Marketing degree Jobs in Huntington Beach, CA

Position Title : Marketing Manager

Position Type : Regular

Job Number : SA40824

Full or Part Time :

full-time 40 hours weekly

Fair Labor Standard Act Classification :

Exempt

Anticipated Pay Range :

69,000- $75,000

Pay Range Information :

Chapman University is required to provide a reasonable estimate of the compensation range for this position. This range takes into account a variety of factors that are considered in making compensation decisions, including experience, skills, knowledge, abilities, education, licensure and certifications, and other business and organizational needs. Salary offers are determined based on the final candidate’s qualifications and experience, as well as internal equity and other internal factors. The anticipated pay range is not a promise of a particular wage.

Job Description Summary :

The Marketing Manager for Musco Center for the Arts plays a key role in advancing, promoting and developing audience engagement in collaboration with professional artists, College of Performing Arts leadership, and other University departments. Carries out season and event-targeted strategic marketing, branding, and promotional campaigns to build the Center’s loyalty, awareness, visibility, and drive ticket sales growth.Conducts data driven market research for the Center’s programming and develops ticket pricing strategies to maximize and attain sales goals with a focus to engage communities and cultivate relationships to drive revenue.Responsible for creating and implementing advertising plans across print, digital, and social media platforms to mass and targeted audiences. Create strategies that maximize attendance and participation from members of the press and other influencers. Steward and cultivate partnerships, media relations, and cross-promotions.Steer and develop communications and public relations messages. Keep abreast of grant and funding opportunities for the Center’s programming and operations and research and prepare grant applications. Represents the Center at professional, community and campus events

Responsibilities :

Marketing, Public Engagement, Audience Campaigns

• Manage front-facing team members on day of performance and / or public events.
• Demonstrate successful experience as a proven marketing professional working with artist and tours for a similar performing arts venue, ideally within an educational context.
• Remain current on industry research, audience trends, and best practices.
• Support Musco Center leadership in University, student and community relations to grow loyalty base. Develops messaging and communications aligned with University, CoPA and Musco Center priorities and vision.
• Direct outsourced promotional assets and coordinate with SMC and Musco audience development team.
• Collaborate with Musco’s management team to develop and implement audience development and promotion campaigns and strategies to reach and entice new audiences, build excitement among current patrons, and increase attendance and ticket sales.
• Track sales goals and develop and implement mass advertising, targeted advertising, social media, community relations, and media plans to promote Musco Center seasons, programs, and individual shows.
• Create, manage, and disperse materials for the Center’s website, social media presence, email marketing efforts, and other digital messaging and ads for Facebook, Instagram and other established or emerging platforms with the goal of building influence and followers.
• Consult and collaborate with Strategic Marketing and Communication team as appropriate for events or projects that impact Chapman’s branding.
• Point person for public-facing artist relations, including advance, greeting artists and their support teams, confirming meet and greets, merchandise, pre-show speeches, etc.
• Expand and manage information efforts in concert with other departments of the University to promote the performing arts and increase awareness for Musco Center’s mission and performances.
• Advance all marketing requirements with artists and tour representatives for season launch and individual events. Conducts design reviews and approvals.
• Lead and create print and digital publication of the performance program for each performance / event.
• Work with existing strategic partners and identify new community partners to integrate audience and community engagement initiatives.
• Develop mutually beneficial relationships with local arts organizations, community groups and companies who wish to become involved in Musco Center.

Marketing and Communications

Special Events and Projects

Budget Oversight

Required Qualifications :

Desired Qualifications :

Special Instructions to Applicants :

Chapman University is an equal opportunity employer committed to fostering a diverse and inclusive academic global community. The University is dedicated to enhancing diversity and inclusion in all aspects of recruitment and employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, citizenship status, physical disability, mental disability, medical condition, military and veteran status, marital status, pregnancy, genetic information or any other characteristic protected by state or federal law.

The University is committed to achieving a diverse faculty and staff and encourages members of underrepresented groups to apply. More information on diversity and inclusion at Chapman University can be found at www.chapman.edu / diversity.

Applicants for Staff and Administrator positions must be currently authorized to work in the United States on a full-time basis. Chapman University does not sponsor applicants for Staff and Administrator positions for work visas.

The offer of employment is contingent upon satisfactory completion and outcomes of a criminal background screening and returning to the Office of Human Resources a signed original acceptance of the Chapman University Agreement to Arbitrate.

Minimum Number of References :