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Email marketing • grand rapids mi

Last updated: less than 1 hour ago
  • Promoted
SVP, Marketing Communications

SVP, Marketing Communications

GeneDxGrand Rapids, MI, US
Full-time
GeneDx delivers personalized and actionable health insights to inform diagnosis, direct treatment, and improve drug discovery. The company is uniquely positioned to accelerate the use of genomic and...Show moreLast updated: 6 days ago
  • Promoted
Field Marketing Manager

Field Marketing Manager

AssembledGrand Rapids, MI, US
Full-time
Assembled Events Marketing Manager.Assembled builds the infrastructure that underpins exceptional customer support, empowering companies like CashApp, Etsy, and Robinhood to deliver faster, better ...Show moreLast updated: 9 days ago
  • Promoted
Director, Marketing Operations

Director, Marketing Operations

CalmGrand Rapids, MI, US
Full-time
Director, Marketing Operations.Calm is a leading consumer mental health company on a mission to support everyone on every step of their mental health journey. Known for its flagship consumer apprank...Show moreLast updated: 8 days ago
Email Marketing Specialist

Email Marketing Specialist

VirtualVocationsGrand Rapids, Michigan, United States
Full-time
A company is looking for an Email Marketing Specialist.Key Responsibilities Perform day-to-day email marketing activities including campaign setup, testing, and deployment Develop and execute em...Show moreLast updated: 30+ days ago
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Marketing Director

Marketing Director

Bath PlanetGrand Rapids, MI, US
Full-time
Marketing Director Bath Planet Of West Michigan.Bath Planet of West Michigan is a premier provider of high-quality, affordable bath remodeling solutions. Known for exceptional craftsmanship and cust...Show moreLast updated: 30+ days ago
Marketing Data Engineer

Marketing Data Engineer

Quality Choice SolutionsGrand Rapids, Michigan, USA
Full-time
Title : Marketing Data Engineer.Location : Grand Rapids MI (Hybrid 3 days onsite).Must be a data engineer who has worked with marketing data and Google Marketing Platform (DV360 CM360 GAM360).Must Ha...Show moreLast updated: 15 days ago
Marketing Communications Specialist

Marketing Communications Specialist

IntertekKentwood, Michigan, USA
Full-time
Marketing Communications Specialist Kentwood MI (Hybrid).Intertek a leading provider of quality and safety solutions to many of the worlds top-recognized brands and companies is actively seeking a...Show moreLast updated: 22 days ago
Email Marketing Specialist

Email Marketing Specialist

Jonas Paul EyewearGrand Rapids, MI, United States
Full-time
Get AI-powered advice on this job and more exclusive features.Director of Growth Ops @ Luminous Optical Co.Job Title : Email Marketing Specialist. We’re experts in children’s optical — designing glas...Show moreLast updated: 7 days ago
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Marketing Specialist

Marketing Specialist

Coca ColaComstock Park, MI, USA
Full-time
Join the Coca Cola team and be part of a world-renowned company committed to sustainability, diversity, and innovation.As a Marketing Specialist, you will work with a team to develop and execute ma...Show moreLast updated: 8 days ago
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  • New!
Marketing Assistant

Marketing Assistant

USA JobsGrand Rapids, MI, US
Permanent
We are looking for a motivated and attentive Marketing Assistant to join our team in Grand Rapids, Michigan.In this long-term contract position, you will play a key role in supporting marketing ope...Show moreLast updated: less than 1 hour ago
  • Promoted
Marketing Manager

Marketing Manager

Expert VAGrand Rapids, MI, US
Full-time
We are seeking a Marketing Manager with 3 to 5 years of restaurant experience to lead marketing efforts across multiple brands and 10 locations. This role requires a strong strategic mindset, a pass...Show moreLast updated: 9 days ago
  • Promoted
Product Marketing Manager

