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Senior Manager, DTC Marketing
Senior Manager, DTC MarketingNS Pharma Inc • Paramus, NJ, US
Senior Manager, DTC Marketing

Senior Manager, DTC Marketing

NS Pharma Inc • Paramus, NJ, US
30+ days ago
Job type
  • Full-time
Job description

Job Description

Job Description

NS Pharma is a highly focused, research-driven biopharmaceutical company working in rare diseases. We're exploring the potential of cutting-edge science as a subsidiary of Nippon Shinyaku Co., Ltd. In Japan.

Job Summary :

Reporting to the Director of Patient / Caregiver Marketing, this hire will play a key role in consumer marketing activities in the US for our current and future ultra rare disease breakthrough therapies.

The Senior Manager of Patient / Caregiver Marketing will be responsible for supporting the implementation and execution of consumer marketing activities in support of NS Pharma’s objectives and growth plan. This person will be responsible for the implementation of disease state education and promotional materials for the sales force and non-personal channels. They will be responsible for ensuring strong cross-functional alignment in the seamless execution of strategy and promotional tactics working in close collaboration with internal and external stakeholders.

This is a hybrid role that requires to be in the Paramus, NJ office twice a week.

Essential Duties and Responsibilities :

  • Work cross-functionally to support the development of Annual Brand Plan and budgeting process.
  • Partner with the internal stakeholders and external vendors to execute initiatives aligned to consumer marketing strategic objectives.
  • Ensure timely and efficient review of promotional materials through collaboration with medical, legal and regulatory colleagues
  • Effectively partner and manage external partners including creative, AOR, media, digital; accountable for project timelines and budgets; ensures budget aligns with planned annual spend.
  • Develop and maintain strong, collaborative working relationships with key cross-functional partners, including PRC, Legal, Compliance, HCP Marketing, Patient Services, Market Access, Medical Affairs, Sales, and others, as appropriate.
  • Collaborate with Patient Services and Advocacy teams to support patient advocacy events.
  • Contribute to strategic development and execution of brand(s) initiatives.
  • Identify key market trends and develop acute awareness of the competitive environment
  • At all times, ensure compliance with all relevant regulations, laws and corporate policies.

Qualifications :

  • Prior experience in a consumer marketing role for a pharmaceutical / biotech company.
  • Strong digital marketer with experience managing the execution of omnichannel campaigns.
  • Able to demonstrate leadership and interface with various levels of the organization.
  • Ideal candidate is highly collaborative team player with strong attention to detail and a strategic mindset.
  • Excellent verbal and written communication skills.
  • Strong ethical standards and sense of integrity.
  • They can be action oriented with history of being an effective team player with experience leading and influencing others to ensure successful outcomes.

    • Education and Experience :

  • BS / BA degree (in scientific or business discipline preferred) and 5+ years of strong marketing experience in pharmaceuticals required
  • Strong understanding of digital best practice, copywriting, and design.
  • Experience successfully managing marketing content that concisely communicates complex, scientifically nuanced concepts.
  • Experience managing outside agencies (creative, digital, and media) and partnering with cross-functional internal teams to execute brand and strategic marketing direction.
  • Demonstrated ability to coordinate, prioritize and execute multiple projects simultaneously with keen attention to detail.
  • Comfortable contributing to the development of relevant campaign KPIs and closely monitoring performance.
  • Success in discussing key business / scientific challenges
  • History of collaboration across departments to deliver complex initiatives having cross-functional impact.

    • Compensation And Benefits :

    NS Pharma employees embrace our Mission to Help People Lead Healthier Happier Lives. We pride ourselves in offering employees and their families a robust Compensation and Benefits package designed to meet their needs, on and off the job.

    The annualized target salary range for this role is $135,000 to $155,000; actual salaries will vary and may be above or below this range depending on several factors, including experience, education, training, location, and merit.

    Other benefits include :

  • Medical, Dental & Vision Insurance, Basic and Voluntary Life and AD&D Insurance, Short- and Long-Term Disability Insurance, Flexible Spending Account, Health Savings Account, and Employee Assistance Programs
  • Discretionary Bonus Programs and Long-term Incentive Plan
  • Retirement Savings 401k with company match
  • Generous Paid Time Off, Sick Time & Paid Holidays including a paid Year-End Shutdown.
  • Career Development, Progression and Training
  • Flexible Work Arrangement Programs

    • Applications will be accepted until August 5, 2025, or until a candidate is hired. Applicants not hired will remain in our Talent community for future opportunity consideration. Thank you for your interest in NS Pharma.

    NS Pharma is an EEO employer.

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    Senior Marketing Manager • Paramus, NJ, US