Talent.com

Email marketing specialist Jobs in Charlotte, NC

Last updated: 12 hours ago
  • Promoted
Email and Automations Specialist (B2C&B2B)

Email and Automations Specialist (B2C&B2B)

ScentAir Technologies LLCCharlotte, NC, US
Full-time
ScentAir crafts billions of lasting impressions for customers around the globe every year.Our cutting-edge scent delivery solutions are tailored for a diverse range of business environments includi...Show moreLast updated: 11 days ago
  • Promoted
Marketing Specialist

Marketing Specialist

ARUZA LLCCharlotte, NC, US
Full-time
Aruza is a people-focused organization dedicated to providing exceptional pest control services while fostering personal and professional growth for our team members. We are a dynamic and fast-growi...Show moreLast updated: 4 days ago
  • Promoted
  • New!
Marketing Specialist Temp

Marketing Specialist Temp

University of North Carolina CharlotteCharlotte, NC, United States
$21.00 hourly
Temporary
Please see Special Instructions for more details.Temporary staff employees are ineligible to receive benefits (leave, health coverage, State service credit, etc. They are, however, covered by Worker...Show moreLast updated: 12 hours ago
  • Promoted
Marketing Operations Specialist

Marketing Operations Specialist

Carolina CAT - ConstructionCharlotte, NC, US
Full-time
Position at Carolina CAT - Construction.As a family-owned company under our third generation of leadership, we have built our business based on the principles of trust, integrity, and a desire to h...Show moreLast updated: 3 days ago
  • Promoted
Sales And Marketing Specialist

Sales And Marketing Specialist

Burns Marketing GroupCharlotte, NC, United States
Full-time
Our Life Insurance Agent role offers a 100% remote-work from home opportunity for those seeking the flexibility and convenience of a fulfilling career which allows you the ability to do that from t...Show moreLast updated: 9 days ago
  • Promoted
Sr Marketing Specialist - eCommerce

Sr Marketing Specialist - eCommerce

ResideoCharlotte, NC, United States
Full-time
We are seeking a detail-oriented Digital Marketing Manager to oversee our B2C and B2B e-commerce presence for our lineup of exclusive brand product across multiple platforms, including our website ...Show moreLast updated: 1 day ago
Digital Marketing Specialist, Email

Digital Marketing Specialist, Email

Trinity Road, LLCCharlotte, NC
Do you dream in subject lines? Can you automate emails so effortlessly that even AI takes notes? Are your CTAs so compelling that even procrastinators can't resist clicking? Join the marketing team...Show moreLast updated: 30+ days ago
  • Promoted
MARKETING SPECIALIST

MARKETING SPECIALIST

Chartwells K12NC, United States
$62,000.00–$64,000.00 yearly
Full-time +1
We are hiring immediately for a.Note : online applications accepted.Mainly a Monday - Friday schedule.Must be able to work 2 evenings per month and 1 weekend. BA preferred in marketing or communicati...Show moreLast updated: 2 days ago
  • Promoted
Marketing Content Specialist

Marketing Content Specialist

Eliassen GroupCharlotte, NC, United States
Full-time
Product Content and Application team.This role will support various marketing initiatives, including company newsletters, digital content, and campaigns. The candidate will work closely with the.Due...Show moreLast updated: 1 day ago
  • Promoted
MARKETING AND COMMUNICATIONS SPECIALIST

MARKETING AND COMMUNICATIONS SPECIALIST

First Flight AgencyNC, United States
Full-time
MARKETING AND COMMUNICATIONS SPECIALIST.The Marketing & Communications Specialist plays a vital role in ensuring the quality and effectiveness of all client and internal communications.This positio...Show moreLast updated: 2 days ago
  • Promoted
  • New!
Field Marketing Specialist

Field Marketing Specialist

Avance CareCharlotte, NC, United States
Full-time
As one of North Carolina’s largest networks of independent primary care practices, we provide comprehensive care that supports our patients’ physical, mental, and emotional well-being.Avance Care’s...Show moreLast updated: 12 hours ago
Marketing Specialist