Product Marketing Manager

International Data Group (IDG)Grand Rapids, MI, US
Full-time
IDC is looking to grow our successful global events portfolio by adding a Product Marketing Manager who can deliver on its 3-year event marketing growth plans in each of IDC's 12 primary internatio...Show moreLast updated: 8 days ago
  • Promoted
Marketing Coordinator

Marketing Coordinator

Cardinal Senior LivingGrand Rapids, MI, United States
Full-time
Marketing Coordinator Entry Level | Travel + Excel + Fun.Cardinal Senior Living Full Time - Grand Rapids, Michigan.Reports to the President | Travel 812 nights per month.This is a great role for ...Show moreLast updated: 8 days ago
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Marketing Rep

Marketing Rep

AndersenGrand Rapids, MI, US
Full-time
Event & Retail Marketing Rep - GMI.Renewal by Andersen is a pioneer in the window and door industry, and innovation is a huge part of who we are. Renewal by Andersen Signature Service combines the p...Show moreLast updated: 5 days ago
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Marketing Strategist

Marketing Strategist

Plante MoranGrand Rapids, MI, United States
Full-time
Our "we-care" culture is more than just a motto; it's a promise.From day one, we prioritize your growth, well-being, and success. You can count on us to support your career journey and help you achi...Show moreLast updated: 14 days ago
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Growth Marketing Lead

Growth Marketing Lead

WedgeHRGrand Rapids, MI, US
Full-time
Shape how WedgeHR grows and connects with new customers.WedgeHR is a Michigan-based company built on the belief that everyone deserves the chance to be truly seen. We’re creating a candidate-d...Show moreLast updated: 23 days ago
Marketing Automation Specialist

Marketing Automation Specialist

Lake Michigan Credit UnionGrand Rapids, Michigan, USA
Full-time
Primary Location : 5540 Glenwood Hills Pkwy Grand Rapids MI 49512.At LMCU youll find more than just a job - discover a fulfilling career where your contributions truly matter.Join our talented team a...Show moreLast updated: 20 days ago
Marketing Data Engineer

Marketing Data Engineer

Hudson ManpowerGrand Rapids, Michigan, United States
Full-time
For over half a decade, Hudson Manpower has been a trusted partner in delivering specialized talent and technology solutions across IT, Energy, and Engineering industries worldwide.We work closely ...Show moreLast updated: 28 days ago
  • Promoted
Head of Marketing

Head of Marketing

SurflineGrand Rapids, MI, US
Full-time
As Surfline's Head of Marketing, you'll lead our marketing function and own strategies that drive subscriber growth, retention, and brand strength. You'll oversee a high-performing team, collaborate...Show moreLast updated: 8 days ago
SVP, Marketing Communications

SVP, Marketing Communications

GeneDxGrand Rapids, MI, US
6 days ago
Job type
  • Full-time
Job description

SVP, Marketing Communications

GeneDx delivers personalized and actionable health insights to inform diagnosis, direct treatment, and improve drug discovery. The company is uniquely positioned to accelerate the use of genomic and large-scale clinical information to enable precision medicine as the standard of care. GeneDx is at the forefront of transforming healthcare through its industry-leading exome and genome testing and interpretation services, fueled by the world's largest, rare disease data sets.

We're seeking an innovative and strategic Senior Vice President of Marketing Communications to elevate our brand, strengthen our leadership position, and translate storytelling into business growth. This leader will architect and execute an integrated strategy that brings the GeneDx story to life through events, speaking platforms, earned media, digital and social storytelling, and multimedia content - including podcasts, video, and original digital series.

The ideal candidate blends creative excellence with business acumen - turning brand visibility into measurable growth and meaningful connections with clinicians, researchers, biopharma, and families. This role is ideal for a seasoned marketing leader who blends creativity with commercial acumen - someone who can shape narratives, lead with data-driven insights, and mobilize teams to deliver measurable impact across key channels.

Job Responsibilities

Brand Leadership

  • Help advance a cohesive brand narrative that differentiates the company in genomics, rare disease, and precision medicine.
  • Drive global brand awareness and reputation through consistent messaging, visual identity, and tone of voice across all channels and audiences.
  • Develop high-impact creative and multimedia content that inspires trust and engagement.
  • Create a world-class brand that spans audiences across healthcare, advocacy, government, consumers, and biopharma.

