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Enhabit Home Health & HospiceAthens, GA, United StatesProgram Education Specialist / Communications & Marketing
Athens-Clarke County, GAAthens, GA, United States- Full-time
Salary : $51,437.00 Annually
Location : Athens, GA
Job Type : Full Time
Job Number : 2024-03265
Department : Public Utilities
Division : Water Conservation
Opening Date : 12 / 11 / 2024
Closing Date : 12 / 29 / 2024 11 : 59 PM Eastern
Purpose & Job Related Requirements
REPORTS TO : Water Conservation Coordinator
FLSA STATUS : Exempt - Administrative
CLASSIFICATION : Personnel System; Requires satisfactory completion of a six-month probationary period.
PAY GRADE : 117
SAFETY SENSITIVE : No
Purpose of Job
The purpose of this job is to provide information concerning the Public Utilities Department to the Athens-Clarke County community. Duties and responsibilities include, but are not limited to, assisting with the development and management of the Public Utilities Department website; assisting with social media content creation; monitoring social media initiatives and metrics; drafting bill inserts; researching, developing, and preparing information for dissemination; taking photos and maintaining image file of Public Utilities Department activities; assisting with special events and special projects; developing video and scripts; designing and developing electronic communications; and performing additional tasks as assigned.
Job Related Requirements
WORK SCHEDULE : Monday-Friday, 8 : 00 am-5 : 00 pm, occasional weekend and evening work required.
May be required to work on religious holidays.
Regular and predictable attendance is required.
Must work cooperatively with others.
When requirements include vehicle operation, responsible for the safety, readiness and operation of the vehicle and must abide by ACC's safe driving policy.
Minimum Training & Experience Required to Perform Essential Job Functions
Bachelor's degree in a course of study related to Public Relations, Marketing, Journalism, Event Planning, Education, Horticulture, Hydrology, Environmental Science, or related field with two years of experience in an environmental field, water resources, environmental education, horticulture, building operations, or related work experience required; or any equivalent combination of education, training and experience which provides the requisite knowledge, skills, and abilities for this job.
Must possess a valid driver's license.
Essential Duties, Responsibilities
The following duties are normal for this job. These are not to be construed as exclusive or all-inclusive. Other duties may be required and assigned.
Oversees development and implementation of marketing campaigns for the Public Utilities Department (PUD).
Assists with communication requirements for regulatory items from the Georgia Environmental Protection Division and Environmental Protection Agency.
Assists with development of print and digital marketing materials for the PUD, including the quarterly WaterSource newsletter, monthly water bill inserts, flyers, billboards, advertisements, website, events, and social media.
Provides graphic design and copy-editing services for PUD projects.
Researches, writes, and develops content and design for webpages, social media, and electronic communications to engage with internal and external audiences; works with departments to get participation from all levels of the government.
Coordinates with PUD divisions and the Communications Department to provide accurate and current information on division webpages. Create new webpages and content as needed.
Conducts website content audits to eliminate redundant and / or duplicate information, edits existing content, removes outdated content, and identifies customer pain points.
Builds and supports SEO strategies, including optimizing keywords in content marketing projects.
Analyzes user engagement (e.g. click-through and bounce rates).
Creates and maintains a cohesive content strategy aligned with PUD's strategic goals across all platforms (website, social media, etc.) to increase brand awareness.
Assists with development and distribution of public education, storytelling, and promotional materials to increase engagement and promote the PUD brand and water efficiency in Athens-Clarke County.
Works with other departments and local non-profit organizations to coordinate, manage, and / or assist with special events, projects, and joint-education programs on behalf of PUD.
Uses computer software like Adobe Suite and Canva to develop promotional materials for PUD.
Creates and implements strategies to grow social media followers and web traffic.
Ensures accessibility on the website and social media, including full compliance with all copyright, trademark, ADA, and other related laws and regulations.
Works with the Senior Water Resources Planner and Water Conservation Coordinator to create marketing, branding, fact sheets, and sales strategies and initiatives for the PUD's recycled water program.
Collaborates with PUD divisions to prepare, design, write, and distribute a quarterly electronic employee newsletter. Creates additional materials to support improved internal communications, build brand awareness, and reinforce consistent messaging throughout the department and community.
Assists with development of short-term and long-term goals for water conservation.
Assists in preparing budget proposals for programs, workshops, trainings, and special events.
Manages and responds to customer inquiries and complaints submitted through PUD platforms or forwards correspondence regarding any customer feedback to the appropriate division(s).
Works with the People and Belonging Department to identify opportunities to reach marginalized communities, businesses, organizations, and residents with PUD messaging.
Attends conferences, workshops, webinars, and events to stay abreast of developments in the water industry for content development.
Presents at professional conferences, seminars, and workshops to highlight and promote the work of the PUD and Water Conservation Office.
Knowledge, Skills and Abilities
Knowledge of the policies, practices and procedures of the Unified Government of Athens-Clarke County and the Public Utilities Department.
Knowledge of established organizational, managerial, human relations methods and techniques.
Knowledge and proficiency with the use of computers and software related to the position.
Ability to develop and administer policies, procedures, plans and activities and to monitor performance against measured established goals.
Ability to plan, organize and prioritize assignments and work activities.
Ability to communicate effectively with supervisors and other staff members.
Ability to effectively communicate and interact with management, employees, members of the general public and all other groups involved in the activities of the Athens - Clarke County Government as they relate to the Public Utilities Department.
Ability to assemble information and make written reports and documents in a concise, clear and effective manner.
Ability to use independent judgment and discretion in routing and non-routine situations.