Marketing Specialist

Web Craft StylersCharlotte, NC, US
$21.50–$29.00 hourly
We are seeking a dynamic and results-driven Marketing Specialist to join our growing team in Charlotte.In this role, you will play a vital part in developing and implementing marketing strategies t...Show moreLast updated: 15 days ago
  • Promoted
Marketing Specialist

Marketing Specialist

Black Book GlobalCharlotte, NC, United States
Full-time
Elevate Your Career : Marketing Specialist Needed ASAP!.Are you a creative thinker with a passion for driving marketing success?. In this role, you'll develop and implement marketing strategies to pr...Show moreLast updated: 3 days ago
  • Promoted
Product Specialist - Marketing

Product Specialist - Marketing

CarrierCharlotte, NC, United States
$74,181.00–$130,206.00 yearly
Full-time
Country : United States of AmericaLocation : CAN05 : CCS-Charlotte, NC 5900 Northwoods Business Pkwy, Charlotte, NC, 28269 USAAdditional location Syracuse NYCarrier is the leading global provider of hea...Show moreLast updated: 2 days ago
  • Promoted
Digital Marketing Specialist

Digital Marketing Specialist

Society AwardsCharlotte, NC, United States
$60,000.00–$70,000.00 yearly
Full-time
Society Awards is the premier designer and manufacturer of high-end custom awards.Our clients include some of the most prestigious awards in the world, including the Emmys, Golden Globes, MTV Award...Show moreLast updated: 22 days ago
  • Promoted
Digital Marketing Specialist

Digital Marketing Specialist

US Tech SolutionsCharlotte, NC, United States
Temporary
Digital Project Management : Within Workfront, manage digital campaigns from development to completion with stakeholders across the global marketing organization and the digital team.Email Marketing...Show moreLast updated: 22 days ago
  • Promoted
  • New!
Marketing Specialist Executive Assistant

Marketing Specialist Executive Assistant

First & Early PartnersCharlotte, NC, United States
$55,000.00–$65,000.00 yearly
Full-time
We are a high-performing commercial real estate advisory team dedicated to delivering innovative, client-focused solutions. Our team thrives in a fast-paced, high-touch environment where collaborati...Show moreLast updated: 12 hours ago
Marketing Communications Specialist

Marketing Communications Specialist

ARICharlotte, NC, US
Full-time
Quick Apply
At AIM, we use our branding expertise to help companies throughout the U.Our team members are passionate about growth, innovation, and collaboration. As an entry-level Communications Specialist...Show moreLast updated: 30+ days ago
  • Promoted
Email Developer

Email Developer

LendingTreeCharlotte, NC, United States
Full-time
PLEASE NOTE : This role requires the candidate to be in or near Charlotte, NC.In-office presence is required three days a week. Additionally, this position does not offer visa sponsorship.The Email D...Show moreLast updated: 1 day ago
Global Email & SMS Marketing Manager

Global Email & SMS Marketing Manager

Beacon ResourcesCharlotte, NC
$35.00 hourly
Global Email / SMS Marketing Manager.Our client is a dynamic and innovative company committed to enhancing customer engagement through effective digital marketing strategies.They are seeking a Global...Show moreLast updated: 30+ days ago
Email and Automations Specialist (B2C&B2B)

Email and Automations Specialist (B2C&B2B)

ScentAir Technologies LLCCharlotte, NC, US
11 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

ScentAir crafts billions of lasting impressions for customers around the globe every year. Our cutting-edge scent delivery solutions are tailored for a diverse range of business environments including restaurants, health care offices, airports, senior living facilities, apartment and multi-unit housing, retail stores, real estate (both commercial and residential), as well as health clubs and spas. The potential applications are truly limitless! We are the pioneers and innovators in the field, and we are proud to be the global leader in Scent Marketing!

Our impressive roster of clients features industry giants such as Disney World, Sea World, IHG, Aria Resort and Casino, MGM Grand, Marriott Brands, Hilton, Westin Resorts, and Greystar Properties, among many others.

