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Director of digital marketing Jobs in Springfield, MA

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Director of digital marketing • springfield ma

Last updated: 4 days ago
  • Promoted
Digital Marketing Manager

Digital Marketing Manager

OceansSpringfield, MA, US
Full-time
NOTE : A human reviews every application at Oceans, so please apply for only one position and only once a year if you're a better fit for another role, we'll route your application accordingly and i...Show moreLast updated: 30+ days ago
  • Promoted
Director of Operations

Director of Operations

Papa John'sHolyoke, MA, US
Full-time
Papa John's is seeking a dynamic and results-driven Director of Operations to lead and oversee the performance of a regional group of fewer than 10 restaurants. This leader will be responsible for e...Show moreLast updated: 30+ days ago
  • Promoted
Director of Advancement

Director of Advancement

InsideHigherEdLongmeadow, Massachusetts, United States
Full-time
Known for its commitment to providing a practical and career-focused education, Bay Path offers a residential bachelors degree for women only on its Longmeadow, Massachusetts campus, as well as bac...Show moreLast updated: 30+ days ago
  • Promoted
Director of Partnerships

Director of Partnerships

SperasoftSpringfield, MA, US
Full-time
We are seeking a highly motivated Director of Partnerships to lead our Account Management team and drive the success of our client relationships and strategic partnerships.This role will oversee a ...Show moreLast updated: 30+ days ago
DIRECTOR OF NURSING

DIRECTOR OF NURSING

NORTHAMPTON MANAGEMENT SYSTEMS INCSpringfield, MA, US
Full-time
Join an innovative and collaborative Team at Linda Manor Extended Care facility in Leeds, Mass.The Director of Nursing is responsible for planning, organizing, develops, and directs the overall ope...Show moreLast updated: 30+ days ago
Director of Membership

Director of Membership

YMCA OF GREATER SPRINGFIELD INCWilbraham, MA, US
Full-time
Under the general direction of the Branch Executive Director, the Director of Membership co-manages the overall operations of a Family Center, including staff and programs.The Director supervises, ...Show moreLast updated: 30+ days ago
Senior Director of Variable Marketing

Senior Director of Variable Marketing

TaxActMassachusetts,Remote, US
Remote
Full-time
TaxAct helps everyday Americans get every tax advantage they deserve by finding credits and deductions they never even knew existed. Our tax preparation software offers easy guidance and ensures you...Show moreLast updated: 30+ days ago
  • Promoted
Director, Strategy (Digital Experience)

Director, Strategy (Digital Experience)

HugeSpringfield, MA, US
Full-time
Director, Strategy (Digital Experience).Location : This position is remote within the United States.The global Strategy and Insights craft at Huge is a diverse, multidisciplinary team of strategists...Show moreLast updated: 4 days ago
  • Promoted
Senior Director of Digital Marketing

Senior Director of Digital Marketing

VirtualVocationsSpringfield, Massachusetts, United States
Full-time
A company is looking for a Senior Director, Digital Marketing.Key Responsibilities : Develop and implement strategic digital marketing programs across the customer lifecycle Conduct audience anal...Show moreLast updated: 30+ days ago
Director of Nursing

Director of Nursing

Boca Recovery CenterSpringfield, MA, US
Full-time
Medical Director / Chief Administrative Officer.Founded in 2016, Boca Recovery Center is a nationally recognized addiction treatment provider specializing in substance use disorders and co-occurrin...Show moreLast updated: 30+ days ago
  • Promoted
Senior Director of Sustainability Product Marketing

Senior Director of Sustainability Product Marketing

WorkivaSpringfield, MA, US
Full-time
Senior Director Of Sustainability Product Marketing.Workiva is in pursuit of a visionary product marketing leader and to shape the strategy and commercial success of our sustainability solution por...Show moreLast updated: 30+ days ago
  • Promoted
Director, Content Marketing

Director, Content Marketing

SaviyntSpringfield, MA, US
Full-time
Saviynt's AI-powered identity platform manages and governs human and non-human access to all of an organization's applications, data, and business processes. Customers trust Saviynt to safeguard the...Show moreLast updated: 30+ days ago
Director of Marketing and Consumer Engagement

