Senior Marketing Coordinator - Grand Rapids

Position :

Senior Marketing Coordinator - Grand Rapids

Location : Grand Rapids, MI

Job Id : 2346

# of Openings :

Senior Marketing Coordinator

Location

Grand Rapids, MI, Farmington Hills, MI, Fishers IN or Cincinnati OH

Job Summary

Fishbeck is seeking a Senior Marketing Coordinator to join our growing team. This person will play a key role in leading marketing initiatives, driving proposal strategies, and supporting business development efforts. This position provides strategic direction for proposal development, branding, and corporate marketing initiatives while mentoring junior marketing staff. The ideal candidate will have strong leadership skills, a passion for brand positioning, and the ability to manage complex projects that support Fishbeck's growth and client engagement with a proactive, collaborative approach.

Primary Functions

• Oversees the strategy and execution of proposal submissions, working closely with technical teams, BD, and marketing staff to develop compelling and compliant content.
• Conducts and oversees market research to identify target markets, client opportunities, and industry trends to inform marketing strategies.
• Enforces branding standards to ensure consistency with corporate marketing goals and industry best practices.
• Serves as a key liaison with internal stakeholders, ensuring alignment on project timelines, messaging, and deliverables.
• Crafts compelling marketing materials, including proposals, presentations, collateral, and digital content, utilizing advanced graphic design and persuasive writing skills.
• Oversees the production and assembly of marketing support materials, including qualifications packages, proposals, presentations, and interview materials.
• Leads and supports interview preparation, including content development, graphic design, and strategic messaging.
• Ensures high-quality work output, accuracy, and compliance with client requirements. Manages the writing and editing process to maintain excellence in all deliverables.
• Develops and executes marketing strategies for campaigns, trade shows, speaking engagements, awards submissions, social media, digital marketing, and PR efforts.
• Takes a leadership role in organizing and managing industry events, tradeshows, and networking opportunities.
• Mentors and provides guidance and training to junior marketing staff, ensuring consistency in messaging, proposal development, and branding efforts. While fostering professional development and knowledge sharing.
• Actively participates in industry-specific professional organizations (i.e., ACEC, SMPS) and stays informed of marketing trends within the A / E / C industry.
• Collaborates with the Marketing Operations team to drive an integrated approach to marketing deliverables, ensuring synergy across design and communications.
• Plays a key role in refining marketing processes, identifying opportunities for efficiency, and supporting the evolution of Fishbeck's marketing and business development approach.

Minimum Physical Requirements

Occasionally exposed to light lifting, sitting, and walking. Will have normal office working conditions and be required to use a computer. Accommodation may be made for some of these physical demands for otherwise qualified individuals who require and request such accommodation.

Desired Education / Licensure

Desired Skills / Experience

This is an exciting opportunity for a proactive and innovative marketing professional to take on a leadership role within a dynamic and growing team. If you have a passion for strategic marketing and enjoy working in a collaborative environment, we encourage you to apply!

What we offer

Our staff members enjoy a comprehensive compensation package that includes :

About Fishbeck

Fishbeck is one of the premier professional consulting firms in the nation, with 17 regional offices and more than 700 employees. Engineering, environmental sciences, architecture, and construction management are the cornerstones of Fishbeck's services and integrated project approach. We are a hands-on and design-orientated practice with the technical capabilities and understanding to take the largest projects from internal concept to completion. Our team of experts takes pride in our commitment to reliability in design, connection to our clients, and creativity at our core.

We are an equal opportunity employer that is committed to diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, disability, or veteran status.

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