Talent.com
Supervisor Search Engine Marketing
Supervisor Search Engine MarketingAvalere Health • Washington, DC, US
Supervisor Search Engine Marketing

Supervisor Search Engine Marketing

Avalere Health • Washington, DC, US
6 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

About Avalere Health

United by one profound purpose : to reach EVERY PATIENT POSSIBLE . At Avalere Health, we ensure every patient is identified, treated, supported, and cared for. Equally. Our Advisory, Medical, and Marketing teams come together – powerfully and intentionally – to forge unconventional connections, building a future where healthcare is not a barrier and no patient is left behind.

Achieving our mission starts with providing enriching, purpose-driven careers for our team that empower them to make a tangible impact on patient lives. We are committed to creating a culture where our employees are empowered to bring their whole selves to work and tap into the power of diverse backgrounds and skillsets to play a part in making a difference for every patient, everywhere.

Our flexible approach to working allows our global teams to decide where they want to work, whether in-office or at home based on team and client need. Major city hubs in London, Manchester, Washington, D.C., and New York, and smaller offices globally, serve as collaboration hubs allowing our teams to come together when it matters. Homeworkers are equally supported, with dedicated social opportunities and resources.

Our inclusive culture is at the heart of everything we do. We proudly support our employees in bringing their whole selves to work with our six Employee Network Groups – Diverse Ability, Family, Gender, LGBTQ+, Mental Health, and Race / Ethnicity. These groups provide opportunities to promote diversity, equity, and inclusion and to connect, learn, and socialise through regular meetings and programs of activity. We are an accredited Fertility Friendly employer with our Fertility Policy, enhanced parental leave, and culture of flexibility ensuring every employee feels supported across their family planning journey and can work in a way that suits their family’s needs.

We are deeply invested in supporting professional growth for our employees through day-to-day career experiences, access to thousands of on-demand training sessions, regular career conversations, and the opportunity for global, cross-capability career moves.

We take pride in being part of the Disability Confident Scheme. This helps make sure you can be interviewed fairly if you have a disability, long term health condition, or are neurodiverse. If you'd like to apply and need adjustments made, you can let us know in your application.

The Supervisor of SEM is a strategic and executional lead responsible for overseeing SEM strategy, activation, and optimization across multiple life sciences and pharmaceutical brands. This role blends hands-on platform management with client strategy, data interpretation, and people leadership.

Working closely with the Director of SEM and cross-functional teams, the Supervisor guides the development of paid search campaigns that deliver measurable outcomes, working closely with cross-functional partners to align SEM with omnichannel media strategies. In addition to owning day-to-day campaign performance, the Supervisor oversees 1–2 direct reports, fostering their professional growth and ensuring operational excellence.

What You'll Do

  • Lead SEM strategy development and execution across assigned client brands.
  • Oversee campaign builds, QA, launches, pacing, and optimization in Google Ads, Microsoft Ads, and Search Ads 360.
  • Develop keyword and audience strategies, competitive blunting, ad copy testing frameworks, and optimization roadmaps.
  • Translate complex performance data into actionable insights and present results and recommendations to clients.
  • Partner with analytics to define KPIs, measurement frameworks, and custom dashboards.
  • Manage 1–2 direct reports, providing coaching, feedback, and performance management.
  • Collaborate with creative, media, and account teams to ensure SEM is fully integrated into omnichannel programs.
  • Stay ahead of platform updates, beta opportunities, and emerging trends, sharing innovations with the broader team.
  • Ensure accuracy and compliance with MLR / PRC processes across all SEM deliverables.
  • Support the Director of SEM in refining processes, developing best practices, and evolving the agency’s SEM capability.

About You

  • QUALIFICATIONS
  • 4–6yearsof paid search experience, including hands-on campaign management and
  • client-facingleadership.
  • Proven ability to develop and execute SEM strategies that drive measurable ROI.
  • Deep knowledge of Google Ads, Microsoft Ads, Search Ads 360, and analytics
  • platforms (Google Analytics, Adobe Analytics, etc.).
  • Experience managing, mentoring, or coaching team members.
  • Strong analytical and storytelling skills, with the ability to translate data into compelling insights.
  • Excellent presentation and communication skills.
  • Advanced Excel and PowerPoint proficiency.
  • Healthcare or pharmaceutical advertising experience strongly preferred.
  • Google Ads and SA360 certification required; Bing Ads certification a plus.
  • What we can offer

    You will receive a 401K plan with an employer match contribution up to 4% (immediately vested), as well as life insurance, disability coverage, and medical, dental, and vision plans for peace of mind. Enjoy flexible working arrangements, including hybrid and remote work, along with the option to work from anywhere across the globe two weeks each year. We provide 20 vacation days plus one personal well-being day, recognise 9 public holidays, along with gifted end-of-year holidays and an early Summer Friday finish in June, July, and August.

    Access free counselling through our employee assistance program and personalized health support. Our enhanced maternity, paternity, family leave, and fertility policies provide support across every stage of your family-planning journey. You can also benefit from continuous opportunities to professionally develop with on-demand training, support, and global mobility opportunities across the business.

    We encourage all applicants to read our candidate privacy notice  before applying to Avalere Health.

