Manager, Social Media (La Mirada)

Manager, Social Media

The Manager, Social Media Manager will plan, implement, manage, and monitor Living Spaces' social media strategy, develop brand awareness, and generate inbound traffic.

Essential duties and responsibilities include the following. Other duties may be assigned :

• Execute day-to-day social media initiatives, including posting diverse content and developing strategies to improve user engagement, increase follower count and drive action across all major channels Facebook, Instagram, TikTok, Pinterest, X, etc.
• Lead, mentor and grow a high-performing social media team, foster collaboration across creative, paid media and customer service.
• Be able to concept, capture and edit social content that can ideally be used for organic and paid social as needed.
• Lead and oversee our creator / influencer program strategy and partnerships.
• Work closely with Art Directors and Paid Social team to align on strategy and capture cross-functional content.
• Work closely with the paid social team to determine how organic social channels and paid channels strategize the deployment of content.
• Create and maintain a social media calendar for short-term viral initiatives and long-term brand campaigns.
• Manage and maintain the analytics systems to track social media engagement, KPIs results, and create monthly social media reports.
• Create and monitor effective benchmarks for measuring the impact of social media programs. Analyze, review and report on effectiveness of campaigns in an effort to maximize results.
• Work with our in-house studio team and production designers to create and capture content.
• Brainstorm and execute new promotional contests to drive increased engagement from past and future customers.
• Oversight of community management to ensure user sentiment is positive and there are strategies in place for quality control.
• Monitor competitors and create competitive reports that provide rankings and any key learnings.
• Stay apprised of emerging social media technologies, trends and industry news that align with the brands' marketing and business goals.
• Present social media strategy, results and opportunities to senior leadership and cross-functional stakeholders.

Qualifications :

Education / Experience : Bachelor's degree (B. A. or B. S.) or equivalent from four-year college in Marketing, Business Administration, English, Communications, Public Relations, or related business field. Minimum 5 years experience in in social media, marketing, or public relations. Demonstrated knowledge and immersion in social medial. Extensive knowledge and understanding of social media platforms and their respective participants (Facebook, Twitter, Pinterest, Instagram, YouTube, Google+, Yelp) and how each platform can be used in different scenarios. Background in interior design is a big plus. Equivalent combination of education and experience will be considered.

Computer Skills : To perform this job successfully, an individual must have strong proficiency in MS Office applications including Excel, Word and at least one social media monitoring tool.

Certificates and Licenses : None required.

Supervisory Responsibilities :

This position will manage the Social Media team within the Marketing Department. Develop and execute the company's business strategies in order to attain the goals of the board and shareholders. Provide strategic advice so direct reports will have accurate view of the market and the company's future. Prepare and implement comprehensive business plans to facilitate. Ensure company policies and legal guidelines are communicated all the way from the top down in the company and that they are followed at all times. Communicate and maintain trust relationships with shareholders, business partners, and authorities. This position requires people management experience and vendor management experience. The role will be responsible for the development and success of the social media team, including junior team members. This role requires a focus on strategy, operational excellence and brand understanding. The knowledge transfer and clear delegation of responsibilities with the other members of the social media team is the responsibility of this role. Able to delegate responsibilities and supervise the work of direct reports providing guidance and motivation to drive maximum performance.

Position Hiring Range : The hiring pay range provides a guide for what we would reasonably pay for the position. Pay will be determined by several factors, including but not limited to : applicant's education, relevant work experience, knowledge, skills and abilities, as well as internal equity and alignment with geographic market data. Living Spaces reserves the right to modify this pay range at any time. Pay is determined by various factors including market demand, applicable skills, work experience and education, location, company budget, and in-demand skill sets.

Compensation : $77,850.00 - $103,800.00

Retail, Guest Services, and Distribution Center Team Members are eligible to receive team bonus based on meeting specific goals and KPI's.

Benefits Include :

Medical

Dental

Vision

401(k) (full and part time eligible)

Vacation

Sick Time

Flex Spending Account

Employee Assistance Program

Equal Opportunity Employer

It is our policy to abide by all federal, state, and local laws prohibiting employment discrimination based solely on a person's race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, physical disability, mental disability, age, military status, or status as a Vietnam-era or special disabled veteran, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including but not limited to, cancer related or HIV / AIDS related), sexual orientation, or any other protected status except where a reasonable, bona fide occupational qualification exists.

E-Verify

Living Spaces participates in E-Verify. All newly-hired team members are queried through this electronic system established by the Department of Homeland Security (DHS) and the Social Security Administration (SSA) to verify their identity and employment eligibility.