POCAAN is seeking a creative, hands-on, and mission-driven Social Media Coordinator to grow our digital presence, amplify community voices, and promote our programs and impact.
This is a dynamic, multi-functional role. While social media and content creation are the primary focus, this position also supports communications, outreach, and day-to-day organizational needs. The ideal candidate is adaptable, collaborative, and passionate about social justice and community engagement and outreach.
Develop and implement a comprehensive social media strategy aligned with POCAAN's mission and strategic plan.
Create, edit, and publish engaging content (photos, videos, graphics, reels, stories, captions)
Manage daily activity across platforms (Facebook, Blue, Instagram, LinkedIn, TikTok, and X)
Maintain a consistent posting schedule and content calendar (Content is posted at least daily or every other day).
Produce culturally relevant storytelling that highlights community outreach and impact
Capture and edit photo and video content for campaigns, events, and programs
Design graphics using Canva, Adobe Creative Suite, or similar tools
Develop creative campaigns that increase community awareness, engagement, and support
Ensure brand consistency across all digital channels
Respond to comments, messages, and inquiries in a timely and professional manner
Engage with community members, partners, and stakeholders online
Amplify voices and stories from the communities POCAAN serves
Build relationships that strengthen digital community presence
Promote events, health initiatives, outreach efforts, and advocacy campaigns
Support fundraising campaigns and donor engagement efforts
Collaborate with program teams to showcase services, outcomes, and success stories
Monitor social media performance (engagement, reach, growth, conversions)
Track trends and audience insights to improve strategy
Provide regular reports with recommendations for optimization
Assist with communications such as emails, outreach, and scheduling
Support event coordination, project tracking, and program promotion
Provide general support to leadership and team as needed
Help with occasional errands, on-site support, or community events