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Last updated: 7 days ago
Digital Marketing Manager

Digital Marketing Manager

PavagoWorcester, MA, US
Full-time
Digital Marketing Manager (B2B).This role blends strategic vision with hands-on executionideal for a growth-minded marketer who thrives in fast-paced environments, understands the latest B2B market...Show moreLast updated: 7 days ago
  • Promoted
Senior Manager, Growth Marketing

Senior Manager, Growth Marketing

LINQWorcester, MA, US
Full-time
Senior Manager, Growth Marketing.We're a high-growth software company with a big mission : empowering K-12 district teams to do more with less. That's why we help districts transform K-12 school oper...Show moreLast updated: 30+ days ago
  • Promoted
Client Success Manager (Influencer Marketing) - A170

Client Success Manager (Influencer Marketing) - A170

PearlWorcester, MA, US
Full-time
Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies l...Show moreLast updated: 30+ days ago
Marketing Specialist

Marketing Specialist

Coca ColaShrewsbury, MA, USA
Full-time
Join the Coca Cola team and be part of a world-renowned company committed to sustainability, diversity, and innovation.As a Marketing Specialist, you will work with a team to develop and execute ma...Show moreLast updated: 30+ days ago
Integrated Marketing Manager

Integrated Marketing Manager

Abacus Service CorporationWorcester, MA, US
Full-time
Integrated Marketing Manager, New DashPass Benefits.Location : HQ, USA, CA, San Francisco, 2nd St.Engagement Term : 6 months to start, open for extension. About the Team : The DashPass New Benefits mar...Show moreLast updated: 7 days ago
  • Promoted
Senior Manager, Global Marketing Development (Clinical Research)

Senior Manager, Global Marketing Development (Clinical Research)

Thermo FisherWorcester, MA, US
Full-time
Global Market Development Manager.Thermo Fisher Scientific Clinical Research Group is a leading CRO.The Clinical Research Group (CRG) has again been recognized for excellence in the 2025 CRO Leader...Show moreLast updated: 30+ days ago
  • Promoted
Digital and Print Marketing and Inventory Manager

Digital and Print Marketing and Inventory Manager

Simplicity Dispensary - GraftonNorth Grafton, MA, US
Full-time
Join Our Team as a Digital and Print Marketing and Inventory Manager!.Are you a creative thinker with a knack for organization? Do you have a passion for both marketing and keeping things running s...Show moreLast updated: 18 days ago
Email Marketing & Deliverability Specialist, (Healtcare)

Email Marketing & Deliverability Specialist, (Healtcare)

Power DigitalWorcester, MA, US
Full-time
Email Marketing & Deliverability Specialist.As an Email Marketing & Deliverability Specialist, you'll turn cold prospects into warm conversations through smart strategy, clean execution, and rock-s...Show moreLast updated: 7 days ago
  • Promoted
Senior Growth Marketing Manager

Senior Growth Marketing Manager

FathomWorcester, MA, US
Full-time
We're hiring a Senior Growth Marketing Manager to accelerate Fathom's next stage of growth.In this role, you'll build, test, and scale strategies that drive acquisition, product adoption, and viral...Show moreLast updated: 30+ days ago
Marketing Specialist

Marketing Specialist

CrewBloomWorcester, MA, US
Full-time
Marketing Specialist / h2pThe Marketing Specialist will play a key role in supporting the marketing initiatives of the client. This individual will work closely with the Marketing and Sales teams to e...Show moreLast updated: 7 days ago
  • Promoted
Growth Marketing Manager

Growth Marketing Manager

Owner.comWorcester, MA, US
Full-time
As a Growth Marketing Manager at Owner.SaaS company dedicated to empowering small businesses.This role is perfect for someone passionate about leveraging data-driven strategies to drive significant...Show moreLast updated: 30+ days ago
Digital Marketing Project Manager - REMOTE

Digital Marketing Project Manager - REMOTE

OHO InteractiveRemote, Remote, Massachusetts
Remote
Full-time
We’re looking for an exceptional project manager to add to our growing team.The role requires the experience and ability to effectively manage and focus the people and resources needed to achieve o...Show moreLast updated: 30+ days ago
  • Promoted
Cold Email Outreach Specialist

Cold Email Outreach Specialist

Uptalent.ioWorcester, MA, US
Full-time
Cold Email Outreach Specialist.We're seeking an experienced Cold Email Outreach Specialist to lead our cold email initiatives, ensuring high deliverability, engagement, and conversion rates.As part...Show moreLast updated: 30+ days ago
  • Promoted
Marketing Manager - Lifecycle

Marketing Manager - Lifecycle

KrakenWorcester, MA, US
Full-time
Our Krakenites are a world-class team with crypto conviction, united by our desire to discover and unlock the potential of crypto and blockchain technology. Kraken is a mission-focused company roote...Show moreLast updated: 30+ days ago
Field Marketing Manager

Field Marketing Manager

ALTERYXMassachusetts, USA, Remote
Remote
Full-time
We’re looking for problem solvers, innovators, and dreamers who are searching for anything but business as usual.Like us, you’re a high performer who’s an expert at your craft, constantly challengi...Show moreLast updated: 30+ days ago
Nonprofit Marketing Manager

Nonprofit Marketing Manager

Team Builder RecruitingWorcester, Massachusetts, USA
Full-time
Do you have the leadership and marketing expertise to help grow a Christian media ministry and expand its impact worldwide. Why Youll Love Working with Us.Contribute to Christian media communicating...Show moreLast updated: 29 days ago
  • Promoted
Dental Marketing Manager

