Senior Director, Marketing Transformation

Senior Director of Marketing Transformation

As the Senior Director of Marketing Transformation you will report to the VP Global Marketing, Strategy and Partnerships. You will drive the evolution of our global Marketing organization into a modern, performance-driven powerhouse operating at scale globally. This involves embedding AI, automation, and agile practices across all Marketing functions (B2B, B2C, digital, offline, mobile, desktop). You and your team will link Marketing, Product, Technology, Data Science, GoToMarket, and Sales to modernize how we plan, execute, and measure Marketing initiatives.

Responsibilities :

• Define the vision for an integrated, technologically advanced Marketing team, identifying gaps and opportunities to craft a transformation strategy.
• Bridge business requirements with technological solutions, prioritize initiatives, redesign workflows, and make "make or buy" judgments to enhance agility and ROI.
• Build compelling business cases to obtain necessary resources.
• Drive the adoption of AI and marketing automation, manage transformation efforts, and define / monitor OKRs to ensure results, adjusting to evolving technology.
• Manage and grow a team of approximately 10 across multiple US locations.
• Communicate progress and plans to Senior Leadership and the broader Indeed community.

Skills / Competencies :

Salary Range Transparency :

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Reference ID : 46320