Marketing consultant Jobs in Charlotte, NC

Job Description

Role Overview :

CapTech is seeking a dynamic and experienced Product Manager to join our team. This role is a unique blend of product strategy, product marketing, and product management, with a strong emphasis on developing and launching innovative products. The successful candidate will work closely with senior leadership and cross-functional teams to bring our top service and product offerings to market.

Key Responsibilities :

Assist in developing SaaS, AI, and consulting service accelerators across various industries.

Collaborate with senior CapTech product leaders to refine business features for top service / product offerings and prioritize their launches.

Support senior product leaders with product strategy and design roadmap development.

Create comprehensive sales, packaging, and pricing strategies that integrate SaaS, AI, and consulting service accelerators.

Work with legal teams to identify and manage intellectual property needs, including copyright and patent requirements.

Collaborate with marketing and creative teams to create compelling content for collateral and customer pitches.

Lead and partner with product leaders to develop core positioning and messaging for products.

Research competition to understand positioning and market pricing to maintain a competitive edge.

Train and brief account leadership and the sales teams on product details and strategies.

Qualifications : Qualifications

Minimum of 5 years of experience as a Product Manager or Product Marketing Manager.

Proven success in defining and launching high-quality products.

Consulting experience is preferred.

Knowledge of AI and the impact across healthcare, insurance, and sports industries is advantageous.

Exceptional written and verbal communication skills.

Bachelor's degree is required; MBA is preferred.

Technical background with experience in agile development methodologies.

Strong teamwork and collaboration skills.

Demonstrated ability to influence cross-functional teams without direct authority.

Provide examples and at least one sample of an effective product delivered in the past

Additional Information

We want everyone at CapTech to be able to envision a lasting and rewarding career here, which is why we offer a variety of career paths based on your skills and passions. You decide where and how you want to develop, and we help get you there with customizable career progression and a comprehensive benefits package to support you along the way. Alongside our suite of traditional benefits encompassing generous PTO, health coverage, disability insurance, paid family leave and more, we’ve launched extended benefits to help meet our employees’ needs.

Learning & Development – Programs offering certification and tuition support, digital on-demand learning courses, mentorship, and skill development paths

Modern Health –A mental health and well-being platform that provides 1 : 1 care, group support sessions, and self-serve resources to support employees and their families through life’s ups and downs

Carrot Fertility –Inclusive fertility and family-forming coverage for all paths to parenthood – including adoption, surrogacy, fertility treatments, pregnancy, and more – and opportunities for employer-sponsored funds to help pay for care

Fringe –A company paid stipend program for personalized lifestyle benefits, allowing employees to choose benefits that matter most to them – ranging from vendors like Netflix, Spotify, and GrubHub to services like student loan repayment, travel, fitness, and more

Employee Resource Groups – Employee-led committees that embrace and incorporate diversity and inclusion into our day-to-day operations

Philanthropic Partnerships – Opportunities to engage in partnerships and pro-bono projects that support our communities.

401(k) Matching – Generous matching and no vesting period to help you continue to build financial wellness

CapTech is an equal opportunity employer committed to fostering a culture of equality, inclusion and fairness — each foundational to our core values. We strive to create a diverse environment where each employee is encouraged to bring their unique ideas, backgrounds and experiences to the workplace. For more information about our Diversity, Inclusion and Belonging efforts, click HERE. As part of this commitment, CapTech will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and / or to receive other benefits and privileges of employment, please contact Laura Massa directly via email [email protected].

At this time, CapTech cannot transfer nor sponsor a work visa for this position. Applicants must be authorized to work directly for any employer in the United States without visa sponsorship.

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