Graphic designer Jobs in Port St Lucie, FL

Purpose of the Role

To take the creative lead and operational responsibility for TSC's digital platforms and contribute to the overall digital marketing strategy of TSC products. Beyond the technical skills and experience listed, this role calls for a resourceful self-starter looking for their next step in work in a B2B digital marketing role. The successful applicant will have a demonstrated ability to troubleshoot technical website issues and marry this with ruthless attention to detail. All applicants should have a minimum of 5 years web development experience.

Responsibilities

• Serve as the strategic marketing lead for front-end design and optimization of a portfolio of websites. Applicants must be fully literate in WordPress and have proven ability to design, publish, and enhance web design that optimizes UI / UX across a range of audiences.
• Troubleshoot any unforeseen website issues and support legacy systems while delivering / launching new reliable web optimization products and solutions.
• Implement best practices for on-page SEO, keyword research, site speed, and page layout across an expansive portfolio of news websites serving the ocean industry.
• Take ownership of GA4, improving current views to simplify reporting and ensure consistent organic and overall site traffic and performance.
• Work with the creative and editorial teams to build out and execute measurable online content campaigns, including the build and management of ongoing social media campaigns, with an emphasis on LinkedIn as a preferred channel.
• Identify, test, and evaluate emerging web development technologies that can enhance the reach, relevance, and referral of published content.
• As appropriate, use AI tools (e.g., ChatGPT, Claude, etc.) to support the generation and refinement of web / marketing content.
• Manage VPS cPanel server & communicate with Support on advanced technical issues (managing with error messages and diagnosing the cause and communicate with host support team and fix it)
• Manage staging environments for website software updates
• Manage MySQL databases
• Maintain security protocols for SFTP / SSH connections
• Utilize security tools to audit and identify possible breaches, and secure websites from hackers
• Manage DNS records for multiple domains and services
• Develop websites that meet Section 508 standards for accessibility and usability as well as privacy and copyright compliance. Manage GDPR on global websites.
• Question everything. Be curious, resourceful, and detail oriented-the incumbent needs to love solving problems and testing new ideas and, as suitable, propose new ideas to drive awareness and conversion across several B2B publications and websites.

Qualifications

Technology Systems Corporation is an Equal Employment Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, veteran status, or disabled status.