    We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

    Create a job alert for this search

    Marketing Marketing • Washington, DC, US

    Related jobs
    Account Supervisor, Influencer Marketing (Gaming)

    Account Supervisor, Influencer Marketing (Gaming)

    Viral Nation • Washington, DC, US
    Full-time
    Account Supervisor, Influencer Marketing (Gaming).At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey.Our integrated solutions ...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Sales Specialist (250k+ per year)

    Marketing Sales Specialist (250k+ per year)

    Best Version Media USA • Frederick, Maryland
    Full-time
    Quick Apply
    We work with entrepreneurial publishers to deliver monthly print and digital content centered on neighborhood events, local businesses, and community stories. B2B Sales : Sell both print and digital ...Show more
    Last updated: 30+ days ago • Promoted
    Senior Paid Search Manager

    Senior Paid Search Manager

    VirtualVocations • Rockville, Maryland, United States
    Full-time
    A company is looking for a Senior Paid Search Manager specializing in auto retail.Key Responsibilities Plan, develop, and implement comprehensive paid search strategies for client acquisition Cr...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Data Architect

    Marketing Data Architect

    VirtualVocations • Baltimore, Maryland, United States
    Full-time
    A company is looking for a Marketing Data Platform & Integration Architect.Key Responsibilities Conduct current-state discovery across data, platforms, and business workflows Develop a future-st...Show more
    Last updated: 1 day ago • Promoted
    Technical Marketing Engineer

    Technical Marketing Engineer

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a Technical Marketing Engineer to bridge the gap between engineering, product management, sales, and marketing. Key Responsibilities Develop technical content such as whit...Show more
    Last updated: 30+ days ago • Promoted
    AI Marketing Analytics Director

    AI Marketing Analytics Director

    VirtualVocations • Baltimore, Maryland, United States
    Full-time
    A company is looking for an AI Marketing Analytics Director- Consumer Lending (Remote).Key Responsibilities : Lead the design, development, and implementation of AI-driven marketing analytics solu...Show more
    Last updated: 2 days ago • Promoted
    Marketing Account Supervisor

    Marketing Account Supervisor

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a Marketing Account Supervisor with Medicare experience.Key Responsibilities Manage client relationships, focusing on Medicare accounts and providing strategic solutions ...Show more
    Last updated: 11 days ago • Promoted
    Paid Search Manager

    Paid Search Manager

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a Manager, Paid Search.Key Responsibilities Deliver successful campaigns that exceed KPIs, within budget and on time Define campaign delivery plans and measurement targe...Show more
    Last updated: 30+ days ago • Promoted
    Director of Organic Growth

    Director of Organic Growth

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a Director of Organic Growth.Key Responsibilities Develop and execute a comprehensive organic growth strategy for customer acquisition and retention Oversee SEO strategy...Show more
    Last updated: 1 day ago • Promoted
    Web3 Marketing and PR Lead

    Web3 Marketing and PR Lead

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a Web3 Marketing & PR Lead to shape and amplify their brand narrative.Key Responsibilities Develop and execute marketing campaigns to grow awareness of the tokenized impa...Show more
    Last updated: 30+ days ago • Promoted
    Growth Marketing Coordinator

    Growth Marketing Coordinator

    VirtualVocations • Baltimore, Maryland, United States
    Full-time
    A company is looking for a Growth Marketing Coordinator to support its growth and retention marketing efforts.Key Responsibilities Coordinate product positioning efforts, promotional offers, and ...Show more
    Last updated: 30+ days ago • Promoted
    SEO Marketing Project Manager

    SEO Marketing Project Manager

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for an SEO / Marketing Project Manager.Key Responsibilities Develop and execute comprehensive marketing strategies and plans to meet business objectives Monitor and analyze ...Show more
    Last updated: 30+ days ago • Promoted
    Growth Marketing Specialist

    Growth Marketing Specialist

    VirtualVocations • Washington, District of Columbia, United States
    Full-time
    A company is looking for a Growth Marketing Specialist to build and optimize campaigns that drive growth.Key Responsibilities Design, build, and optimize email marketing campaigns Develop landin...Show more
    Last updated: 30+ days ago • Promoted
    Conversational Intelligence Lead

    Conversational Intelligence Lead

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a Conversational Intelligence Platforms Lead to manage enterprise marketing chat and call tracking platforms. Key Responsibilities : Attribute chat and phone calls to the c...Show more
    Last updated: 4 days ago • Promoted
    Growth Marketing Lead

    Growth Marketing Lead

    VirtualVocations • Baltimore, Maryland, United States
    Full-time
    A company is looking for a Growth Marketing Lead - Online Events.Key Responsibilities Develop and maintain a strategic webinar calendar aligned with marketing goals Host live webinars, manage lo...Show more
    Last updated: 30+ days ago • Promoted
    Senior Field Marketing Manager, Americas

    Senior Field Marketing Manager, Americas

    Qualys • Baltimore, MD, United States
    Full-time
    Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!.Qualys is looking for an exceptional Senior Field Marketing Manager to join our ...Show more
    Last updated: 10 days ago • Promoted
    TikTok Marketing Manager

    TikTok Marketing Manager

    VirtualVocations • Alexandria, Virginia, United States
    Full-time
    A company is looking for a TikTok Influencer Manager to assist in promoting high-paying career paths through TikTok content creators. Key Responsibilities Research viral video ideas on TikTok for ...Show more
    Last updated: 3 days ago • Promoted
    SEO Specialist

    SEO Specialist

    VirtualVocations • Rockville, Maryland, United States
    Full-time
    A company is looking for an SEO Specialist to implement and execute SEO initiatives to enhance website performance and search rankings. Key Responsibilities Implement on-page SEO elements such as ...Show more
    Last updated: 30+ days ago • Promoted