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Digital marketing manager Jobs in Sterling Heights, MI

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Digital marketing manager • sterling heights mi

Last updated: 6 hours ago
  • Promoted
Sr Digital Marketing Specialist (Remote)

Sr Digital Marketing Specialist (Remote)

Molina HealthcareWarren, MI, US
Remote
Full-time
Sr Digital Marketing Specialist.Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist.Specialist, Digital Marketing will be responsible for analyzing and recommending imp...Show moreLast updated: 30+ days ago
  • Promoted
Marketing Manager

Marketing Manager

Future EnergyTroy, MI, US
Part-time
Future Energy is looking for a proactive Marketing Manager that is a results-driven professional responsible for developing and executing marketing strategies that drive brand awareness, lead gener...Show moreLast updated: 30+ days ago
Lifecycle Marketing Director

Lifecycle Marketing Director

Gardner-WhiteWarren, MI, United States
Full-time
This is a senior Lifecycle Marketing role focused on building, executing, and optimizing multi-channel programs that grow customer engagement, retention, frequency, and value over time.The Lifecycl...Show moreLast updated: 3 days ago
  • Promoted
Field Marketing Specialist

Field Marketing Specialist

L5 Fitness Holdings LLCRoyal Oak, MI, US
Full-time
Field Marketing Manager – Detroit, MI Region.Metro Detroit Area | Full-Time | Orangetheory Fitness.Do you thrive at the intersection of strategy, creativity, and community? L5 Fitness | Orang...Show moreLast updated: 5 days ago
Marketing Analyst

Marketing Analyst

Regions BankBirmingham, Michigan, USA
Full-time
Thank you for your interest in a career at Regions.At Regions we believe associates deserve more than just a job.We believe in offering performance-driven individuals a place where they can build a...Show moreLast updated: 3 days ago
Field Marketing Coordinator

Field Marketing Coordinator

Smile PartnersMacomb, MI, United States
Full-time +1
Orthodontic Field Marketing Coordinator - Kennet Orthodontics.Are you an outgoing, organized, and driven professional looking for a dynamic marketing role?. GP offices, schools, and local organizati...Show moreLast updated: 3 days ago
  • Promoted
Product Marketing Manager

Product Marketing Manager

AptivTroy, MI, United States
Full-time
Why join Aptiv? You'll have the opportunity to work on cutting-edge applications, develop breakthrough technologies, and deliver innovative solutions to some of the world's leading automotive brand...Show moreLast updated: 30+ days ago
Product Marketing Manager

Product Marketing Manager

DaxkoBirmingham, Michigan, USA
Full-time
Are you passionate about blending research strategy and storytelling to drive growth As.Youll turn insights into strategy strategy into action and action into measurable success.Youll serve as the ...Show moreLast updated: 2 days ago
HR Manager - Marketing, Communications, Corporate Strategy & Development

HR Manager - Marketing, Communications, Corporate Strategy & Development

General MotorsWarren, MI, United States
Full-time
As a key member of the Marketing, Communications, Corporate Strategy and Development team, this role is responsible for partnering with executive leaders across Strategy, Corporate Development, Com...Show moreLast updated: 3 days ago
  • Promoted
Social Media Marketing Manager

Social Media Marketing Manager

TradeJobsWorkforce48308 Rochester, MI, US
Full-time
Social Media Marketing Manager Job Duties : Contributes to marketing strategy by leveraging social media to identify and acquir...Show moreLast updated: 30+ days ago
  • Promoted
Neighborhood Marketing Manager $150K-$350K

Neighborhood Marketing Manager $150K-$350K

Schoenherr RoofingRochester Hills, MI, US
Full-time
Neighborhood Marketing Manager -.Interview, hire, train and supervise canvasser to schedule Free Roofing and presentations with homeowners. Neighborhood Marketing Manager Position : .Lucrative canvass...Show moreLast updated: 12 days ago
  • Promoted
Program Lead (Digital Delivery)

Program Lead (Digital Delivery)

Michigan StaffingTroy, MI, US
Full-time
Program Lead For Data Center Program.This job opportunity is available at any location in the United States.Ideally, selected candidates will be near a JACOBS U. The Program Lead will oversee and ma...Show moreLast updated: 1 day ago
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Marketing Manager

Marketing Manager

Singh ManagementRochester Hills, MI, United States
Full-time
Be among the first 25 applicants.Get AI-powered advice on this job and more exclusive features.The Marketing Manager is the first impression our residents and their families have with Waltonwood.Li...Show moreLast updated: 6 hours ago
Product Marketing Manager

Product Marketing Manager

4flowRoyal Oak
Full-time
Headquartered in Berlin, Germany, we partner with organizations to optimize supply chain performance, drive operational excellence, and enable digital transformation. Firmly established in Europe wi...Show moreLast updated: 30+ days ago
  • Promoted
Digital Marketing Consultant

