatives. This includes the development and implementation of paid advertising campaigns, website content creation, and more.
Responsibilities
- Be our resident paid advertising expert – coordinate franchisee and vendor relationships, provide ongoing in-depth analysis of campaigns, and continually seek new digital advertising opportunities to grow the brands
- Evaluate and refine digital marketing campaigns alongside various vendors to maximize lead generation and ROI
- Work with brand marketing teams to create a holistic marketing plan for franchise owners designed in line with sales goals and performance trends
- Assist in the setup of third-party lead generation platforms and online listings, as needed (ie. Nextdoor, Angi, Thumbtack, Meta platforms, etc.)
- Help deliver Richmond-based digital marketing training to new franchise owners
- Lead email marketing campaign strategy and creation
- Take on various brand wide digital marketing projects and initiatives alongside Digital Marketing Manager
- Collaborate with brand marketing teams, creative team, and operations teams on projects as needed
CANDIDATE REQUIREMENTS