Director of Marketing and Consumer Engagement

Baystate HealthSpringfield, Massachusetts
Full-time
Director of Marketing and Consumer Engagement.Note : Baystate Health has partnered with Exceptional Executive Search.Inquiries should be directed to. Are you passionate about making a meaningful impa...Show moreLast updated: 30+ days ago
  • Promoted
Director of Data

Director of Data

WikimediaSpringfield, MA, US
Full-time
The Wikimedia Foundation, the non-profit that hosts Wikipedia and its sister projects, is seeking a deeply technical, outcome-oriented Director of Data to lead our work across data engineering, sea...Show moreLast updated: 30+ days ago
Director of Marketing

Director of Marketing

Marmon Aerospace & Defense LLCRemote, Massachusetts
Remote
Full-time
Marmon Aerospace & Defense LLC.Come join a team where People make the difference!As a part of Marmon Holdings, Inc.As a Director of Marketing, you will be responsible for developing and executing i...Show moreLast updated: 30+ days ago
  • Promoted
Marketing Director

Marketing Director

BeMo Academic ConsultingSpringfield, MA, US
Full-time +1
Marketing Director - Full-time, Remote.We're hiring an experienced, strategic, results-driven Marketing Director to lead our entire marketing function, overseeing both paid and organic channels.You...Show moreLast updated: 30+ days ago
  • Promoted
Director of Applications

Director of Applications

MarmonSpringfield, MA, US
Full-time
Director of Enterprise Applications.As a part of the global industrial organization Marmon Holdingswhich is backed by Berkshire Hathawayyou'll be doing things that matter, leading at every level, a...Show moreLast updated: 5 days ago
Director of AmeriCorps

Director of AmeriCorps

Springfield CollegeSpringfield, MA, United States
Full-time +1
The AmeriCorps Program Director will oversee program administration including AmeriCorps member recruitment, retention, supervision, training and evaluation. Develop, support and interact with commu...Show moreLast updated: 8 days ago
  • Promoted
Director of eDiscovery

Director of eDiscovery

Contact Government ServicesSpringfield, MA, US
Full-time
Contact Government Services is seeking an experienced and motivated Director of eDiscovery for one of our large government projects. This is an exciting opportunity to lead an electronic discovery t...Show moreLast updated: 30+ days ago
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Digital Marketing Manager

Digital Marketing Manager

OceansSpringfield, MA, US
30+ days ago
Job type
  • Full-time
Job description

Digital Marketing Manager

Real opportunities. Real impact. Your career, redefined.

(NOTE : A human reviews every application at Oceans, so please apply for only one position and only once a year if you're a better fit for another role, we'll route your application accordingly and if we're not quite ready for you, we'll reach back out later.)

At Oceans, we help the best and brightest of Sri Lanka to take advantage of opportunities that otherwise wouldn't be available to them, while supporting entrepreneurs around the world. Our community (we call them Divers) don't do surface workthey go deep to solve complex challenges and make a real impact. And in doing so, they support bold ideas and expand their skills, broaden their expertise, and grow their careers, all without having to leave family and friends.

As a Digital Marketing Manager, you'll play a key role in driving brand awareness, engagement, and conversion through strategic digital marketing initiatives. You won't just execute campaignsyou'll shape digital strategy, optimize performance, and leverage data-driven insights to ensure maximum impact.

This role requires a combination of creativity, analytical thinking, and a deep understanding of digital marketing channels. You'll be responsible for everything from paid campaigns to content marketing, ensuring that every initiative aligns with business objectives and delivers measurable results.

Accountability

Your success as a Digital Marketing Manager will be measured by your ability to develop and execute high-impact digital marketing campaigns that drive engagement, lead generation, and business growth. Here's how you'll make an impact :

Strategic Digital Marketing Execution

  • Develop and implement comprehensive digital marketing strategies that align with our client's business goals.
  • Conduct market research and competitor analysis to identify opportunities and threats in the digital landscape.
  • Identify and prioritize key digital channels for maximum impact, including SEO, SEM, social media, email, and content marketing.

