Senior Marketing Data Strategist

Shape the data intelligence engine that drives smarter marketing, for us and our customers.

Are you the kind of strategic expert who can turn fragmented data into marketing clarity?

Do you get energy from helping teams and clients see the full story through the numbers?

Are you as comfortable architecting systems as you are explaining why they matter?

If that’s you, we’re looking for someone who can connect the dots between marketing vision, data design, and measurable business outcomes.

Why This Role Matters

Our client is within the services organization, their credibility comes from the insights they deliver. The Senior Marketing Data Strategist is the architect behind that intelligence - ensuring every client dashboard, performance report, and campaign analysis rests on a clean, consistent data foundation represented in our data warehouse and soon-to-launch customer data platform (CDP).

You’ll define how marketing data - customer, campaign, and performance - flows through our ecosystem, empowering teams to move faster and make smarter decisions. You’ll be both the strategic partner and technical translator who ensures data fuels impact, not confusion.

What You’ll Do

• Design scalable data schemas and taxonomies that align marketing strategy with analytics output.
• Partner with marketing, analytics, and client teams to create data architectures that support growth objectives.
• Serve as the expert on data governance, campaign taxonomy, and attribution modeling.
• QA data pipelines and ensure dashboards and client reports tell the right story, consistently validating the accuracy of our key marketing metrics.
• Translate data complexity into clear, actionable narratives that guide both internal stakeholders and client strategies.
• Continuously evolve our data framework to support new channels, tools, and business needs.

What Success Looks Like

• Marketing teams and clients rely on your data structures as their single source of truth.
• Data stories are consistent across channels and reports.
• Client confidence grows because the data is always accurate, transparent, and actionable.
• You’ve built frameworks that allow every marketer and analyst to do their best work.

What You Bring

• 5+ years in marketing data strategy, analytics, or martech integration - ideally in an agency, martech vendor, or services setting.
• Fluency in SQL, BI tools, and marketing technology ecosystems (CDPs, CRM, attribution platforms).
• Exceptional communication skills - you can make data meaningful to non-technical audiences.
• A systems-thinking mindset that connects business goals to data design.
• A passion for turning complexity into clarity.

You’ll Thrive Here If You :

• Love collaborating with both marketers and engineers.
• Believe data should empower creative and strategic thinking, not stifle it.
• Are energized by solving messy data puzzles.
• Want to influence how marketing decisions are made - through truth, not just trends.