Digital Marketing Consultant

TradeJobsWorkForce48309 Rochester Hills, MI, US
Full-time
Digital Marketing Consultant Job Duties : Cultivate and grow new business opportunities through professional networking ...Show moreLast updated: 30+ days ago
Marketing Manager - West Business Center

Marketing Manager - West Business Center

StellantisRemote, MI
Remote
Full-time
This individual will be responsible for providing the Business Center Management with ongoing assessments and recommendations for digital and brand initiatives. The Brand & Operations Marketing Mana...Show moreLast updated: 30+ days ago
Digital Assitance

Digital Assitance

KellyOCGTroy, Michigan
Full-time
Personal Assistance, Travel Managment , Time Managment , MOM.Show moreLast updated: 30+ days ago
  • Promoted
Director of Marketing

Director of Marketing

Veterinary UnitedCharter Township of Clinton, MI, US
Full-time
Veterinary United — Inspire.Veterinary United is an independent, family-owned network of 24 veterinary practices across Southeast Michigan. We’re passionate about creating an environment...Show moreLast updated: 9 days ago
People also ask
Sr Digital Marketing Specialist (Remote)

Sr Digital Marketing Specialist (Remote)

Molina HealthcareWarren, MI, US
30+ days ago
Job type
  • Full-time
  • Remote
Job description

Sr Digital Marketing Specialist

Molina Healthcare is in search of an experienced Sr Digital Marketing Specialist. The Sr. Specialist, Digital Marketing will be responsible for analyzing and recommending improvements for digital marketing strategies, executing and managing email campaigns to drive customer acquisition and engagement, and implementing digital campaigns effectively to meet company goals. The ideal candidate will have experience mapping lead journeys, setting up digital campaigns to drive leads through the sales funnel. The ideal candidate should be results-driven with exceptional attention to detail and knowledge of digital marketing metrics and ROI analysis.

Highly Qualified Candidates Will Have the Following Experience :

  • Digital Tag Manager Programs
  • Salesforce Marketing Cloud
  • Google or Adobe Analytics (or similar)
  • Google AdWords
  • Tag Manager systems, (Adobe or Google)
  • CMS (Content Management System)
  • Google Ads
  • SEO, SEM, CRM

Job Duties

  • Be the subject matter expert for Salesforce Marketing Cloud
  • Identify trigger qualifications for digital communications
  • Strategically identify audience segments for optimal digital channel marketing
  • Build data extensions
  • Define and execute acquisition and engagement email / SMS / push marketing campaigns
  • Experiment and leverage A / B and multivariate testing, segmentation, classification, and behavioral targeting to maximize gross profit, revenue, engagement, open, click & conversion rates, and nurture leads
  • Design and execute data-driven experiments to pilot new tests, track and analyze performance, and incorporate learnings to drive continuous improvements
  • Create promotional and content strategies to expand digital reach
  • Collaborate on developing content that drives consumer & merchant engagement
  • Build landing pages utilizing best practices to increase lead conversion
  • Ensure compliance with consumer protection laws (CAN-SPAM, TCPA, etc.) and all regulating bodies within Government-sponsored health plans
  • Build launch plans with key milestones and target timelines, etc.
  • Report on campaign performance and identify new opportunities
  • Discretion / Latitude : Reports to Manager, Digital Marketing. Works under moderate supervision. Relies on experience and judgement to perform tasks and engage leadership as needed to meet assigned goals. Frequent contact with others inside and outside of the company.

    Education : Bachelor's degree, or equivalent experience in related field

    Licensure Preferred : Certifications in relevant marketing systems, processes and / or tools

    Knowledge / Skills / Abilities

  • 3-5 years experience in marketing / operations / analytics / campaign management
  • Marketing Cloud required experience at 2-3 years
  • Experience managing marketing campaigns that generate leads and achieve revenue growth
  • Proficiency in marketing automation systems, Salesforce and integrating those systems with other technologies
  • Works well with Sales Ops and Marketers to define and implement projects and campaigns
  • Technically capable, excellent communicator, and a desire to improve processes
  • Preferred :

  • Medicaid or Medicare Health Plan experience
  • Strong analytical skills
  • Physical Demands : Working environment is generally favorable and lighting and temperature are adequate. Work is generally performed in an office environment in which there is only minimal exposure to unpleasant and / or hazardous working conditions. Must have the ability to sit for long periods. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential function.

    To all current Molina employees : If you are interested in applying for this position, please apply through the intranet job listing.

    Molina Healthcare offers a competitive benefits and compensation package. Molina Healthcare is an Equal Opportunity Employer (EOE) M / F / D / V.