Marketing manager Jobs in Memphis tn

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POSITION : Manager, Marketing - Memphis Showboats

Reporting to : Vice President, Team Business & Event Operations - Memphis Showboats

Location : Candidate must live within the Memphis, TN area.

About the UFL

The United Football League (UFL) is the premier spring football platform, formed by the merging of the USFL and XFL in 2024. The UFL has eight teams, in Arlington (TX), Birmingham (AL), Detroit (MI), Houston (TX), Memphis (TN), San Antonio (TX), St. Louis (MO), and Washington D.C.

About the Position

The Marketing Manager is responsible for all team and UFL marketing and branding efforts related to their local market. This role will be critical in building the fan base, creating breakthrough awareness campaigns, engaging fans across social / digital platforms and driving business performance, ticket sales and game attendance.

The Marketing Manager will work with the Business Lead and team staff as well as management at the league level to execute the vision for the UFL and team brand, partnering closely with Ticket Sales, Communications / PR, Sponsorship, Social Media and other business units.

What You Will Do

Delivering Marketing Excellence

• The primary role of the Marketing Manager is to develop and execute local marketing campaigns designed to support the team's revenue goals, build brand awareness, acquire new fans and retain current fans.
• Be the main steward for the Memphis Showboats brand and execute the Memphis Showboats and league's marketing and business strategy.
• Build the local team brand and reputation to develop deep local relationships and to engage with fans, local partners and key stakeholders.
• Create and implement creative and innovative advertising, branding, promotional and grassroots campaigns across multiple platforms.
• Collaborate with the league digital team and the Memphis Showboats seasonal social media manager on content plans across all digital platforms to ensure marketing initiatives and messaging are strategically aligned and supported. This position will provide direction and oversee the social media manager (dual reporting structure with league social media team).
• Provide off-season social media support, including capturing content from local events.
• Plan, negotiate and execute paid advertising and promotional campaigns to drive brand awareness and fan engagement across local media channels (TV, radio, print, digital media, outdoor and social media) and platforms (live events, in-stadium and digital).
• Lead grassroots marketing efforts, including fan engagement, community relations, government affairs, and social responsibility efforts.
• Manage all local fan events and engage fans in interactive and innovative ways (including on-site activations, digital / social activations and fan promotions).

Advancing the Business

Succeeding on Game Day

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

What You Will Bring

Additional Details

Equal Employment Opportunity Statement

The UFL maintains a strong policy of equal opportunity in employment. It is our objective to recruit, hire, and retain the most qualified individuals without regard to race, color, religion, sex, sexual orientation or identity, national origin, age, disability, veteran status, or any other characteristic or status protected by applicable federal, state, or local law. Our equal employment philosophy applies to all aspects of employment, including recruitment, compensation, benefits, training, promotions, transfers, job benefits, and terminations.