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Director of Product Marketing
Director of Product MarketingAlbertsons Companies • Boise, ID, United States
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Director of Product Marketing

Director of Product Marketing

Albertsons Companies • Boise, ID, United States
30+ days ago
Job type
  • Full-time
Job description

Are you ready to take the next step in your career? Join us for an exciting opportunity at Albertsons Companies, where innovation and customer service go hand-in-hand!

At Albertsons Companies, we are looking for someone who’s not just seeking a job, but someone who wants to make an impact. In this role, you’ll have the opportunity to lead, innovate, and contribute to the growth of a company that values great service and lasting customer relationships. This position offers the chance to work in a fast-paced, dynamic environment that’s constantly evolving.

The position is in office 4 days per week and will be based in Boise, Idaho, Pleasanton CA , Chicago, IL or NYC

Main responsibilities:

  • Own Albertsons Media Collective’s product positioning and value proposition across onsite, offsite, in-store, measurement, and emerging media solutions.
  • Translate complex product capabilities, data assets, and technology into clear, differentiated, buyer-centric narratives that resonate with advertisers and agencies.
  • Lead end-to-end go-to-market strategy for new and evolving products, ensuring commercial readiness from launch through scale.
  • Partner closely with Product Management to influence roadmap prioritization, packaging, and sequencing based on market demand, competitive insights, and revenue opportunity.
  • Define and maintain product storytelling frameworks, use cases, and proof points that demonstrate measurable advertiser outcomes and performance.
  • Collaborate with Sales and Sales Enablement to equip sellers with compelling product narratives, pitch materials, and category-relevant examples that improve deal quality and confidence.
  • Own market, advertiser, and competitive intelligence, translating external signals into actionable insights that shape positioning and GTM strategy.
  • Serve as a senior cross-functional leader, aligning Product, Marketing, Sales, Partnerships, and Measurement on what we sell, why it matters, and how it drives growth.
  • Represent Product Marketing in executive planning, strategic initiatives, and leadership forums, clearly articulating product strategy and market impact.
  • Build, lead, and develop a high-performing Product Marketing team, establishing operating rhythms, prioritization frameworks, and success metrics.

Success Measures

  • Clear, consistent product positioning adopted across sales, marketing, and leadership
  • Strong seller confidence and adoption of product narratives
  • Improved launch effectiveness and speed to revenue
  • Increased product attach, mix, and deal quality
  • Positive advertiser and agency feedback on clarity and value

We are looking for candidates who possess the following:

  • 10+ years of experience in product marketing, go-to-market, or commercial strategy, preferably in retail media, ad tech, martech, or digital platforms
  • Proven experience leading product positioning and GTM strategy for complex, multi-solution portfolios
  • Strong understanding of the advertiser, agency, and CPG ecosystem
  • Demonstrated ability to influence without authority and lead through collaboration
  • Experience working closely with product, sales, and executive leadership
  • Exceptional storytelling, strategic thinking, and executive communication skills
  • People leadership experience with a track record of building and scaling teams

We also provide a variety of benefits including:

  • Competitive wages paid weekly
  • Associate discounts
  • Health and financial well-being benefits for eligible associates (Medical, Dental, 401k and more!)
  • Time off (vacation, holidays, sick pay). For eligibility requirements please visit
  • Leaders invested in your training, career growth and development
  • An inclusive work environment with talented colleagues who reflect the communities we serve

Our Values – Click below to view video:

#LI-AL1

A copy of the full job description can be made available to you.

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Director of Product Marketing • Boise, ID, United States

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