Job Description
Looking for an opportunity to join a fast-growing team within an e-commerce environment? Commerce Rev is hiring a Social Media Specialist. Commerce Rev is searching for a dynamic, social media specialist to create and execute client acquisition strategies. You will create organic and paid campaigns across all major social media platforms. Must be data-driven, detail-oriented, and have the ability to work with others. You will work in a highly dynamic business culture where being a valued team member and continuous learning are your top priorities.
Reports to : Digital Marketing Manager
Based in Greater St. Louis, Missouri. Hybrid model; partial in-office, partial work-from-home.
Requirements
JOB DUTIES :
- Develop, create, and execute social media strategies for Commerce Rev clients
- Develop and execute comprehensive social media (organic + paid) strategies across platforms such as Facebook, Instagram, and LinkedIn for both Commerce Rev and our clients
- Manage and optimize advertising budgets to ensure efficient use of resources and achieve desired KPIs for both Commerce Rev and our clients
- Work closely with growth managers and graphic designers, to ensure cohesive and integrated marketing efforts
- Curate and manage asset library and distribution-including company-owned photos and video, as well as third-party partner, influencer, and UGC assets.
- Seek out and manage strategic partnership opportunities, influencers, and content creators on key social platforms
- Respond to comments, messages, questions, and reviews on social media channels in a timely manner, building brand reputation and relationships.
- Develop and execute a dynamic social content calendar that tells the brand story, generates buzz, and supports business needs.
- Use social media to drive traffic to Amazon and other marketplaces to generate sales for clients
- Optimize social strategies in pursuit of best-in-class results-by testing frequency, timing, messaging, and content type to determine what is most effective and engaging.
- Own and manage reporting / analytics to measure success and learnings.
- Identify new trends and technologies to help evolve social media strategy and grow channels.
- Maintain a strong brand presence that is uniform across all social media platforms, including but not limited to Facebook, Twitter, Instagram, Youtube, LinkedIn, TikTok, etc
- Create lead generation strategies and sales funnels to engage and acquire potential Commerce Rev clients
- Drive social learning and optimization through experimentation, creative iteration, and A / B testing
- Presents social media results to clients on biweekly / monthly calls
- Perform other related duties as required and assigned
REQUIREMENTS :
Facebook Ads Manager experience (preferred)2+ years of social media experience (preferred)Bachelor's degree in business, marketing, or a related area (preferred)Experience working with ad budgets of at least $5,000+ per month (preferred)In-depth understanding of social media advertising platforms, audience targeting, and ad creative best practices.Knowledge and understanding of social giveaways, influencer marketing, and content usage rights.Strong analytical skills with the ability to interpret campaign performance data and make data-driven decisions.Proficiency in social media management and advertising tools.In-depth knowledge of other Microsoft Office applications (Word, PowerPoint, Outlook)A self-starter with strong multi-tasking ability and close attention to detailCreative mindset with the ability to generate engaging ad copy and visuals.Previous agency experience a plusTypical projects in this role include :
Strategy - Prepare campaign strategy to achieve client objectivesExecution - Optimize campaignsReporting / Insights - Prepare campaign reports, insights, presentations and answer questions about account performanceTraining - Spend 5-10% of your time improving the knowledge of PPC.Benefits
Benefits :
Health + Dental + Vision Insurance401(k) + MatchFlexible HoursPaid Time Off