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Business Development Specialist / Healthcare Sales
BrightSpring Health ServicesAndover, MA, US
30+ days ago
Job type
Full-time
Job description
Business Development Specialist
The Business Development Specialist will support various business development initiatives including but not limited to developing new accounts and growing existing accounts. This role will communicate directly with new and existing clients and will lead the development and implementation of various growth and development initiatives.
Responsibilities include :
Performing business development initiatives, including calling on potential new key accounts in the healthcare field.
Sustaining a record of high achievement in business development and renewed business evidenced by quarterly and annual growth of new referrals.
Speaking directly with new and existing healthcare clients to explain features and benefits of services offered based on the client's needs.
Developing / implementing accounts specific marketing approaches for each referral source. Observing / documenting sales trends and competitors' activities and evaluating market conditions.
Identifying / prioritizing high dollar / volume accounts and with the Executive Director and Director of Business Development, preparing annual sales / marketing plans. Implementing approved plans and evaluating / updating as indicated on a monthly basis.
Visiting / contacting potential clients including hospitals, payers, families, and physicians to promote programs organizing / coordinating local, specialized marketing events, in conjunction with Executive Director on a monthly basis, designed to educate consumers about programs.
Attending pertinent industry trade shows / conferences to promote Company services. Preparing literature / flyers to target specific customer groups as needed.
Providing timely updates to the company database with account contacts and ensuring pre-established criteria for frequency of contacts not met.
Inputting / tracking account information and marketing activity and completing weekly / monthly / quarterly reports in specified format. Keeping abreast of industry trends / competitive activity and updating information as needed.
Completing payer pipeline and account information projects as required.
Collaborating with operational and clinical team members to ensure the very best outcomes for all patients.
Participating in weekly sales team calls and bi-weekly coaching calls as directed by Director of Business Development.
Participating in special projects and performing other duties as assigned by Director of Business Development.
Qualifications include :
Minimum of 5 years of brand development experience, 5 years of sales and profit building in a management position, and a proven, successful sales track record.
Neuro rehabilitation licensed clinicians (Physical, Occupational, Speech, Recreational Therapist, Social Worker) considered in lieu of brand development and sales experience.
Experience in rehab services, health / home care, human services, pharmacy and / or other medical outside sales preferred.
Effective communication skills, professionalism, and customer focus are essential for success in this role.
Must have executive level knowledge of business development and strategic planning.
Must be self-motivated and able to think out of the box.
Travel percentage 25-75%
Join us in Andover, MA as a Business Development Specialist :
Healthcare sales experience preferred.
Knowledge of rehabilitation interventions.
Working knowledge of neurological conditions, including stroke, brain & spinal cord injuries, amputations, along with related conditions.
Experience with commercial insurance and Worker's Compensation.
Built-in network within surrounding healthcare market.
Start your new career journey with Rehab Without Walls and apply today!