Job Title : Social Media Strategist

Location : Main Office (flexibility to work in a hybrid or remote setting after your first 90 days, based on performance)

Status : Full-Time (40 hours a week)

Reports to : Marketing Director

Position Purpose

The Social Media Strategist at Granite Credit Union will lead the strategy and execution for digital engagement, expanding brand visibility and growing member connections across social media and other online platforms. This role is essential in promoting Granite Credit Union's digital products and services, educating members, highlighting community involvement, and building engagement through creative, data-driven campaigns. With a focus on innovation and strategic alignment, the Social Media Strategist will support Granite's broader marketing objectives, ensuring cohesive and impactful member outreach that strengthens the credit union's digital presence.

Essential Duties, Skills & Abilities

Content Development & Platform Management

• Website & Intranet Updates : Maintain the external website and internal intranet current with disclosures, product changes, FAQs, and financial resources to ensure members have the latest information.
• Social Media Strategy & Engagement : Develop the bilingual social media strategy that drives engagement across platforms (Facebook, Instagram, LinkedIn, etc.). Respond to member inquiries to foster strong relationships and engagement.
• Video & Multimedia Production : Oversee end-to-end video creation, including scripting, shooting, editing, and publishing for promotions, events, and member stories.

Integrated Marketing & Campaigns

Analytics & Performance Tracking

Collaboration & Strategic Planning

Experience & Education

Granite Federal Credit Union is an Affirmative Action / Equal Opportunity employer. Upon request, reasonable accommodations to the application and / or interview process will be provided to individuals with disabilities. Minorities and women are encouraged to apply.

November 11, 2024

Job Posted by ApplicantPro