Head of marketing Jobs in Lexington, KY

Mimecast is revolutionizing security by helping customers prevent the evolving and sophisticated threats targeting human error within organizations.

The product marketing organization is looking for an experienced and entrepreneurial Director of Product Marketing to champion engagement enablement and awareness with our Governance and Compliance Insights products. This role will require an action-oriented marketer who can easily distill technical details into unique value prop define and build a compelling content and enablement strategy to help us grow our product and marketplace presence.

You will play a highly visible and strategic role across the company and will need to engage with key marketing product and sales leadership stakeholders to drive business and develop competitive positioning.

The ideal candidate will play a crucial role collaborating on strategic marketing initiatives that drive awareness engagement and revenue by applying your deep cross-functional marketing skill sets and expertise in the cybersecurity industry

What Youll Do :

• Messaging : Work closely with marketing sales and product to align key value-based product messaging which map into targeted solution areas and use cases.
• Sales Enablement : Collaborate closely with sales enablement to bridge the voice of customers partners and sales reps ensuring consistent simplified messaging that resonates with corporate buyers and decision-makers. Assist in the training and empowerment of sales teams to better communicate the platforms value proposition.
• Content Development : You collaborate with the content marketing team to develop resources that support the buyers journey such as blog posts whitepapers case studies webinars and email campaigns
• Thought Leadership : Stay at the forefront of industry trends providing insights and thought leadership in industry events joint webinars and conferences. Oversee creation and compelling thought leaderships content such as white papers blog posts and website copy highlighting the strengths and benefits of our solutions.
• Strategic influence : Identify opportunities to improve our offerings build the business case and influence cross-functional stakeholders based on your deep understanding of customers partners and the market.
• Market Intelligence : be the expert on our buyers who they are how they buy and their key buying criteria.

What Youll Bring :

The base salary range for this position is $152000$228000 plus benefits. This range represents the minimum and maximum new hire compensation for this role. The position may also be eligible for incentive plans and additional benefits in accordance with company policy and local regulations. Our salary ranges are determined by role level and location with individual compensation also dependent on factors such as qualifications experience and skills. Final offers will reflect these considerations and may vary accordingly.

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Belonging at Mimecast

Cybersecurity is a community effort. Thats why were committed to building an inclusive diverse community that celebrates and welcomes everyone unless theyre a cybercriminal of course.

Were proud to be an Equal Opportunity and Affirmative Action Employer and wed encourage you to join us whatever your background. We particularly welcome applicants from traditionally underrepresented groups.

We consider everyone equally : your race age religion sexual orientation gender identity ability marital status nationality or any other protected characteristic wont affect your application.

If you require any adjustments or accommodations due to a disability or any other reason that may help you in your interview process please let us know by emailing

Due to certain obligations to our customers an offer of employment will be subject to your successful completion of applicable background checks conducted in accordance with local law.

Required Experience :

Director

Key Skills

Crisis Management,Marketing,Public Relations,Fundraising,Media Relations,Constant Contact,Strategic Planning,Social Media Management,Team Management,Public Speaking,Wordpress,Writing Skills

Employment Type : Full-Time

Experience : years

Vacancy : 1