Creative Directors establish their organization's visual identity and lead its creative output. They oversee developing proposals that meet the needs and goals set by Account Executives and clients. These highly innovative individuals supervise and review the creative team's work (e.g., Photographers, Graphic Designers, Artists, and Copywriters).  
   
The Creative Directors' vision is essential when interpreting the demands and particularities of a brand, product, or service. They're considered experts in all stages of the creative process, meaning their role is crucial to the Marketing, Communications, Advertising, and Sales departments. These professionals oversee and direct every creative objective, including printing collateral, designing websites and email campaigns, and planning television and radio advertising.  
   
This position is common in Advertising, Graphic Design, Fashion, Media, or Entertainment industries. Moreover, Creative Directors commonly work either as in-house professionals or as part of an agency team. In-house Creative Directors are more specialized since their work focuses solely on the organization or brand they represent. On the other hand, Creative Directors working in agencies have a more diversified practice because they work with a wider variety of clients from different industries and interests. 

Personality of a Creative Director

• They are highly creative  

Often, Creative Directors have climbed the ranks to their position by working their way up from a copywriter or designer position, which gives this statement regarding their creativity some credibility. They have proven their ability to think outside of the box for years and deliver results across several campaigns and clients.  
  

• They are capable leaders  

Creative Directors are competent leaders, lending assertiveness and confidence to the team with leadership style and approach to working. Being a capable leader requires a level of unambiguity to the team. Creative Directors have spent years working on this critical skill to ensure their teams are confident and self-assured in every new project they tackle.  
  

• They are efficient problem solvers 

Those in the industry know that clients and important stakeholders, and decision-makers on a creative project can be fickle. To stay on top of the project goals and deadlines, Creative Directors use their exceptional problem-solving skills to keep everyone on task and in line with the initial vision. That, or they will know how to shift goals to meet new expectations creatively.