Social media specialist Jobs in High Point, NC

Social Media Manager

Carolina Core FC

Position Overview

Carolina Core is seeking a creative, driven, and highly adaptive Social Media Manager to lead the day-to-day execution of social media across Carolina Core FC and future sports and entertainment properties. This role is responsible for building authentic engagement, capturing compelling content, and transforming social channels into powerful drivers of community connection, brand affinity, and revenue growth.

The ideal candidate is equal parts creator, strategist, trend-watcher, and community builder - someone who understands how to turn moments into momentum and digital engagement into real-world action. This person will collaborate closely with the marketing team and support ticketing, partnerships, and event operations to ensure social media brings the full Carolina Core experience to life across all platforms.

Key Responsibilities

Social Strategy & Channel Ownership

• Manage all social media channels for Carolina Core FC and future properties.
• Develop and execute platform-specific strategies focused on growth, engagement, and conversion.
• Build monthly content calendars aligned with marketing priorities, campaigns, revenue goals, and event schedules.
• Maintain consistent brand voice, messaging, and visual standards across all platforms.

Content Capture, Creation & Publishing

Data, Insights & Optimization

Community Management & Fan Engagement

Trend, Culture & Platform Awareness

Cross-Functional Collaboration

Event & Matchday Coverage

Qualifications

Work Environment & Location

This is a full-time, in-person role based in High Point, North Carolina. The Social Media Manager will attend events regularly to capture real-time content.

Equal Opportunity Statement

Carolina Core is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.