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Marketing Manager

Marketing Manager

American Heart AssociationDallas, Iowa, USA
17 days ago
Job type
  • Full-time
Job description

Overview

Since our founding in 1924 weve cut cardiovascular disease deaths in half but there is still so much more to do. To overcome todays biggest health challenges and accelerate this progress we need passionate individuals like you. Join our movement be part of the progress and help ensure a healthier future for all. You matter and so does the impact you can make with us.

The American Heart Association has an excellent opportunity for a Marketing Manager to be a key contributor to our marketing team within the Quality Outcomes Research & Analytics (QORA) department. This position can be home-based.

This is a full time benefits eligible grant funded opportunity. Current funding will expire on 11 / 1 / 2028 with the possibility of extension.

The Marketing Manager is responsible for overseeing the strategy management and growth of marketing efforts for a portfolio of health care quality improvement programs providing input and direction on related marketing efforts. The Marketing Manager will have responsibilities which include : (1) leading the marketing for a portfolio of health care quality improvement platforms (2) leading the marketing strategic planning process (3) implementation of the marketing plan and (4) special projects as assigned by the Marketing Director. The Marketing Manager will manage master agreements SOWs and vendor invoices. They will develop and maintain relationships with staff and volunteers domestically and coordinate with cross-functional teams on developing campaigns campaign materials and promotions overseeing the execution of marketing activities and developing and implementing various strategies for retention and growth purposes.

The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful you will have access to Heart U our award-winning corporate university as well as additional training and support locally.

#TheAHALife is more than a company culture; it is our way of life. It embodies our commitment to work-life harmonization and is guided by our core values where our employees can thrive both personally and professionally. Discover why you will Be Seen. Be Heard. Be Valued at the American Heart Association by following us on LinkedInInstagramFacebook X and .

Responsibilities

  • Develop modify and implement marketing plans (inclusive of financials) in coordination with the other members of the team which support the overall strategic plan
  • Coordinate with cross-functional teams on development and subsequent success of healthcare professional quality improvement products. Provides input and supervises development of campaigns and associated materials
  • Oversee the marketing strategy for the platform digital marketing in close collaboration with Communications Science Branding and Legal departments. Leverages market research to measure the effectiveness of and customer satisfaction with products. Develop periodic reports and campaign reports delivered to sponsors and other stakeholders.
  • Act as a primary liaison to all internal departments and external vendors as needed to ensure that all projects remain on schedule to meet deadlines. Responsible for contracts / invoices with our vendors for projects and coordinating with internal and external channels to ensure project deliverables are met
  • Coordinates and attends 2-4 national trade shows each year
  • Other projects as assigned by the Marketing Director

Qualifications

  • Bachelors degree or equivalent experience
  • 3 plus years of relevant experience
  • Excellent written and oral communication skills
  • Ability to multi-task prioritize work assignments be flexible in scheduling tasks manage time effectively and meet deadlines
  • Excellent computer skills including experience with Microsoft 365 and Adobe Creative Cloud
  • Ability to interact effectively and work collaboratively with both internal and external contacts at various levels
  • Strong analytical skills with a demonstrated aptitude to utilize campaign metrics and trend analysis research and other sources to turn data and information into actionable information
  • Strong writing presentation and verbal communication skills
  • Marketing account management and / or communication experience
  • Ability to travel up to 10% local and overnight stay
  • Preferred Experience :

  • Account Management experience
  • Marketing experience including familiarity with email marketing social media webpage development SEO paid promotion and tradeshow management. Video production experience is a plus.
  • Product / Brand Management experience
  • Budget Oversight
  • Agency Experience a plus
  • Compensation & Benefits

    The expected pay range will be $70000 to $85000 . Pay is commensurate with experience; geographic differentials to the pay range may apply. The American Heart Association reserves the right to pay more or less than the posted range. The American Heart Association invests in its people. Here are the main components of total rewards package. Visit Rewards & Benefits to see more details.

  • Compensation Our goal is to ensure you have a competitive base salary. Thats why we regularly review the market value of jobs and make adjustments as needed.
  • Performance and Recognition You are rewarded for achieving success through annual salary planning and incentive programs; eligibilityfor an incentive program is based on the type of position.
  • Benefits We offer a wide array of benefits including medical dental vision disability and life insurance along with a robust retirement program that includes an employer match and automatic contribution. As a mark of our commitment to employee well-being we also offer an employee assistance program employee wellness program and telemedicine and medical consultation.
  • Professional Development You can join one of our many Employee Resource Groups (ERG) or be a mentor / mentee in our professional mentoring program. Heart U is the Associations national online university with more than 100000 resources designed to meet your needs and busy schedule.
  • Work-Life Harmonization The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. You will also have a total of 12 paid holidays off each year which includes several days off at the end of the year.
  • Tuition Assistance - We support the career development of all employees. This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities or for potential future positions in the organization.
  • The American Heart Associations 2028 Goal : Building on over 100 years of trusted leadership in cardiovascular and brain health by 2028 the Association will drive breakthroughs and implement proven solutions in science policy and care for healthier people and communities. The greatest discoveries in health must reach everyone where they are.

    At American Heart Association American Stroke Association our mission is to be a relentless force for a world of longer healthier lives regardless of race ethnicity gender gender identity religion age language sexual orientation national origin and physical or cognitive abilities.

    This position not a match with your skills Click here to see other opportunities.

    In accordance with local and state laws where applicable qualified applicants with arrest or conviction records will be considered for employment.

    EOE / Protected Veterans / Persons with Disabilities

    #LI-Remote

    Required Experience :

    Manager

    Key Skills

    Business Development,Customer Service,Apache,Market Research,Customer Relationship

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

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