Senior Analyst, Analytics

Company Description

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities and our media investments for some of the world's leading brands.

Job Description

Senior Analysts form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to our clients. They work closely with their Managers to learn the most efficient and effective ways of wrangling with data and develop skills to become full-fledged story tellers. This position will play a critical role in helping to demonstrate the effectiveness of media performance via analytical methods, from measurement strategy to data collection to analyses to actionable recommendations & optimizations.

Qualifications

B.A. or B.S., preferably in Mathematics, Statistics, Economics, Computer Science, Marketing / Advertising or related field

• 2+ years of experience working with large data sets or conducting quantitative analysis
• A strong natural curiosity for analytical problems and data challenges - and the willingness to understand the role of data from strategy to execution to optimization
• Comfort in working in highly ambiguous, rapidly evolving environments
• Client service (agency, consulting, etc) experience preferred
• Knowledge of Digital Media, Marketing / Advertising industries highly preferred
• Experience working with Python, R programming languages, or proven aptitude to learn quickly
• Experience working with relational databases, SQL, or proven aptitude to learn quickly
• Strong communication skills
• Strong proficiency in Microsoft Office software such as Word, Excel and PowerPoint, including advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
• Ability to service clients, partners and internal stakeholders by understanding needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
• Knowledge of digital media metrics (Impressions, Clicks, CTR, CPM, etc.).
• Knowledge of visualization tools like Tableau and Power BI
• Knowledge of analytics tools and relational databases (Google Analytics, SQL, MS Access)

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.

Compensation Range : $80,000- $82,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer / temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12 / 03 / 2025.

Veterans Encouraged to Apply