Thought Leadership & Executive Visibility

  • Elevate the company's voice - and its executives - as trusted leaders through strategic speaking opportunities, earned media, and compelling content.
  • Partner with R&D, Clinical, and Commercial teams to translate complex science and innovation into accessible, high-impact stories.
  • Position GeneDx executives and experts as trusted voices in genomics, health innovation, and data-driven medicine.
  • Create a thought leadership roadmap spanning keynotes, panels, podcasts, and editorial contributions.

    • Integrated Communications Strategy

  • Lead and align events, media relations, digital and social channels, and multimedia storytelling into a cohesive engagement strategy that amplifies business priorities.
  • Oversee development of plans tied to business milestones, launches, and growth targets, mapped to business goals and nimble environment.
  • Develop and oversee original multimedia programs - including podcasts, video storytelling, and educational content - to expand reach and deepen audience connection.
  • Manage partnerships and vendor relationships that enhance brand storytelling through creative innovation.

    • Events & Experiences

  • Create signature moments - from industry conferences to owned experiences - that drive awareness, engagement, and lead generation.
  • Ensure all events reinforce the company's brand positioning and thought leadership agenda with optimized budget and clear ROI.

    • Social & Digital Engagement

  • Expand GeneDx's presence across digital and social channels through strategic content, thought leadership, and executive and employee amplification programs, with a strong focus on LinkedIn.
  • Leverage data-driven insights to optimize audience engagement, reach, and performance across platforms.

    • Business Impact & Measurement

  • Define clear success metrics tied to business outcomes.
  • Deliver regular performance reporting that connects strategic engagement activities to growth outcomes share of voice, awareness lift, lead generation, and market influence.
  • Regularly report performance and insights to executive leadership.

    • People Manager

  • Yes

    • Education, Experience, and Skills

    Required Experience

  • 15+ years of senior leadership experience in brand, marketing, or strategic engagement - ideally in healthcare, biotech, or genomics.
  • Proven expertise successfully building and leading world-class teams with demonstrable results.
  • Proven success leading integrated brand and engagement strategies driving measurable business growth.
  • Deep experience across earned media, events, digital marketing, and multimedia content (podcast, video, storytelling).
  • Exceptional storytelling ability, with a talent for translating complex science into clear, compelling narratives.
  • Strong executive presence and communication skills; adept at influencing and inspiring across all levels of the organization.
  • Analytical mindset with experience linking brand and engagement metrics to revenue and market outcomes.
  • Exceptional storytelling, writing, and message-development skills.
  • Bachelor's degree required; advanced degree preferred.

    • What Success Looks Like

  • A cohesive and differentiated GeneDx brand recognized as the trusted leader in genomic-driven medicine.
  • Executive and company voices actively shaping the conversation in healthcare innovation and precision medicine.
  • Multimedia storytelling that expands brand reach, deepens audience connection, and drives measurable business growth.
  • A world-class brand and engagement organization that inspires, informs, and accelerates the adoption of genomics in everyday care.
  • A data-driven approach to success with demonstrated impact from awareness to lead generation.

    • Work Environment

  • This is a fully remote position. The employee will work from a home office or other suitable remote location with reliable high-speed internet access. Work is performed in a climate-controlled environment using standard office equipment including computer, phone, and video conferencing tools. Your standard work schedule and hours will be established in collaboration with your leader and may be adjusted to align with evolving business needs.

    • Physical Demands

  • This is a sedentary role requiring prolonged periods of sitting while working at a computer. Physical demands include :
  • Sitting for extended periods (up to 8 hours per day)
  • Repetitive use of hands and fingers for typing and mouse operation
  • Visual acuity for reading computer screens and documents
  • Ability to communicate effectively via phone and video calls
  • Occasional lifting of up to 10 pounds (office supplies, equipment)
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.