Senior Art DirectorViaduct, An Aleron Company • Buffalo, NY, United States
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Senior Art Director
Viaduct, An Aleron Company • Buffalo, NY, United States
30+ days ago
Job type
- Full-time
Job description? Minimum 4 years of professional experience in graphic design, branding, or related fields. ? Strong portfolio showcasing expertise in product packaging, digital advertising, and brand identity development. ? Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign). ? Ability to think strategically about design and its impact on brand perception.
Seeking a creative and strategic Senior Art Director to shape and execute our visual identity across multiple touch-points. This role will lead the design of product packaging, digital advertisements, and custom digital artwork while defining brand aesthetic through thoughtful color palettes, typography, and visual elements.
Responsibilities :
- ? Develop and design product packaging that aligns with branding and market positioning.
- ? Create compelling static digital advertisements for web placements.
- ? Produce custom digital artwork to support marketing campaigns.
- ? Establish and maintain brand identity guidelines, including color palettes, typography, and overall visual direction.
- ? Collaborate with marketing and leadership teams to ensure brand consistency across all creative assets.
Requirements :
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Senior Art Director • Buffalo, NY, United States
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