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Email marketing specialist Jobs in Charlotte, NC
- Promoted
Email and Automations Specialist (B2C&B2B)
ScentAir Technologies LLCCharlotte, NC, US- Promoted
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ScentAir Technologies LLCCharlotte, NC, US- Full-time
Job Description
Job Description
ScentAir crafts billions of lasting impressions for customers around the globe every year. Our cutting-edge scent delivery solutions are tailored for a diverse range of business environments including restaurants, health care offices, airports, senior living facilities, apartment and multi-unit housing, retail stores, real estate (both commercial and residential), as well as health clubs and spas. The potential applications are truly limitless! We are the pioneers and innovators in the field, and we are proud to be the global leader in Scent Marketing!
Our impressive roster of clients features industry giants such as Disney World, Sea World, IHG, Aria Resort and Casino, MGM Grand, Marriott Brands, Hilton, Westin Resorts, and Greystar Properties, among many others.
Position Summary :
This position is responsible for coordinating and executing digital communications for ScentAir’s eCommerce and Lead Generation activities including tactics like – email, SMS, ABM targeting, look-a-like audience building and in-app marketing activities. This role involves segmenting customer lists, analyzing campaign performance, and optimizing workflows and creative content to maximize customer engagement and retention for both ScentAir’s consumer and commercial business. We are looking for someone who is passionate about creating and building successful omni-channel communication programs and works with marketing automation systems and other marketing software platforms to optimize customer engagement and drive sales and lead generation for ScentAir. This role will work closely with the marketing, creative and e-commerce teams to drive sales and build long-lasting customer relationships. This position reports to the Omnichannel Lifecycle Marketing Manager.
Responsibilities :
- Drive B2B leads and eCommerce engagement through consistent and timely execution of ScentAir marketing automation campaigns.
Focus on North America, with support for EMEA and other global regions as needed.
Your Experience :
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