Dental Marketing Manager

DCS ClinicalWorcester, MA, US
Full-time
Marketing Manager – Dental Service Organization.Central Massachusetts (based near Worcester, MA).Required within Massachusetts, primarily within 50 miles of Worcester.Competitive salary with ...Show moreLast updated: 30+ days ago
  • Promoted
Senior Content Marketing Manager

Senior Content Marketing Manager

EveWorcester, MA, US
Full-time
Senior Content Marketing Manager.At Eve, we're redefining what's possible in legal technology.Our mission is to empower plaintiff law firms with AI-driven solutions that elevate how they operate, s...Show moreLast updated: 30+ days ago
Sr, Marketing Operations Manager

Sr, Marketing Operations Manager

MitelWorcester, MA, US
Full-time
Senior Marketing Operations & Analytics Manager.At Mitel, you will have the opportunity to help businesses connect, collaborate and provide better experiences for our customers.You will deliver val...Show moreLast updated: 7 days ago
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Digital Marketing Manager

Digital Marketing Manager

PavagoWorcester, MA, US
7 days ago
Job type
  • Full-time
Job description

Digital Marketing Manager

Position Type : Full-Time, Remote Working Hours : U.S. Eastern Time (EST)

About the Role : Our client is seeking a Digital Marketing Manager (B2B) to lead and scale the company's marketing strategy across all channels. This role blends strategic vision with hands-on executionideal for a growth-minded marketer who thrives in fast-paced environments, understands the latest B2B marketing trends, and can drive measurable impact across paid, organic, outbound, and brand initiatives. The Digital Marketing Manager will oversee the full marketing funnel, from demand generation to brand positioning, ensuring consistent pipeline growth and long-term brand equity.

Responsibilities

Strategy & Leadership :

  • Develop and execute a holistic B2B marketing strategy that drives both growth and brand awareness.
  • Own the marketing funnel end-to-endfrom demand generation to lead nurturing to brand positioning.
  • Partner closely with leadership and sales teams to align marketing strategies with revenue goals.
  • Build, manage, and mentor a high-performing marketing team (in-house or external resources as needed).

Campaign Management :

  • Lead and optimize multi-channel campaigns across paid media, SEO, social media, email marketing, outbound, and partnerships.
  • Manage budgets and allocate spend effectively across channels to ensure maximum ROI.
  • Oversee creative direction and messaging to maintain brand consistency and impact.
  • Execution & Optimization :

  • Plan, launch, and monitor campaigns that attract, engage, and convert qualified leads.
  • Experiment with innovative acquisition tactics and continuously improve performance through A / B testing.
  • Collaborate with content, design, and technical teams to ensure cohesive execution across touchpoints.
  • Analytics & Reporting :

  • Track, analyze, and report on marketing performance metrics, including traffic, lead quality, CAC, and ROI.
  • Use data-driven insights to refine targeting, messaging, and channel strategies.
  • Present performance updates and actionable recommendations to leadership on a regular basis.
  • What Makes You a Perfect Fit :

  • Strategic thinker who can connect business goals to marketing outcomes.
  • Hands-on executor comfortable working across channels and tools.
  • Creative storyteller with a passion for building brands that resonate.
  • Data-driven decision-maker who thrives on testing, learning, and optimizing.
  • Confident leader with exceptional communication and collaboration skills.
  • Required Experience & Skills (Minimum) :

  • Proven experience in B2B marketing leadership , ideally as Head of Marketing, Growth Lead, or Senior Marketing Manager.
  • Demonstrated success driving measurable growth through paid ads, outbound campaigns, and organic marketing.
  • Strong understanding of modern B2B marketing trends, tools, and strategies (LinkedIn, Meta, Google Ads, HubSpot, outreach and analytics platforms).
  • Ability to balance strategic planning with hands-on execution.
  • Analytical mindset with experience interpreting data and making data-backed decisions.
  • Excellent leadership, project management, and communication skills.
  • Ideal Experience & Skills :

  • Experience leading digital marketing functions for B2B service-based or professional industries.
  • Strong background in account-based marketing (ABM) or performance-driven demand generation.
  • Familiarity with CRM and automation tools such as HubSpot, Salesforce, or Marketo.
  • Experience managing and mentoring cross-functional marketing teams.
  • Creative approach to storytelling, branding, and campaign design.
  • What Does a Typical Day Look Like? A Digital Marketing Manager's day is a mix of strategy, execution, and analysis. You will :

  • Review campaign performance dashboards and adjust strategies accordingly.
  • Collaborate with content, sales, and leadership teams to align goals.
  • Develop and schedule new campaigns across paid and organic channels.
  • Monitor lead flow and pipeline data to ensure consistent results.
  • Brainstorm and test new acquisition ideas to improve performance.
  • End the day reviewing reports, optimizing ad spend, and preparing briefs for upcoming initiatives.
  • In short : you'll be the driving force behind both growth and brand impact.

    Key Metrics for Success (KPIs) :

  • Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs).
  • Customer Acquisition Cost (CAC) and marketing ROI.
  • Website traffic and conversion rates.
  • Lead-to-opportunity conversion rate.
  • Brand visibility and engagement across channels.
  • Interview Process :

  • Application Review Assessment of experience and alignment with role requirements.
  • Initial Interview Discussion of background, marketing expertise, and fit.
  • Technical Interview Conversation with the marketing lead to assess technical and strategic skills.
  • Final Interview Deep dive with the clients leadership team to evaluate cultural and strategic fit.
  • Offer & Background Verification