Associate Director, Consumer Marketing- Market Expansion

Associate Director, Consumer Marketing Market Expansion

Gilead's mission is to discover, develop, and deliver therapies that will improve the lives of patients with life-threatening illnesses worldwide. As part of Gilead's efforts to expand HIV prevention, the Associate Director, Consumer Marketing Market Expansion will help execute a newly designed strategy to engage and motivate nave and under-represented audiences into active HIV prevention. You will assist in translating insights into actionable tactics, support campaign management, and collaborate cross-functionally to expand PrEP awareness and relevance to new audiences who do not currently think about HIV prevention.

This is an excellent opportunity for a process-oriented marketer with experience in consumer, consumer-health or pharmaceutical campaign development and management. The ideal candidate is detail-oriented, collaborative, and motivated to contribute to a mission-driven market expansion effort that connects under-represented audiences to medical care they deserve and need.

This position is ONSITE at our Foster City, CA campus (Tuesday Thursday). Full time remote is not available.

Key Responsibilities

• Support development of campaign, creative and measurement strategy in collaboration with a cross-functional Market Expansion, Gilead and consultancy teams
• Serve as a key project management point person for the execution of creative, media, and measurement plans with a focus on executional excellence and intuitive problem solving. All to ensure seamless workflows, timelines, and quality.
• Assist in gathering and synthesizing market, HCP, Field, and behavioral insights to inform the development of marketing tactics and campaign materials.
• Contribute and grow best-in-class digital marketing expertise across all touchpoints, with a special focus on growing Influencer strategies and AI applications to maximize impact and efficiency of plans.
• Serve as a liaison to agency, HCP, and Field teams for resource feedback and pull-through support.
• Coordinate with Sales, Training, Medical, Legal, and Access teams to ensure aligned cross-functional execution.
• Navigate the MLR review process.
• Drive the implementation and ongoing optimization of strategies tailored to priority regional markets, ensuring measurable impact
• 20%-40% travel within the US

Basic Qualifications :

High School Degree and Fourteen Years' Experience

OR

Associate's degree and Twelve Years Experience

OR

Bachelor's Degree and Ten Years' Experience

OR

Masters' Degree and Eight Years' Experience

Preferred Qualifications :

The salary range for this position is : $195,670.00 - $253,220.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans.

Gilead Sciences Inc. is committed to providing equal employment opportunities to all employees and applicants for employment, and is dedicated to fostering an inclusive work environment comprised of diverse perspectives, backgrounds, and experiences. Employment decisions regarding recruitment and selection will be made without discrimination based on race, color, religion, national origin, sex, age, sexual orientation, physical or mental disability, genetic information or characteristic, gender identity and expression, veteran status, or other non-job related characteristics or other prohibited grounds specified in applicable federal, state, and local laws. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Era Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who require accommodation in the job application process may contact ApplicantAccommodations@gilead.com for assistance.