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Account Executive (Consumer Sales)

Account Executive (Consumer Sales)

IGNLos Angeles, CA, US
2 days ago
Job type
  • Full-time
Job description

Account Executive

We are seeking a highly motivated and creative Account Executive to join our dynamic sales team. You will be the essential support system for our Sales Manager, playing a critical role in the entire pre-sale and post-sale process. From brainstorming innovative campaign ideas to building compelling proposals, you are the engine that helps bring our advertising partnerships to life.

This inside sales role is a fantastic opportunity for a driven individual with agency or media planning experience to grow into a client-facing sales position. You will have the opportunity to grow and work on major key accounts on our Consumer vertical (East Coast territory) including :

  • Technology
  • Automotive
  • Consumer Packaged Goods (CPG)
  • Alcohol
  • Telecommunications
  • Government & Federal Agencies

This is a hybrid position in Los Angeles, CA with a requirement to work out of our offices 3 days each week. This role generally follows a standard full-time schedule. Due to the nature of this role, there is an expectation for this role to be comfortable with working outside of a standard schedule from time-to-time for client needs and events.

Domestic and international travel is required for this role for attendance at client meetings, client entertainment, team meetings, and industry events. This role primarily involves computer-based work with extended periods of sitting or standing and regular use of hands and vision for tasks such as typing. Occasional travel is required, which could include lifting and carrying materials, and navigating airports, hotels, and other venues.

Key Responsibilities :

  • Ideation & Strategy : Collaborate with the sales and creative strategy / branded and social teams to brainstorm concepts and create compelling proposals for existing and new advertising clients.
  • Proposal Development : Build detailed media plans and proposals using Microsoft Excel, outlining campaign strategy, pricing, and expected deliverables (CPMs, CPVs, etc.).
  • Presentation Building : Create compelling, visually engaging sales presentations and RFP (request for proposal) pitch decks in PowerPoint that clearly communicate our value proposition and campaign ideas.
  • Research & Insights : Work with our Business Intelligence team to conduct market and audience research using internal and third-party tools (e.g., Comscore, Google Analytics) to provide data-driven insights that support our proposals.
  • Sales Support : Provide comprehensive administrative and strategic support to the Sales Manager to streamline the sales process and help achieve revenue targets. This includes but is not limited to - cold outreach, managing pipeline, updating Salesforce, using SellerCrowd / Winmo / Linkedin.
  • Account Management : Manage a dedicated list of small-to-mid-size accounts, acting as the primary point of contact and fostering strong client and agency relationships to encourage repeat business.
  • Stay Informed : Keep your finger on the pulse of the latest trends in digital advertising, gaming, entertainment, and our evolving suite of ad products and platforms.
  • Job Qualifications :

  • The Must-Haves :
  • Bachelor's degree in Marketing, Advertising, Communications, or a related field.
  • Demonstrated experience in a support role within a sales or media agency environment.
  • Exceptional proficiency in Microsoft PowerPoint and Excel is a must. Photoshop is a plus.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Detail oriented and can juggle multiple projects and deadlines simultaneously.
  • Not Required, but Nice-to-Have :
  • Experience with a CRM (e.g., Salesforce).
  • Familiarity with ad-serving platforms or industry research tools.
  • A portfolio of sample presentations or proposals you've built.
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    Account Executive Sales • Los Angeles, CA, US