Position Summary :

This position is responsible for coordinating and executing digital communications for ScentAir’s eCommerce and Lead Generation activities including tactics like – email, SMS, ABM targeting, look-a-like audience building and in-app marketing activities. This role involves segmenting customer lists, analyzing campaign performance, and optimizing workflows and creative content to maximize customer engagement and retention for both ScentAir’s consumer and commercial business. We are looking for someone who is passionate about creating and building successful omni-channel communication programs and works with marketing automation systems and other marketing software platforms to optimize customer engagement and drive sales and lead generation for ScentAir.  This role will work closely with the marketing, creative and e-commerce teams to drive sales and build long-lasting customer relationships.  This position reports to the Omnichannel Lifecycle Marketing Manager.

Responsibilities :

  • Drive B2B leads and eCommerce engagement through consistent and timely execution of ScentAir marketing automation campaigns.

Focus on North America, with support for EMEA and other global regions as needed.

  • Partner with the marketing team to manage and optimize the design concepts, content and layout of all email communications.
  • Maintain a data-driven approach through continual experimentation and optimization to meet and exceeds aggressive company goals (a / b testing, etc.).
  • Build customized customer journeys in Dotdigital.
  • Optimize our use of Dotdigital reports and automation to monitor and optimize KPIs
  • Responsible for the email platform optimization, acting as the subject matter expert for optimizing all email KPIs including inbox deliverability, CTR, Open rate, revenue.
  • Optimize email, SMS, and push notification campaign strategies to drive customer retention and sales, including lifecycle messaging, personalized triggers, and daily campaigns.
  • Provide regular reporting and analysis on email campaign performance.
  • Help define and implement the testing agenda for email, SMS & push notifications including segmentation, messaging, frequency, send day / time, personalization, creative content etc.
  • Develop consumer profiles and integrate first-party data capture for improved segmentation and personalization.
  • Oversee the deployment of multiple email campaigns.
  • Acquire, clean, segment, and manage various email listings for planned campaigns.
  • Segment customer lists send personalized and relevant messages.
  • Leverage customer data from Dotdigital to create data-driven campaigns, understanding customer behavior and using it to drive personalization.
  • Analyze the performance of email (eComm & B2B), SMS & push notification campaigns, providing reports on key metrics such as open rates, click-through rates, conversion rates, and revenue.
  • Use data insights to optimize campaign performance and make recommendations for future campaigns.
  • Continuously optimize and maintain automated workflows for different customer lifecycle stages (e.g., welcome, abandoned cart, win-back, VIP, nurture program etc.) in Dotdigital
  • Ensure compliance with privacy laws and regulations (e.g., GDPR, CAN-SPAM, UGC) in all email and SMS communications.
  • Continuously explore ways to increase the value of the CRM channel, including using Dotdigital's advanced features for analytics, dynamic content, and more.
  • Work with software partners and consultations to leverage marketing tech stack.
  • Perform other duties as assigned to ensure the smooth operation of the department and alignment with organizational goals.
  • Your Experience :

  • Proven experience in CRM marketing, email marketing, and SMS campaigns, ideally with Dotdigital but open to similar platforms like Klaviyo, Pardot, HubSpot.
  • 2+ years of email, retention, and / or performance marketing experience, preferably with eCommerce or Lead Generation focus.
  • An ability to think creatively and be proactive about coming up with ideas and new ways of working. Not afraid to challenge the status quo.
  • Strong problem-solving skills and ability to take initiative, show a sense of urgency and willingness to learn.
  • Can work independently to complete job related tasks but can strategize and coordinate with teammates to make sure each step of the customer journey is thoughtfully planned and executed.
  • Bachelor's degree in marketing or related field
  • Experience with Google Analytics, Magento BI or Salesforce analytics
  • Solid understanding of the e-commerce, email / SMS, Push Notifications marketing industries, legal requirements around text message marketing (e.g., TCPA) in US, CAN, UK & FR.
  • Strong project management skills in managing deadlines, calendars, and data needs
  • Strong organizational and time-management skills; ability to react to shifting priorities and manage multiple projects at once
  • Strong written and verbal communication skills
  • Team player with the ability to build relationships to achieve team goals
  • Willing to learn multiple platforms
  • Lead Gen / Form creation experience
  • Survey & Quiz creation experience
  • Powered by JazzHR

    aFBIk5kuy0