Digital Application Specialist

As Digital Applications Specialist at Husqvarna Construction in Olathe, KS, you will architect and manage CRM, eCommerce, and Web-based digital solutions that drive sales performance, customer engagement, and marketing effectiveness. You lead the development and execution of a forward-looking digital application strategy that enhances business intelligence and accelerates growth across commercial channels.

This position will play a key role in integrating and optimizing digital platforms to improve sales efficiency, customer insights, and enterprise connectivity to deliver measurable value across the organization.

Location

This position is based out of our Olathe, KS location. The ideal candidate resides in the Kansas City metropolitan area.

Why join Husqvarna?

We are one of the world's oldest startups, passionate about our work, proud of our history and curious about the future. We look for opportunities to grow by stepping out of our comfort zone and are committed to finding sustainable solutions for the future. We have built an environment that encourages close teamwork and support for one another.

Check us out at www.husqvarnaconstruction.com

Key Responsibilities :

Digital Strategy & Application Architecture (60%)

• Develop and execute a comprehensive digital application roadmap aligned with sales, marketing, and customer service growth objectives.
• Architect scalable, user-centric CRM and digital ecosystems that support seamless data flow, cross-functional use, and sales enablement.
• Define and measure success against KPIs that drive customer segmentation, pipeline velocity, and revenue impact.
• Lead the strategic integration of multiple digital lead sources (e.g., industry platforms, events, web) into the sales and marketing funnel to boost qualified opportunities.
• Guide the evolution of eCommerce and other digital sales tools to support a unified, high-performance customer experience.
• Collaborate cross-functionally to define the strategic role of digital applications in enhancing service delivery, marketing performance, and customer loyalty.
• Drive adoption of digital platforms through enablement strategies, training, and stakeholder engagement.
• Develop strategies to continuously optimize CRM performance and digital tool effectiveness based on analytics and feedback.

Sales Enablement & Digital Operations (30%)

Innovation & Continuous Improvement (10%)

Working Conditions

What we're looking for :

Skills & Knowledge

Education & Experience

What we offer :

Husqvarna is an Equal Employment Opportunity employer committed to providing equal opportunity in all of our employment practices, including selection, hiring, assignment, re-assignment, promotion, transfer, compensation, discipline and termination. Husqvarna prohibits discrimination, harassment and retaliation in employment based on race; color; religion; national origin; gender; sexual orientation; pregnancy; age; disability; service member status; or any other category protected by federal, state, or local law.

Last date to apply :

We are continuously accepting applications