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Marketing research analyst Jobs in Plano, TX

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Marketing research analyst • plano tx

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Marketing Data Analyst

Marketing Data Analyst

AdvocareTelecom Parkway, Richardson, TX, US
Full-time
We are seeking a Marketing Data Analyst to lead data-driven initiatives across both paid and organic digital media channels, with a focus on eCommerce and CPG. This role will be instrumental in opti...Show moreLast updated: 30+ days ago
  • Promoted
Quality Assurance Analyst, Marketing Technology

Quality Assurance Analyst, Marketing Technology

Fisher InvestmentsPlano, TX, United States
Full-time
You will support the quality management function of the marketing technology stack and related system integrations to enhance lead generation activities for the Private Client Group (PCG).It involv...Show moreLast updated: 30+ days ago
  • Promoted
Research Assistant

Research Assistant

TradeJobsWorkForce75075 Plano, TX, US
Full-time
Research Assistant Job Duties : Generates hypotheses and designs and performs experiments to test th...Show moreLast updated: 30+ days ago
Marketing Compliance Analyst

Marketing Compliance Analyst

AppleOne Employment ServicesPlano, TX, United States
Full-time
This is a junior-level role within the Payments Marketing team.The analyst will not be creating marketing content but will instead focus on reviewing and editing materials for compliance, accuracy,...Show moreLast updated: 7 days ago
Email Marketing Analyst w / SFMC

Email Marketing Analyst w / SFMC

INSPYR SolutionsAddison, TX
Permanent
Title : Email Marketing Specialist with SFMC.US Citizen, Green Card, or Authorized to work in the US.The Senior Lifecycle Marketer is responsible for the email / SMS marketing communication strategy, ...Show moreLast updated: 21 days ago
  • Promoted
Marketing Analyst

Marketing Analyst

TradeJobsWorkforce75287 Dallas, TX, US
Full-time
Marketing Analyst Job Duties : Provides actionable overall market and customer insights to address...Show moreLast updated: 30+ days ago
Clinical Cardiovascular Research Enrollment Analyst

Clinical Cardiovascular Research Enrollment Analyst

Baylor Scott White HealthPlano, Texas, United States
Full-time
Here at Baylor Scott & White Health we promote the well-being of all individuals, families, and communities.Baylor Scott and White is the largest not-for-profit healthcare system in Texas that empo...Show moreLast updated: 30+ days ago
Marketing Content Review Analyst

Marketing Content Review Analyst

Bread FinancialPlano, Texas, United States of America
Full-time +1
Every career journey is personal.That's why we empower you with the tools and support to create your own success story.This role is primarily responsible for the review, analysis, and process manag...Show moreLast updated: 5 days ago
Digital Marketing Analyst - Fisher Investments

Digital Marketing Analyst - Fisher Investments

Jobs via eFinancialCareersPlano, TX, United States
Full-time
Digital Marketing Analyst - Fisher Investments 2 days ago Be among the first 25 applicants.As a Digital Marketing Analyst at Fisher Investments, you're at the forefront of our global expansion crea...Show moreLast updated: 30+ days ago
Quality Assurance Analyst, Marketing Technology

Quality Assurance Analyst, Marketing Technology

CcgmagPlano, TX, United States
Full-time
The Opportunity You will support the quality management function of the marketing technology stack and related system integrations to enhance lead generation activities for the Private Client Group...Show moreLast updated: 7 days ago
GTM Marketing Business Analyst

GTM Marketing Business Analyst

ServiceNowAddison, Texas, USA
Full-time
ServiceNow is looking for a highly motivated and detail-oriented individual to join as a Go-to-Market (GTM) Operations this critical role you will serve as a business analyst across the end-to-end...Show moreLast updated: 10 days ago
  • Promoted
Marketing Analyst

Marketing Analyst

OptomiPlano, TX, US
Full-time
Optomi, in partnership with a leader in the Automotive Industry is seeking a Media Tagging.Analyst with a strong foundation in web development, debugging, and tag management.This role ensures accur...Show moreLast updated: 14 days ago
Hybrid Marketing Analyst Coordinator 4 161033

Hybrid Marketing Analyst Coordinator 4 161033

JNDPlano, TX, United States
Full-time
Marketing Analyst / Coordinator 4 Job Type.Full-Time, Hourly Hybrid Schedule.Mon-Thu Onsite, Fri Remote Education.Bachelor's Degree in Business, Marketing, or related field Experience.Excellence Way,...Show moreLast updated: 2 days ago
  • New!
Sr. Digital Analyst (Adobe Marketing Cloud)

Sr. Digital Analyst (Adobe Marketing Cloud)

Jobs via DicePlano, TX, United States
Full-time
Digital Analyst (Adobe Marketing Cloud) 2 days ago Be among the first 25 applicants.Dice is the leading career destination for tech experts at every stage of their careers.Our client, MRoads, is se...Show moreLast updated: 5 hours ago
  • Promoted
Marketing Analyst-Richardson, TX