Ability to comprehend, interpret, and apply regulations, procedures, and related information.
Ability to handle required mathematical calculations.
Ability to plan and coordinate programs involving large groups of people.
Supplemental Information
ADA) MINIMUM QUALIFICATIONS OR STANDARDS REQUIRED TO PERFORM ESSENTIAL JOB FUNCTIONS
PHYSICAL REQUIREMENTS : Must be physically able to operate a variety of machinery and equipment including a computer, printer, calculator, copy machine, two-way radio, and telephone. This position requires : walking, standing, bending, stooping, pushing, pulling, lifting, fingering, grasping, feeling, seeing, talking, hearing, and repetitive motions. Must be able to exert up to 20 pounds of force occasionally, and / or up to 10 pounds of force frequently. Physical demand requirements are at levels of those of light work.
DATA CONCEPTION : Requires the ability to compare and or judge the readily observable functional, structural, or compositional characteristics (whether similar to or divergent from obvious standards) of data, people, or things.
INTERPERSONAL COMMUNICATION : Requires the ability to hear, speak and / or signal people to convey or exchange information. Includes giving / receiving assignments and / or directions to / from co-workers, assistants or supervisors.
LANGUAGE ABILITY : Requires ability to read a variety of water use records, graphical displays, informational documentation, directions, instructions, methods and procedures. Requires the ability to prepare letters, reports, forms, spreadsheets, brochures, etc., using prescribed formats and conforming to all rules of punctuation, grammar, diction, and style. Requires the ability to speak to individuals and / or groups of people with poise, voice control, and confidence.
INTELLIGENCE : Requires the ability to learn and understand relatively complex principles and techniques; to acquire and be able to expound on knowledge of topics related to primary occupation; and to make independent judgment in the absence of management.
VERBAL APTITUDE : Requires the ability to record and deliver information, to explain procedures, and to follow oral and written instructions. Must be able to communicate effectively and efficiently in a variety of administrative, technical or professional languages including water / wastewater, water conservation, and financial terminology.
NUMERICAL APTITUDE : Requires the ability to utilize mathematical formulas; add and subtract totals; multiply and divide; determine percentages; interpret graphs; compute discount, interest, profit / loss, ratio / proportion, etc.; perform calculations involving variables / formulas / square roots / polynomials.
FORM / SPATIAL APTITUDE : Requires the ability to inspect items for proper length, width, and shape, visually with a variety of machinery and equipment including a computer, printer, calculator, copy machine, two-way radio, and telephone.
MOTOR COORDINATION : Requires the ability to coordinate hands, fingers, and eyes accurately in using office equipment. Requires the ability to use the keyboard, lift, bend, push, and pull objects or materials using body parts as the position necessitates.
MANUAL DEXTERITY : Requires the ability to handle a variety of items such as automated office equipment, office supplies, and computer supplies. Must have the ability to use one hand for twisting or turning motion while coordinating other hand with different activities. Must have minimal levels of eye / hand / foot coordination.
COLOR DISCRIMINATION : Requires the ability to differentiate between colors and shades of color.
INTERPERSONAL TEMPERAMENT : Requires the ability to deal with people beyond giving and receiving instructions. Must be adaptable to performing under minimal stress when confronted with an emergency.
PHYSICAL COMMUNICATION : Requires the ability to talk and / or hear : (Talking - expressing or exchanging ideas by means of spoken words). (Hearing - perceiving nature of sounds by ear). Must be able to communicate via telephone and two-way radio.
ACCGov is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. ACCGov is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation to participate in the job application or interview process, contact Leah Jagatic, HR Coordinator, Human Resources, 762-400-6370 or [email protected].
Total compensation at the Unified Government includes a comprehensive set of benefits, a well established culture of wellness, and a secure retirement that set us apart as a stable Employer of Choice where you can serve and make a difference in the community.
As an Employer of Choice, we offer :
- Health Insurance
- Dental Insurance
- Vision Insurance
- Pet Insurance
- Group Accident insurance
- Critical Illness insurance
- Employer paid basic life insurance
- Contributory term life insurance
- Whole life insurance
- Employer Paid Short Term Disability
- Long Term Disability
- Employee Assistance Program
- Paid Time Off
- 13 paid holidays
- Employer Paid Pension Plan (10 years of service)
- Deferred Compensation Program with employer match
- Tuition Reimbursement Program
- Public Service Loan Forgiveness Employer - Federal Student Aid
- Robust Wellness Program - earn up to $175 per quarter for participation
- Employee Fitness Center - free for employees, spouse, and children 18+
- Free onsite health screenings (to include hearing, skin cancer, biometric screening, flu shots)
- Safety & Risk training and job related vaccinations
- Uniforms provided
- Ongoing Training Opportunities and Career Development - Government Wide Learning Management System
- Discount Admissions - ACCGov Parks, Georgia Aquarium
- Annual employee appreciation events
BENEFITS
WELLNESS
http : / / www.accgov.com / wellness
CAREER DEVELOPMENT
Which best describes your highest level of education?
Do you possess a Bachelor's degree or higher in a course of study related to Public Relations, Marketing, Journalism, Event Planning, Education, Horticulture, Hydrology, Environmental Science, or related field?
How many years of experience related to the environmental field, public relations, journalism, or marketing do you have?
How many years of experience do you have using social media to promote events or market a business or organization or task?
Please indicate below all forms of Social Media with which you have experience creating, posting, editing and / or using for marketing puproses.
How have you utilized social media to compliment a marketing and branding campaign? If none, type N / A.
Please describe your experience in website design and management. If none, type N / A.
Do you possess a valid Driver's License?
Required Question