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Associate Product Manager

Associate Product Manager

Snap OnUSA, Wisconsin, Kenosha
18 hours ago
Job type
  • Full-time
Job description

Overview

Responsible for planning, developing, designing and implementing, both domestic and international marketing programs for assigned products. Work under the direction and mentorship of a product manager or director of product management. Coordinates and oversees the execution of advertising and promotional programs to ensure profits meet objectives. Negotiates with outside vendors as appropriate. May research, identify and evaluate potential new products. Identify and resolve brand and channel conflict.

Responsibilities

  • Under guidance of Senior Product Management, manage brand and channel positioning and establish pricing strategies.
  • Gap Analysis - major initiatives to determine new product and business opportunities, market research and analysis, evaluation of business and profitability potential.
  • Competitive Assessment - obtains and analyzes competitor positions, product offerings, markets and performance.
  • Position Analysis - analyzes and evaluates product position, channels, launch, timing and other factors.
  • Launch Plans - develop and implement product plans that achieve market share / profit objectives.
  • Manage Product Life Cycles - manage requirements necessary to execute all phases of the product life cycle from new product proposals to product discontinuance. Analyze product lines for life cycle changes and recommend strategies to affect life cycle conditions.
  • Perform / Execute PDC requirement
  • New Product Innovation - participate in as a member of the new product team to ensure continuity of ideas from concept to profitable product offerings.

Qualifications

  • Bachelor's degree in business administration or engineering preferred
  • 3-5 years cross-functional experience in one or more of the following areas : engineering design, manufacturing, marketing, distribution or sales
  • Knowledge of industrial and critical industries, both domestic and international, a plus
  • Analytical Thinking - breaks down complex programs or tasks to generate detailed plans
  • Conceptual Thinking - can apply concepts and principles to draw conclusions based on diverse information
  • Initiative - able to act in a self-directed way, by taking effective action before being directed
  • Technical Expertise - ability to understand and communicate technical specifications
  • Proficiency in MS Office Suite products (i.e. Word, Excel, Outlook, PowerPoint, etc.)
  • Organizational abilities for administration, tracking and scheduling or projects and programs
  • Relationship Building - establishes rapport easily and develops and maintains a network of contacts
  • Direct Persuasion - convinces others by presenting logical arguments and using language tailored to audience
  • Organizational abilities for administration, tracking and scheduling or projects and programs
  • Relationship Building - establishes rapport easily and develops and maintains a network of contacts
  • Flexibility - adapts easily to change
  • Tenacity - sticks with a difficult task even when faced with obstacles or rejection
  • Teamwork - works cooperatively with others
  • Approximately 5-10% travel is required (may

    • include international travel)

    Snap-on offers a drug free work environment and welcomes all qualified candidates to apply. Snap-on is an Equal Opportunity Employer, Minority / Female / Disabled / Veteran.

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    Associate Product Manager • USA, Wisconsin, Kenosha