Retail director Jobs in Jersey City, NJ

Job Description

Job Description

Company Description

At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.

Jellyfish is a global digital marketing agency; a unique fusion of tech enthusiasts, creative minds, and media and data experts all united to empower our clients along their digital journey. Our commitment to embracing diverse perspectives fuels our innovation and strategies that challenge the status quo, reinvent media activation, and craft influential stories for our global clients and their customers. Join us in shaping a future where business growth and personal fulfilment go hand in hand.

Job Description

The expected salary range for this role is $120,000 - $160,000 USD per year

Reporting to the VP, Retail Media, the Retail Strategy Director leads ecommerce shopping strategy across client brands, developing insight-driven briefs and guiding the creation of effective, results-oriented campaigns. Collaborating closely with creative, media, data, and commerce teams, they ensure strategic alignment across the full funnel—delivering impactful retail experiences that drive business growth, strengthen client relationships, and support pitch success.

Responsibilities

• Develops compelling and original retail strategy by leveraging commercial, shopper, ecommerce, and category data to uncover insights that drive performance for both existing clients and new opportunities.
• Writes exceptional, insight-led creative briefs that inspire retail media, performance creative, and omnichannel activations across the customer journey.
• Communicates and presents clearly and persuasively, translating complex retail and commercial challenges into clear, actionable thinking for clients and internal teams.
• Understands the retail landscape deeply, across channels (DTC, Amazon, Wwalmart, Target, Criteo retailers, wholesale, and bricks-and-mortar) and formats, to guide strategic decisions and drive relevance.
• Works within proprietary Jellyfish tech and third-party retail tools (e.g. Jungle Scout, Stackline, Profitero) to track market share, identify growth opportunities, and measure category trends.
• Analyzes the competitive landscape—assessing pricing, assortment, and promotional tactics—to uncover strategic white space and inform campaign or content strategy.
• Partners with clients on promotional strategy, contributing to go-to-market planning, seasonal initiatives, and full-funnel execution.
• Develops trusted relationships with retail and marketing clients, understanding their commercial priorities, category dynamics, and organizational structures.
• Understand the retail & shopper relationships and the importance around those insights.
• Brings agility across a range of retail categories and challenges, flexing between campaign strategy, ecommerce planning, merchandising, CRM, and loyalty.
• Identifies and activates business growth opportunities, including cross-selling Jellyfish capabilities (e.g. retail media, creative automation) and upselling solutions aligned with client needs.

Qualifications

Additional Information

Join Jellyfish and experience a workplace where we prioritise your growth, celebrate your contributions, and empower you to tailor your work environment to suit your needs.

Reward : You'll receive a loyalty salary increase on your Jellyfish anniversary, in addition to our company-wide annual bonus and 401k retirement plan.

Healthcare plans : Have peace of mind with our healthcare, vision and dental insurance, plus short and long-term disability and life cover.

Custom Work Environment : Work remotely for up to 60% of your days

Family Support : Enjoy 14 weeks of paid leave for primary caregivers and 4 weeks of paid leave for secondary caregivers.

Unfortunately, there has been an increase in fake recruiters impersonating Jellyfish and unlawfully using our brand name. If you are unsure if an email with a job offer you have received is genuinely from Jellyfish, or if you suspect any fraudulent activity, please report it to talentacquisition@jellyfish.com.

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