Paid Advertising & Performance Marketing

  • Plan, launch, and manage PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and other platforms.
  • Monitor and optimize campaigns to maximize ROI and achieve key performance indicators (KPIs).
  • Leverage A / B testing, conversion rate optimization, and data analytics to refine campaign performance.
  • Content & Social Media Marketing

  • Develop and manage high-quality content, including blogs, articles, infographics, and videos, to align with brand messaging and goals.
  • Implement social media strategies to build brand awareness and foster audience engagement.
  • Create and maintain a content calendar to ensure consistent, timely delivery of content across all digital channels.
  • Monitor social media performance, engage with followers, and manage community interactions.
  • Email Marketing & Lead Nurturing

  • Develop and execute email marketing campaigns to nurture leads and retain customers.
  • Conduct A / B testing and optimize email campaigns based on performance data.
  • Reporting & Performance Analysis

  • Track, analyze, and report on the performance of all digital marketing activities using analytics tools.
  • Provide data-driven recommendations to continuously improve marketing strategies and campaign effectiveness.
  • Colleagues

    Your primary stakeholder will be your client, and cross-functional teams in the business such as sales, product, and design, ensuring that marketing initiatives are aligned with overall business objectives. You'll also collaborate with external partners and vendors to optimize digital marketing efforts, as required.

    At Oceans, you'll also receive guidance and support from your Operations Manager, who will help you succeed in the role and ensure that you're continuously growing and developing in your career.

    Skills and Qualifications

    At Oceans, we believe in T-shaped individualsthose who bring deep expertise in one area, paired with broad curiosity and interests. As a Digital Marketer, your vertical focus will be digital strategy and performance marketing, while your horizontal focus will span content marketing, data analysis, and campaign optimization.

    To excel in this role, you should have :

  • Language Skills : Professional fluency in English, with excellent communication skills (reading, writing, speaking).
  • Experience : At least 3 years in digital marketing, with hands-on experience in paid advertising, content marketing, and performance optimization.
  • Education : A degree in Marketing, Business, or relevant work experience.
  • Digital Marketing Tools & Platforms : Proficiency in Google Ads, Facebook Ads, LinkedIn Ads, Google Analytics, and marketing automation platforms like HubSpot, Marketo, or Pardot.
  • Analytical & Data-Driven Mindset : Ability to interpret data, track KPIs, and make data-backed decisions to improve marketing performance.
  • Expertise in Performance Marketing : Deep understanding of PPC, display advertising, social media advertising, and conversion rate optimization.
  • Project Management Skills : Strong ability to manage multiple campaigns, projects, and deadlines simultaneously.
  • Understanding of UX & Customer Journey Mapping : Ability to create seamless user experiences that drive conversions and engagement.
  • Diversity of experience is core to Oceans. You are expected to work inclusively with individuals from a variety of backgrounds, ensuring that both personal and collective dignity are supported.

    During the interview process, you'll have the opportunity to showcase your skills in the following areas :

  • Digital Strategy & Campaign Execution : How have you developed and executed successful digital marketing campaigns?
  • Data-Driven Decision-Making : How have you used analytics to optimize campaign performance?
  • Content & Social Media Strategy : How have you leveraged content to drive engagement and brand awareness?
  • PPC & Performance Marketing : How have you managed and optimized paid campaigns for maximum ROI?
  • Email Marketing & Lead Generation : How have you nurtured leads and improved customer retention through email marketing?
  • Cross-Functional Collaboration & Project Management : How have you worked with other teams to align marketing efforts with business goals?
  • Role Specifications

    This is a remote role, where you will be expected to work a split shift with some overlap with our client's time zone. During the offer process, we'll share more information about our benefits and compensation philosophy, considering both market trends and individual factors.

    About Oceans

    At Oceans, we build remote teams that connect the world's top 1% of talent with visionary leaders. With us, you're not just doing a jobyou're redefining your career with opportunities designed to unlock your potential. We welcome the chance to discuss the complementary parts of our business during your interview process and encourage questions about where we are and where we are going.