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Social Media Manager, Wealth

Social Media Manager, Wealth

MediabistroWorkFromHome, MA, United States
9 days ago
Job type
  • Full-time
Job description

Join to apply for the Social Media Manager, Wealth role at Wellington Management .

Wellington Management offers comprehensive investment management capabilities that span nearly all segments of the global capital markets. Our investment solutions, tailored to the unique return and risk objectives of institutional clients in more than 60 countries, draw on a robust body of proprietary research and a collaborative culture that encourages independent thought and healthy debate. As a private partnership, we believe our ownership structure fosters a long-term view that aligns our perspectives with those of our clients.

About the Role

Wellington is seeking a Social Media Manager to support the strategy and implementation of both paid and organic social media marketing across brand and product initiatives in the Wealth Channel. The ideal candidate will possess a deep understanding of the wealth management industry and have a proven track record of creating and executing successful social media campaigns targeting financial advisors, distribution partners, and related audiences. This role demands a strategic thinker who can leverage social media platforms to enhance our brand presence, engage our target audience, and drive business growth.

This is a unique opportunity to define and execute an ambitious social program. You will build upon our strategic approach, spearheading campaigns and execution across creative development, implementation, and measurement. You will collaborate closely with colleagues, including our in-house creative studio, channel and product marketing managers, data science, legal, compliance, and media teams to drive awareness, consideration, and ultimately client growth for Wellington.

Responsibilities

  • Develop and implement social media strategy : Create and execute a comprehensive paid and organic social media plan that aligns with business goals, activates financial advisors and drives engagement with content.
  • Content creation : Partner with editorial, digital and creative teams to develop high-quality, engaging social content tailored to our target audience, from source materials including articles, landing pages, infographics, videos, and podcasts.
  • Platform management : Manage and optimize our presence on key social media platforms, including LinkedIn, Reddit, YouTube, and Meta properties. Moderate incoming queries or messages and escalate as needed.
  • Analytics and reporting : Monitor and analyze content performance metrics and social listening dashboard to measure campaign effectiveness and make data-driven recommendations for improvement.
  • Collaboration : Work closely with the marketing, editorial and business teams to ensure a cohesive and integrated approach to social media marketing. Execute, iterate, and evolve our social strategy based on data and trends.
  • Stay current : Keep up-to-date with the latest social media trends, tools, and best practices to ensure our strategies remain innovative and effective.

Qualifications

  • Experience : A minimum of 3-5 years in social media strategy and management, preferably within the financial services or wealth management industry.
  • Education : Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • Skills : Strong understanding of social media platforms and their respective audiences. Demonstrated expertise creating and optimizing paid social media campaigns. Excellent written and verbal communication skills. Proficiency in Sprinklr or related social media management tools (e.g., Hootsuite, Meltwater). Strong analytical skills and the ability to interpret platform data and site traffic (leveraging Adobe Analytics) to drive decision-making.
  • Not sure you meet 100% of our qualifications? That’s ok. If you believe that you could excel in this role, we encourage you to apply and welcome a chance to review your background. We are dedicated to building and maintaining a diversified workforce and considering a broad array of candidates with a variety of skill, workplace experiences, and backgrounds.

    Equal Opportunity Employment : As an equal opportunity employer, Wellington Management ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, sex, sexual orientation, gender identity, gender expression, religion, creed, national origin, age, ancestry, disability (physical or mental), medical condition, citizenship, marital status, pregnancy, veteran or military status, genetic information or any other characteristic protected by applicable law. If you are a candidate with a disability, or are assisting a candidate with a disability, and require an accommodation to apply for one of our jobs, please email

    Benefits

    At Wellington Management, our approach to compensation is designed to help us attract, inspire and retain the best talent in our industry. We strive to pay employees fairly and competitively across all levels and roles. Our base salary range for this position is USD 65,000 - 150,000. This range may vary based on factors including skill sets, role, experience, certifications and education. Base salary is one component of total compensation; other rewards may include a discretionary corporate bonus and / or incentives, if eligible. We offer a comprehensive benefits package, including retirement plan, health and wellbeing, dental, vision, pharmacy coverage, health savings account, flexible spending accounts and commuter program, employee assistance program, life and disability insurance, adoption assistance, back-up childcare, tuition / CFA reimbursement, and paid time off.

    We believe in in-person collaboration and encourage office presence. Our employees work from our offices four days a week with one remote day, to support our mission of delivering investment excellence to clients over the long term.

    Seniority level

  • Mid-Senior level
  • Employment type

  • Full-time
  • Job function

  • Marketing and Sales
  • #J-18808-Ljbffr

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