Marketing Analyst-Richardson, TX

StaffingRichardson, TX, US
Full-time
Team is responsible for marketing communications and management target toward small / medium businesses (SMBs) in driving awareness in our product portfolio and supporting the various sales channels....Show moreLast updated: 30+ days ago
Sr Marketing Analyst

Sr Marketing Analyst

FedExPlano, Texas, US
Full-time
Under limited supervision, develops quantitative analysis of competitive intelligence, market segmentation and targeted marketing initiatives for global marketing development.Resolves problems and ...Show moreLast updated: 30+ days ago
  • New!
Performance Marketing Analyst - Mid Level

Performance Marketing Analyst - Mid Level

USAAPlano, Texas, US
Full-time
USAA is enhancing its digital experience to better serve our members' evolving needs.To support this, our marketing analytics team is expanding its focus to encompass the with a focus on paid media...Show moreLast updated: less than 1 hour ago
  • Promoted
Marketing Analyst

Marketing Analyst

Aditi ConsultingPlano, TX, US
Full-time
Responsibilities : Implement and maintain merchandising strategies for retail initiatives across multiple channels to ensure best in class retail experience. Work cross-functionally to innovate the e...Show moreLast updated: 30+ days ago
  • New!
Marketing Analyst (Richardson, TX)

Marketing Analyst (Richardson, TX)

ARGORichardson, TX, United States
Full-time
ARGO is a leading provider of software and analytics solutions for both the financial services and healthcare industries. ARGO transforms business processes for financial service providers and healt...Show moreLast updated: 5 hours ago
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Marketing Data Analyst

Marketing Data Analyst

AdvocareTelecom Parkway, Richardson, TX, US
30+ days ago
Job type
  • Full-time
Job description

Overview :

We are seeking a Marketing Data Analyst to lead data-driven initiatives across both paid and organic digital media channels, with a focus on eCommerce and CPG. This role will be instrumental in optimizing digital marketing performance through advanced insights spanning search, social, programmatic, SMS, and email marketing to enhance customer acquisition, engagement, and retention.

The ideal candidate has 4+ years of experience in digital media analytics, a deep understanding of consumer behavior in eCommerce / CPG. This role requires a strategic thinker who can partner with cross-functional teams to develop actionable insights that influence digital media investment and performance.

Key Responsibilities :

  • Performance Analysis & Strategy – Analyze paid (search, social, programmatic, display, retail media) and organic (SEO, social, content, email) performance to drive eCommerce sales and brand growth.
  • KPI Tracking & Optimization – Monitor key eCommerce and CPG metrics including ROAS, CAC, LTV, conversion rates, cost per acquisition, organic traffic growth, engagement rates, and basket size metrics.
  • Salesforce Commerce Cloud & Marketing Cloud – Leverage Salesforce tools to analyze customer journeys, campaign performance, and omnichannel attribution to refine digital strategies.
  • Dashboard Development & Reporting – Build and maintain dashboards using Tableau, Looker, Power BI, and other analytics tools to provide real-time insights on DTC, retail, and omnichannel performance.
  • Collaboration & Stakeholder Engagement – Work closely with media buyers, social media teams, content strategists, and eCommerce teams to refine digital marketing strategies based on performance insights.
  • A / B Testing & Experimentation – Conduct A / B tests and performance experiments across paid and organic channels to improve efficiency, conversion rates, and engagement.
  • Retail Media & Marketplaces – Optimize ad spend and strategy on Amazon Ads, Walmart Connect, Instacart Ads, and Target Roundel to drive incremental eCommerce revenue.
  • Omnichannel Attribution & Customer Journey Analysis – Monitor the eCommerce funnel, customer behavior insights, and multi-touch attribution models to optimize digital marketing investments.
  • Industry Trends & Innovation – Stay up-to-date on emerging platform updates, AI-driven analytics, and MarTech advancements to enhance digital strategy and maintain a competitive edge.

Qualifications & Skills :

  • 4+ years of experience in digital media analytics, marketing performance measurement, or eCommerce / CPG digital strategy.
  • Strong proficiency in Google Analytics, Google Ads, Meta Ads Manager, Amazon Ads, and SEO tools (SEMrush, Ahrefs, or Moz).
  • Experience with Salesforce Commerce Cloud and Marketing Cloud to analyze performance and optimize digital campaigns.
  • Expertise in data visualization tools (Tableau, Looker, Power BI) and experience in reporting for eCommerce / CPG brands.
  • Understanding of multi-touch attribution models and how different media channels contribute to omnichannel growth.
  • Ability to analyze both paid performance metrics (ad spend efficiency, conversions) and organic growth metrics (SEO rankings, engagement, content effectiveness).
  • Experience working with retail media networks (e.g., Walmart Connect, Instacart Ads, Target Roundel) is a plus.
  • Familiarity with Shopify, Amazon Seller Central, or other eCommerce platforms.
  • Strong communication and presentation skills to effectively translate data into insights for marketing, eCommerce, and executive teams.
  • Experience with SQL, Python, or R (a plus, but not required).