University of San Diego is hiring : Senior Content Strategist in California

Position Title & Department : Senior Content Strategist; University Marketing and Communications

Department Description : In collaboration with their colleagues in University Marketing & Communications, the Content Development and Strategy team creates, manages, and optimizes digital content to support the university’s mission and strategic vision.

University Description : The University of San Diego, an engaged and contemporary Catholic institution, was founded by the Diocese of San Diego and the Society of the Sacred Heart in 1949.

Detailed Description : The senior content strategist (SCS) is responsible for assisting in the development and implementation of a comprehensive editorial content strategy that effectively communicates the university’s mission, vision, values, and strategic objectives through engaging and high-quality content.

Duties and Responsibilities :

• Serve as editor-in-chief of the University of San Diego Magazine, overseeing the editorial team and reporting to the director of Digital Communications.
• Develop story ideas, assign articles to writers and plan the overall content strategy for each issue.
• Write and edit articles, ensuring that they are clear, engaging, maintain brand standards and in alignment with the university’s editorial style.
• Capture photo assets as needed and / or coordinate with internal and external photographers to support content development.
• Coordinate with freelance writers and in-house contributors to ensure that their work meets deadlines and aligns with the magazine’s quality standards.
• Work closely with designers to develop the layout, visuals, and overall aesthetic of each issue.
• Oversee the production process, including proofreading, printing, and distributing the magazine.
• Keep up to date with trends in magazine publishing and higher education to ensure that the magazine remains relevant and engaging.
• Respond to reader feedback, monitor analytics to understand reader preferences, and develop strategies to increase engagement.
• Allocate and manage the magazine’s financial resources effectively, working closely with UM&C leadership and office manager.
• Develop partnerships with other departments in the university to promote events, share research findings, and develop content that supports the university’s goals.
• Oversee the design, functionality, and content of the magazine's digital presence.
• Develop strategies to improve the magazine’s search engine rankings, increasing visibility and driving organic traffic to the website.
• Develop and execute email marketing campaigns to promote new issues, events, and other magazine-related news to subscribers.
• Monitor and analyze website and social media metrics to measure performance, identify trends, and inform content strategies.
• Explore partnerships with external websites or platforms to increase the reach and visibility of the magazine’s content.
• Oversee the creation of video, audio, and other multimedia content to enhance the digital magazine experience.
• Ensure that digital content meets accessibility guidelines, and that the magazine’s digital presence fosters diversity and inclusivity.

Digital Communications

Project Management and Workflow Optimization

Content Strategy and Development

Background check : Successful completion of a pre-employment background check.

Degree Verification Requirement : Persons offered employment in this position will be required to provide official education transcripts for degree verification purposes.

Job Requirements :

Minimum Qualifications :

Preferred Qualifications :

The University of San Diego offers a very competitive benefits package including; medical, dental, vision, a retirement contribution given to you by the University, and access to on-campus Fitness Centers.

The salary range for this position is $7,083.33 - $7,500 per month.

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