senior manager, Marketing-Brand, Product, Integrated Communications

Senior Marketing Manager at Starbucks

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others. As a Senior Marketing Manager at Starbucks, you will lead the development of integrated marketing campaigns and product strategies that drive demand, increase store traffic, and deepen customer love for the brand. You will play a pivotal role in shaping brand and product go-to-market strategies and plans that impact how millions of customers experience our brand across 17,000+ U.S. retail stores. In this highly visible role, you will act as the marketing lead and internal spokesperson for cross-functional teams, guiding initiatives from concept through execution. You will define clear business and consumer objectives rooted in deep customer insights, and guide partners across the organization to bring new products and campaigns to life. This is an exciting opportunity for an experienced passionate, strategic, and innovative marketer to make a lasting impact on one of the world's most beloved brands.

Campaign and Program Leadership

• Own the strategic and operational planning for product launches and brand moments, ensuring alignment across Marketing, Brand Engagement, Menu, Operations, and Communications.
• Author consumer-obsessed briefs that inspire cross-functional teams and guide strategy with clarity and purpose.
• Optimize go-to-market strategies to drive traffic, increase trial, and build long-term brand equity.
• Define and validate business cases for key marketing and product initiatives, balancing customer needs with brand strategy and financial impact.

Cross-Functional Influence & Collaboration

Strategic Thinking & Business Impact

Team Development & Culture Building

We'd love to hear from people with :

As a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire

The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge / skills, experience, geographical location, and internal equity. At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate.

We believe we do our best work when we're together, which is why we're onsite four days a week. Join us and inspire with every cup. Apply today!

Starbucks Coffee Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law. Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances. Starbucks Coffee Company is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at applicantaccommodation@starbucks.com or 1(888) 611-2258.